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Responsible for Marketing at the credit union, implementing strategies for loan growth, deposit growth, member (customer) growth and retention. This includes: consumer knowledge and market research; understanding and implementing product and service promotions effectively in multiple marketing channels including digital as well as traditional; product launches; conception, creative development and execution to meet all growth objectives; as well as strong member communications.Responsible for working with the C-suite and across the organization to direct behaviors and inspire actions that unite the credit union in delivering exceptional experiences for our members.
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Chief Experience Officer (Cxo), Chief Marketing OfficerMeridian Trust Federal Credit Union Dec 2015 - Jun 2024Cheyenne, Wy, UsC-Suite level position reporting to the CEO responsible for marketing, communications, and member experience. -
Vice President Of Marketing And Retail ServicesMeridian Trust Federal Credit Union Feb 2011 - Jun 2024Cheyenne, Wy, Us -
Assistant Vice President, Strategic Communications And Market ResearchElevations Credit Union Nov 2008 - Oct 2010Boulder, Colorado, UsPromoted to AVP, Strategic Communications and Market Research -
Marketing Communications And Research ManagerElevations Credit Union Jun 2006 - Nov 2008Boulder, Colorado, UsLargest credit union serving Boulder and Broomfield Counties, Colorado. -
Vice President Marketing And CommunicationsAlloya Corporate Fcu 2002 - Jun 2006Naperville, Illinois, UsLargest corporate credit union in Rocky Mountain Region. Brand development and strategy, web site design and development, advertising, direct mail, public relations, communications, events, member education, and product development. Marketing plan and sales strategies. -
Creative ManagerChecks Unlimited 2000 - 2002#1, leading manufacturer and marketer of direct-to-consumer checks and related accessories in the U.S. Responsible for product development and launches, royalty negotiations on licensed products and all creative marketing and advertising of products and services for two brands: Checks Unlimited and Designer Checks.
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Advertising ManagerHoughton Mifflin Harcourt Mar 1999 - Jul 2000Boston, Massachusetts, UsRigby Education later acquired by Houghton Mifflin Harcourt. Led all advertising in print and online, along with events and trade show marketing for leading educational materials company. -
Advertising ManagerTaylor Communications 1987 - 1999North Mankato, Mn, UsWorked for UARCO, which became known as Standard Register, and ultimately Taylor Communications. Marketing and advertising 1987-1999. -
CopywriterAcco Brands 1984 - 1987Lake Zurich, Illinois, UsAdvertising Copywriter and marketer for leading computer and office supplies manufacturer: https://www.accobrands.com/ -
Advertising Copywriter And CoordinatorWilson Jones 1981 - 1984Advertising Copywriter and Marketing Coordinator
Ed Beckmann Skills
Ed Beckmann Education Details
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Northern Illinois UniversityBachelor Of Arts - Ba -
Harper CollegeJournalism -
Arlington High School
Frequently Asked Questions about Ed Beckmann
What is Ed Beckmann's role at the current company?
Ed Beckmann's current role is Chief Experience Officer (CXO) + Chief Marketing Officer.
What is Ed Beckmann's email address?
Ed Beckmann's email address is eb****@****fcu.org
What is Ed Beckmann's direct phone number?
Ed Beckmann's direct phone number is +130763*****
What schools did Ed Beckmann attend?
Ed Beckmann attended Northern Illinois University, Harper College, Arlington High School.
What are some of Ed Beckmann's interests?
Ed Beckmann has interest in Work, Environment, Reading, Hiking, Animal Welfare, Ice Hockey, Arts And Culture.
What skills is Ed Beckmann known for?
Ed Beckmann has skills like Marketing Communications, Email Marketing, Marketing Strategy, Social Media Marketing, Advertising, Leadership, Product Marketing, Public Relations, Strategic Planning, Market Research, Management, Brand Development.
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