Ecommerce Specialist
Current• Enhanced website user experience within the DTC department by analyzing customer interactions, feedback, and analytics, resulting in improved engagement and satisfaction.• Streamlined promotional setups and resolved platform-specific challenges on the Intershop platform, ensuring operational efficiency and seamless workflows.• Developed and executed data-driven promotional campaigns, successfully driving customer engagement and supporting broader marketing objectives.•… Show more • Enhanced website user experience within the DTC department by analyzing customer interactions, feedback, and analytics, resulting in improved engagement and satisfaction.• Streamlined promotional setups and resolved platform-specific challenges on the Intershop platform, ensuring operational efficiency and seamless workflows.• Developed and executed data-driven promotional campaigns, successfully driving customer engagement and supporting broader marketing objectives.• Collaborated with diverse teams to develop innovative marketing and design strategies, leveraging customer insights and market trends.• Utilized analytics to identify user behavior trends, implementing actionable changes that directly influenced revenue growth and customer retention. Show less