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Edu Oliveira is listed as Digital Communication & Content Director :: Creative, Planner, Media, Analytics :: Generative AI Student & Enthusiast based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Edu Oliveira.
Edu Oliveira previously worked as Content and Integrated Media Director at Weber Shandwick and Content Lead (special projects) at Dm9. Edu Oliveira holds Boot Camp: Comms Planning, Digital Communication And Media/Multimedia from Miami Ad School.
I've begun my professional path as a journalist at Folha de S.Paulo, the most important newspaper in Brasil. From there, I have applied my knowledge as a content maker to develop skills as a digital branded content strategist for global brands, for the past 10 years, at agencies such as F/Nazca Saatchi & Saatchi, Wieden + Kennedy, Dentsu Aegis Isobar, W/McCann (IPG), J. Walter Thompson (WPP), Africa Creative, DM9 (DDB), and Weber Shandwick (a part of IPG DXTRA).I present myself as a hybrid of content creator (my core, expertise), planner and media professional in terms of strategic knowledge and way of work.Single with no kids, I’m a travels and pets lover, Margot’s tutor, outdoor exercises and balanced diet to keep myself in health. I'm addicted to streamings as well, love to read and ride motorcycles with friends throughout S.Paulo roads on weekends.Finishing this self-presentation, I think it is important to highlight my purpose as a professional: in a world flooded by misinformation and lies, which is trying to figure out on how Generative Artificial Intelligence will change digital content production, work to assure quality and reliability of content created and delivered by brands and corporations, training people and managing teams with this sense of purpose.
Listed skills include Digital Marketing, Digital Strategy, Digital Media, Social Media, and 36 others.
A career timeline built from the work history available for this profile.
São Paulo, Brasil
Head of the most strategic area in terms of creativity ideas and income new revenues. I’m in charge of a 34 individuals hybrid and multitask team made by Community Managers, Copy Writers, Designers and Project Manager. Some clients: BHP in Brazil, Merck Sharp & Dohme, Nespresso, Pearson, IBM, Itaú (top 3 Brazil’s private banks). Campaigns: #TodosPorTodos.
São Paulo, Brasil
In charge of Digital Channels strategy for Seara (JBS World Group) as a hybrid asset (Planner and Creative) at Seara Gourmet Team. Case: planning and coordination of real time coverage of brand experience at Big Brother Brasil reality show to produce branded content to be leveraged on Seara’s digital channels.
São Paulo, Brazil
In charge of Digital Channels strategy for Vivo and BRF/Sadia, a part of Planning team. Campaigns: The More You Know the Better You Experience Sadia, Mac’n'Cheese Sadia Has Arrived and celebrations 2020's Christmas and Réveillon.
São Paulo, Brazil
In charge of a team made of creatives, strategists and data experts for special projects, real time coverages and always on deliveries for Coca-Cola, Amstel and Sol beers, J&J (Acuvue) and Cargill. Case: planning and coordination of real time coverage of FIFA’s Brazil World Cup to produce branded content to be leveraged on Coca’s digital channels working.
São Paulo, Brazil
Playing role as the Director of Digital Media and Content team, I was the connection between creatives, planners, BI, Media and Projects in order to optimize content production focused on Social Media for brands such as Mastercard and Microsoft. Case: ongoing content production operation for Mastercard.
São Paulo, Brazil
. Manage Social Media team to attend love brands such as Under Armour's, NIVEA and Samsung;. Strategic Planning focused on Social Media optimization;. Media Planning focused on Social Channels;. Study Case: brand campaign announcing Under Armour’s sponsorship for São Paulo Futebol Clube and the new club football kits for Winter's Season 2015.
São Paulo Area, Brazil
. Social Team Management both for Nike Futebol and Nike Running;. Global campaigns localization for Brazil;. Strategic Planning focused on Social Media optimization;. Media Planning focused on Social Channels;. Interface with Nike Global Team;. Creation of Relationship Program with digital influencers;. Study Case: #DareToBeBrazilian brand campaign for.
São Paulo, Brazil
. Establish a guide of best practices and manage Social Media Teams in Latin America and Spain in order to drive audience from social channels to Terra's site;. Strategic Planning focused on Social Media optimization;. Content production and edition;. Study Case: Sonho Olímpico, an inspirational, engaging, and emotional brand campaign focused on London.
São Paulo Area, Brazil
. Content production and edition for Nike’s Blog and Social Channels (facebook, Orkut, Twitter, Flickr, and YouTube);. Global campaigns localization for Brazil;. Strategic Planning focused in Social Media optimization;. Media Planning focused on Social Channels;. Interface with Nike Global Team;. Mentoring of Relationship Program with digital influencers;..
São Paulo Area, Brazil
. TAM, Natura and Gol Linhas Aéreas staffs management. Working practices focused on processes, to improve productivity. Strategic Planning. Creation of Relationship Programs focused on key journalists. Content Production and EditingExpertise Areas. Crisis management. Sustainability. Research & Development. Marketing. Investor Relations. Corporate Affairs &.
São Paulo, Brasil
. As a full time employee, I started as an administrative assistant in 1991. As a reporter, I've lived different kinds of news coverage experiences in areas such as Politics, Economics, Varieties and Sports. Since I’ve achieved goals, had more experience and enhanced my skills on writing and information collecting, I’ve acted Senior Editor and Head of.
Activities and Societies: Course developed by Miami Ad School, that brings it to Brazil in 2002, updated every each 6 months to Brazilian.
A range of different education areas such as Sociology, Philosophy, Ethics, Economy, Photography, and Journalism Best Practices
A Course developed for a selected groups of journalists of the most importante and influential media groups in Brazil. Topics: macro and.
Quick answers generated from the profile data available on this page.
Edu Oliveira is listed as Digital Communication & Content Director :: Creative, Planner, Media, Analytics :: Generative AI Student & Enthusiast.
Edu Oliveira is based in São Paulo, São Paulo, Brazil.
Edu Oliveira has worked for Weber Shandwick, Dm9, Africa (Abc), Wunderman Thompson, and Wmccann.
You can use AeroLeads to view verified contact signals for Edu Oliveira, including work email, phone, and LinkedIn data when available.
Edu Oliveira holds Boot Camp: Comms Planning, Digital Communication And Media/Multimedia from Miami Ad School.
Edu Oliveira is listed with skills including Digital Marketing, Digital Strategy, Digital Media, Social Media, Online Advertising, Social Media Marketing, Blogging, and Corporate Communications.
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