Eduardo Menal Casas

Eduardo Menal Casas Email and Phone Number

Partner and Executive Director @ Both. People&Comms
Barcelona, CT, ES
Eduardo Menal Casas's Location
Greater Barcelona Metropolitan Area, Spain
Eduardo Menal Casas's Contact Details

Eduardo Menal Casas work email

Eduardo Menal Casas personal email

n/a
About Eduardo Menal Casas

Eduardo Menal Casas is a Partner and Executive Director at Both. People&Comms. He possess expertise in marketing strategy, online marketing, digital marketing, database marketing, direct marketing and 42 more skills. He is proficient in French, English and Italiano. Colleagues describe him as "Eduardo es un gran profesional, lúcido y claro con quién se trabaja muy bien. Me sorprende su capacidad para entender nuevos negocios y para diseñar su estrategia." and "Enjoyed working closely with Eduardo - attention to details, keen strategic eye and outlook and an unmatched sense of humor made him a wonderful colleague to have around. He was also excellent at motivating groups of diverse individuals to rally around a common purpose."

Eduardo Menal Casas's Current Company Details
Both. People&Comms

Both. People&Comms

View
Partner and Executive Director
Barcelona, CT, ES
Website:
weareboth.com
Employees:
88
Eduardo Menal Casas Work Experience Details
  • Both. People&Comms
    Partner And Executive Director
    Both. People&Comms
    Barcelona, Ct, Es
  • Both. People&Comms
    Partner & Executive Director
    Both. People&Comms Feb 2019 - Present
    Barcelona Y Alrededores, España
  • Acg Barcelona
    Miembro De La Junta Directiva
    Acg Barcelona Nov 2022 - Present
    Barcelona, Cataluña, España
  • Esade Alumni
    Business Innovation & Technologies Club Board Member
    Esade Alumni Jan 2019 - Present
    Barcelona, Cataluña / Catalunya, España
  • Adigital
    Member Of The Board Of Directors
    Adigital Apr 2008 - Present
    Madrid - Barcelona
  • Ufounders
    Advisor And Member Of The Board Of Advisors
    Ufounders Jul 2021 - Present
    Barcelona, Cataluña, España
    I am an Advisor certified by Ufounders, the first marketplace for entrepreneurship. I mentor tech startups within Ufounders and also belong to the Board of Advisors, giving support to startups across all industries.
  • Aportada Comunicació
    Executive Director
    Aportada Comunicació Jan 2018 - Feb 2019
    Barcelona Y Alrededores, España
  • Apple Tree Communications
    Managing Partner, Apple Tree Communications Americas
    Apple Tree Communications Jan 2015 - Dec 2017
    Barcelona & Latin America
    Responsible for the expansion of apple tree into de Latin American market- Strategy for expansion- Market research- Partner selection- Management of the process of establishing the company (legal, financial, tax & admin. matters)- Business development & client development- General management of local subsidiaries
  • Grupo Planeta
    Ceo Innovation & New Business Development For Grupo Planeta´S Education & Direct Sales Division
    Grupo Planeta Feb 2013 - Jul 2014
    Barcelona
    Main dutiesInnovation & intrapreneurshipExploration and generation of new business projects Main responsible for one of the new strategic areas for Planeta: K12 EducationP&L of aulaPlaneta, an intra-start-up focusing on K12 Education: a digital platform for schools in Spain and Latinamerica
  • Bertelsmann Group - Circulo De Lectores S.A.
    Vp, Marketing & Business Development (Member Of The Executive Board)
    Bertelsmann Group - Circulo De Lectores S.A. Dec 2003 - Jan 2013
    Barcelona Area, Spain
    Managing a team of 8 direct reports and a total of 70 people Main duties:Corporate Marketing & Branding (led the Circulo Branding Project in 2005/06 and the 50th anniversary project in 2012/2013)Internet and Digital MarketingDirect Marketing: Recruitment, customer marketing & loyaltyCustomer ServiceResponsible for the Creative & Publications DepartmentMarketing IntelligenceResponsible for New Business & Strategic Alliances (between 5 and 10M € in Sales)Responsible for Mail Order Sales & Retail sales (between 4 and 12M € in Sales
  • Bertelsmann Group - Graciafon
    Ceo
    Bertelsmann Group - Graciafon Jan 2004 - Dec 2011
    Barcelona Area, Spain
    In charge of 100 employeesThis job was compatibilised with my responsibilities at Círculo
  • Forum Barcelona 2004 (Public Corporation)
    Director Internet & Vp Promotion (Member Of The Management Board & Planning Committee)
    Forum Barcelona 2004 (Public Corporation) Jun 2002 - Dec 2003
    Barcelona
    Forum Barcelona 2004 fue un Evento Internacional auspiciado por el Gobierno Español, Generalitat de Catalunya y Ayuntamiento de BarcelonaI was in charge of 2 to 11 direct reports (depending on the project phase)Main dutiesAs Internet Director responsible for the Internet Strategy & implementation of the eventAs VP, I supported the Director Promotion in supervising the areas of Communication, Ticketing, Merchandising, Local Community Involvement, Promotional Events.
  • Secretariaplus S.A
    Ceo & International Development Director
    Secretariaplus S.A Jul 2000 - Jun 2002
    Barcelona
    Secretaria Plus was an Internet Start-UpAs CEO I was responsible for a workforce of between 15 and 30 and a 3M € P&L. I was appointed CEO after my responsibility of International Development Director. In this latter position I opened business and managed it in 4 countries: Germany, France, Italy and Mexico.
  • Forum Barcelona 2004
    Project Manager & Digital Manager
    Forum Barcelona 2004 Jun 1999 - Jul 2000
    Barcelona
    Content & Marketing Manager for the On-line version of the eventResponsible for negotiating with international organizations & local organizations and foundations Participation in the content development for the event.
  • Society For International Development
    Vp, Marketing, Communication And Fundraising & Vp Europe And North Americ(Member Of Executive Board)
    Society For International Development 1995 - 1999
    Rome Area, Italy
    The Society for International Development (SID) is one of the top advocacy international organizations in the fields of development, democracy & sustaibnable economy. SID is also a global network of individuals and institutions concerned with development, which is participative, pluralistic and sustainable. Through its programmes and initiatives, organized in key centres of development policymaking in the North and in the South, SID plays a crucial role in promoting dialogue between various stakeholders and interest groups, both locally and internationally.Main duties Responsible for the marketing strategy of SID, including branding (led a re-branding project) Responsible for internal & external communication Responsible for raising funds and establishing strategic alliances Responsible of the partnership project between SID & EXPO Hannover 2000 Coordination of 20 local offices in Europe and North America
  • Leader Group - Argentaria
    Director, Key Accounts
    Leader Group - Argentaria Nov 1995 - Aug 1996
    Madrid Area, Spain
    Leader Group was one of the top Direct Marketing & Telemarketing agencies of Spain, belonging to the Argentaria GroupIn charge of a team of 3 account managers
  • Fedex
    Marketing & Sales Director - East Africa
    Fedex Sep 1993 - Oct 1994
    Nairobi
    Responsible for the market entry of Fedex in Kenya, Uganda and Tanzania
  • Aiesec
    Director For Europe And North America Of Aiesec International
    Aiesec 1992 - 1993
    Brussels Area, Belgium
    Elected to the position by the International AssemblyResponsible for 29 national offices and over 500 universities in Europe & North America
  • Aiesec
    President Of Aiesec Spain
    Aiesec 1991 - 1992
    Madrid Area, Spain
    Elected to this position by the National Assembly of 33 local PresidentsManaged a team of 6 & 33 local offices.In charge of fundraising, strategic alliances.

