- Data Efficiency - Operational, Commercial, Business· Advisory and consulting projects to large corporations in initiatives related to data strategy, Data Lake creation, data Architecture design, all the way to data products enabling Data culture to generate employee empowerment, insights, commercial efficiency (LTV).· Lidership building and Team Building· Clients revenue impact, Result driven projects· Interaction with C-level from clients & prospects; understanding of their needs, sales pitch, presentation of services portfolio, tangible/intangible benefits.· Full conduction of projects from design of scope, delivery, monitoring of results, and improvements.· Some clients are Banco Arbi, Jazz Tech, Claro Pay, One Events, Dimona, Givaudan*

Grupo Santander Digital bank with operations in over 20 countries in Europe, North America, and Latin America.· Change Management from local to multi country operation, including scale generation from local to global lines of business· P&L management, revenue and result· Lidership over multidisciplinarie teams on 7 countries· In-charge to structure and manage integrated data science framework supporting growth and consolidation in Latin America.· Scope of action comprising subsidiaries of Brazil, Argentina, Chile, Uruguay, Peru, Colombia, and Mexico.· Integrated leadership of Data (catalog, taxonomy, security and quality), Quantitative Models, CRM, Business Intelligence, and Competitive Intelligence.· Responsible for generating strategic insights through data for competitive advantage and greater business decisions. · Reporting to the global CDO of Grupo Santander (based in Madrid); managing a team of 40 professionals, of which 3 managers.

· In-charge to manage the pillars of Strategic Planning, Business insights, Competitive Intelligence, CRM, BI, Data Science, Growth Hacking.· Structured performance desk growth hacking boosting acquisition of new clients in 12x.· Reporting to the CEO Brazil and managing a team of 15 professionals.

· Integrated management of Treasury, FP&A, Controllership, Accounting, Fiscal, Tax Planning, Credit & Collection, Insurance, Legal, HR, IT and Facilities.· Consolidation and closing of P&L and financial/accounting statements, preparation/validation of managerial reports; cash flow strategy and balance sheet management; preparation of budget, annual and rolling forecast; control of Capex and Opex. · Negotiations with banks for financial operations as well as with major studios such as Fox Films, Lions Gate, Amazon Prime and Sony Pictures.· Reporting to the Partners; managing a team of 5 professionals (reaching 200 under production).

· Restructuring of company’s value proposition for market intelligence and expansion to other segments such as financial markets, entertainment and O&G.· Nature of projects: market positioning, competitive environment, elaboration of scenarios and strategic insights. · Scope of clients: pulp & paper, banking, consumer goods, energy, O&G, energy, entertainment.

· Head of CRM & Statistical Modeling; relationship campaigns management, insights for marketing and sales.· In-charge to manage customer life cycle (acquisition, activation, profitability, and retention) for the whole product & services portfolio, of which: cash account, credit products, credit cards, investments, insurance, capitalization. · Development of strategies for premium and gold segments towards increase in cross-selling & upselling.

· Structuring the area with the objective to generate data-driven strategic insights enabling increase in competitiveness; managing team of 10 professionals;· Internal consulting and advisory services to BUs by identifying points of attention and leveraging business opportunities focused on results and customers.· Monitoring of market dynamics, consumer habits & preferences, macroeconomic scenario, and competitive environment.

• Development, organization and monitoring of the budget. • Anticipated costs of funding operations for credit card products. Management reports to HSBC Holding.

• Creating , designing, pricing and distribution of new products linked to the service 102. • Evaluation of new partnerships for the 102 service (Google AdBusiness).