Edward Wilkinson Email & Phone Number

Calabasas, Ca

Primary duties are to manage designs, development and communications with vendors and appropriate internal departments for the apparel product projects and related tasks (ex: Tourmaster, Cortech,). This position interfaces with all product development team members, art department, vendors, customer service, warehouse, sales, marketing, sales reps, dealers and Helmet House management. Key Responsibilities: Managing manufacturing vendor relations and communications. Product development and vendor communications for product projects from start to finish including market evaluation, price point analysis, competitive product review, sample review and follow-up, product hangtags, labeling, and packaging etc. Product testing and review of product samples. Develop and create product strategy and formulate general market research including product comparisons, competitor product studies, analyze trends and demographics. Product sample oversight and accountability for assigned product projects. Provides product and marketing support to Sales, Art, and Marketing departments as needed. Quality control and production shipment inspection. Responsible for developing and assuring that all technical product information and specifications are complete and accurate. Proofread and proofing coordination of catalog pages, brochures, product packaging, hang tags and general printed materials. Photo sample product coordination and management for studio, action and media photography. Participate in the presentation of new and current products at sales meetings.Basically from initial market research, to design, sourcing, prototypes, pricing, marketing, and sales, I'm involved with the entire product life cycle, and I love it.

Santa Fe Springs, Ca.

Have increased profit margins on existing and new products on average %15.Have reduced back orders and improved fill rates significantly.Oversee and implement all product development policies, objectives, and initiatives. Lead research for market opportunities, new products, product enhancements, materials and technologies, and product redesign. Evaluate the potential and practicality of products in development. Manage Development team(s) and assures product quality, innovation, availability, cost competitiveness and profit maximization. Involved with all aspects of the design, marketing and sales process: Market research, material and technology sourcing, factory sourcing, product briefs, timeline development, design and tech packs, factory communication, prototype evaluation, FOB and retail costing, product testing, sizing, fit testing, wear testing, in-line inspection, catalog and marketing descriptions, press releases, features / benefits, retail packaging and delivering sales samples. Actively involved with marketing efforts, managing inventory, forecasting and purchasing.I was also a key member of the team that managed the distribution model transition to WPS (Western Power Sports) Scorpion products developed include:Apparel:1909 and Catalina Vintage Leather Jackets, Seattle and Medina Waterproof over pants, Ravin leather Jacket and Pants, Clutch Jacket and Pants, Yukon waterproof laminate Jacket and Pants, Yosemite Jacket and Pants, Zion Jacket and Pants, Yuma Jacket and Pants, Ascendant Jacket, Clutch Jacket and Pants, Clutch Gloves, Covert Jeans, Covert Pro Jeans, Covert Flannel, Bixby Gloves, Havoc Gloves, Talon Gloves, SGS Mk II, SG3 Mk II, and more to come.Helmets: Covert, AT-950 Modular ADV helmet, R-320, R410, T510 R710, R2000, R900X, GT-3000, T-1200, R-920, Belfast; more to come.

Rigby, Id.

- Product Line Manager for Dual Sport / Adventure apparel- Product Line Manager for Footwear- Product Line Manager for Gloves- Materials and Technology R&DUsed my experiences as a Dual Sport motorcycle rider to create the Adventure Riding apparel line that is so successful for Klim.Product Line Management from concept to final prototype. Skilled in material and technology sourcing, including custom proprietary materials and laminates, impact absorbing materials (armor), and other technologies. Skilled in communicating complex designs and fitting patterns to overseas factories, as well as changes in prototypes, via E-mail, video Skype, as well as in person.Products include: Adventure Rally Suit (V2.0), Badlands Pro suit, Latitude suit, Adventure Rally Air suit, Women's Altitude suit, Caldera Gloves, Element gloves, Induction gloves, Inversion Gloves, Inversion Pro gloves, Mojave Pro Gloves, Caribou and Allure Mittens, Aurora GTX boot, Adrenaline GTX Boot, Adrenaline GTX BOA Boot, Arctic GTX boot, and more. Gore-Tex products are a specialty. I know the standards, the methods, and the materials for apparel, footwear, and gloves.I am also very familiar with DOT, SNELL, ECE, EN-471, EN-1621-1 safety standards and future pending regulations.I love riding motorcycles, and developing the gear required to do it safer in a wide range of climates.- Would you rather walk away in disgust, or get driven away in an ambulance?

Peacedale, Ri

Product testing and design feedback.I would be given products to test and in return, I would provide product feedback and suggestions as to how they could be improved.- Anything can be made better...

Managed a domestic color and design team and coordinated the production and delivery of samples from an Asia-based manufacturing facility. Modified and/or updated with new materials and on trend seasonal colors. Approximately 100 new SKUs per season are created and reviewed. Communicated technical product specifications within team and to factory. Correct samples were delivered to meetings on time 100% of the time.Additionally:Material and Technology sourcing: - Cost / benefit suggestions as well as laboratory testing information for future product improvements. Many were adopted and are still in-line.

Managed a domestic color and design team and coordinating the production and delivery of samples from an Asia-based manufacturing facility. Delivered line presentations to Sales and Marketing to explain features/benefits and competitive advantage. Communicated technical product specifications within team and to factory. Correct samples were delivered to meetings on time with accurate FOB pricing. Line presentations to Sales and Marketing to explain features/benefits and competitive advantage.

Special Make Up products for Canadian Market:Using existing in-line products, they would be modified to meet Canadian consumer demand by adding features such as insulation, or modifying colors. Special considerations were made for tariff and duty considerations.

Managed the Merrell Tech Rep Program, including training new Tech Reps. Collected reports from all Tech Rep's and convert into reports for future products, marketing, and product development ideas. Quantified Quality Control issues and suggested improvements.

Educated retail staff of all Retail stores that sold Merrell products nationwide. Collected consumer feedback in order to improve existing product. Won Tech Rep of the Year award in 2001 and received promotion.

Litchfield, Ct

Store ManagerHardgoods buyerIce climbingWinter backpackingTelemark skiing fanatic!

Charlemont Ma.

Managed the Whitewater Instruction programApproximately 12 instructors and associated equipmentCertified Advanced Whitewater Kayak InstructorCertified Swift Water RescueCertified Advanced First Aid and CPR

Wast Cornwall, Ct

Whitewater Kayak Instructor, Raft Guide, and part time Retail Sales... and shuttle driver.