Eduardo Menal Casas Skills

Marketing Strategy Online Marketing Digital Marketing Database Marketing Direct Marketing Online Advertising Marketing Communications Business Strategy Strategy Team Management Sem Product Marketing Creative Strategy New Business Development Marketing Strategic Planning Marketing Management Corporate Communications Corporate Branding Books Estrategia De Mercadotecnia Brand Development Start Ups Estrategia Empresarial Strategic Leadership Customer Retention Loyalty Marketing Promotions Presenter General Administration Brand Communication Customer Service Non Profit Administration Fundraising Written And Oral Presentation Skills Multilingual International Ngos Non Profit Management Administrative Work Integrated Marketing Corporate Social Responsibility Market Analysis Business Innovation International Development Creativity Flexibility Committment

Eduardo Menal Casas Education Details

Frequently Asked Questions about Eduardo Menal Casas

What company does Eduardo Menal Casas work for?

Eduardo Menal Casas works for Both. People&comms

What is Eduardo Menal Casas's role at the current company?

Eduardo Menal Casas's current role is Partner and Executive Director.

What is Eduardo Menal Casas's email address?

Eduardo Menal Casas's email address is em****@****culo.es

What schools did Eduardo Menal Casas attend?

Eduardo Menal Casas attended Mutabilia, Esade Business School, Harvard Business School, Esade Business & Law School, Esade Business & Law School, San Ignacio.

What are some of Eduardo Menal Casas's interests?

Eduardo Menal Casas has interest in Social Services, Children, Economic Empowerment, Education, Human Rights, Arts And Culture.

What skills is Eduardo Menal Casas known for?

Eduardo Menal Casas has skills like Marketing Strategy, Online Marketing, Digital Marketing, Database Marketing, Direct Marketing, Online Advertising, Marketing Communications, Business Strategy, Strategy, Team Management, Sem, Product Marketing.

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