Edward Perkins, Msm Email & Phone Number

Detroit, Mi, Us

Detroit Metropolitan Area

Troy, Michigan, United States

•Manage digital advertising for 30+automotive dealers, utilizing Google Adwords, Display, Remarketing, Bing, Google Ads, Spotify, Youtube and OTT channels.•Monthly reporting with dealership point of contact to present their key metrics and opportunities.•Analyze and optimize accounts daily.•Update ad copy with monthly focus models and incentives.•Build and retain relationships with dealers.•Work across multiple departments to ensure strategies are implemented and running efficiently.•Understanding our core products and integrating those into our customers strategies.•Member of Wellness Committee ensuring team members are aware of and utilizing wellness resources available through the company and it's wellness programs. •Working with Digital Advertising Executive sales team to create customized budget proposals.•Spotify SME, working close with Spotify rep to increase sales and brainstorm new incentives while also providing information to our team.• Setup of Google Vehicle Listing Ads through the Google Merchant Center to advertise vehicle inventory via their Google Search Results.

Detroit, Mi

Consults with automotive dealers to help increase sales and profits by executing digital marketing strategies designed to increase engagement with the website and keep shoppers on the site longer. I partner with Dealer Principals to help them develop alignment between their digital and non-digital advertising and branding. I recommend solutions and services to help them engage shoppers on their websites, and execute their strategies, to drive more traffic to their website and ultimately into the showroom. I recommend and propose additional services to help the dealership increase consumer engagement.I work closely with dealership management to optimize websites, and engage consumers through the use of search engine optimization (SEO), paid search, analysis of website and advertising analytics, leveraging campaigns and promotions to increase their online presence. Promotes and maintains a very high level of customer satisfaction. Promoted to Sr. Account Manager at end of first year.Increase revenue in Book of business by 10% or more each year.Maintains a very high level of customer staisfaction among cusomter base.

Clinton Township, Mi

Independent consultant to small and medium businesses in the areas of telecommunications, wireless, and business process optimization. Volunteer Experience with Church Based Organizations

Macomb County, Michigan

Promote and sell financial products designed to help protect brother knights and their families within assigned councils. Consult with brother knights to perform financial needs analysis and recommend solution to help them achieve financial security.Recruit new members thru partnering with council leaders and participating in membership activities.Host Fraternal Benefit Sessions designed to increase awareness for our services and how we can help brother knights achieve peace of mind.Played an instrumental role in helping one of my assigned councils achieve Star Council for the 2012/2013 Fraternal Year by overachievement of membership and insured member objectives..

Southfield, Mi

Top performing sales executive working with all businesses from small to enterprise level to help them leverage the Verizon Network to increase their operational efficiencies and increase their bottom line. I accomplish this by partnering with the customer and taking a consultative role. I engage my clients in a business conversation to understand how their business operates and where they may be having operational difficulties. Based upon my findings, I recommend business solutions designed to address their stated gaps, and help the client acheve operational efficiency.I work with all stakeholders within an organization from the CEO on down to the front line employee.I specialize in deploying wireless solutions within an organization, and increasing sales of machine to machine applications and services. Sold one of the first large scale M2M Applications in the Michigan, Indiana, Kentucky RegionConsistently achieves over 100 activations per month. Averages 150% to quota.

Southfield, Mi

Leadership role at the district level. Successfully managed the data sales performance, and multiple metrics for two retail districts to include 16 different store fronts.. Designed and implemented plans and programs to reduce churn, increase customer satisfaction, and increase sales of advanced devices, and advanced data related solutions. Partnered with District Sales Managers and Sales Management Teams to increase data take rates, increase the product knowledge of the sales teams. Successfully coached sales representatives to superior data sales performance. Managed the sales process by working side by side with representatives on the sales floor to increase their confidence with selling advanced devices and services.Averages 140% to plan and made Winner's Circle for 2008 and 2009.

Farmington Hills, Mi

Partnered with Indirect Account Executives and their Authorized Agents to drive growth of wireless data services to include mobile applications, business solutions, SAAS, and smartphone devices.Partnered with business sales teams to help them uncover data opportunities, and sell solutions to address those opportunities. Trained, mentored, and coached dealer sales personnel to help them recognize more sales opportunities, increase their sales revenue and close more sales.Sold telematic applications using packet data before M2M became available. Recognized at the state level for highest sales revenue attainment, and highest percentage to quota.

Clinton Township, Mi

Independant telecommunications consultant to small and medium businesses. Represented carriers such as Sprint PCS, Nextel, MCI Worldcom, and Ameritech landline services.Consulted with business owners to save them money on telecommunication costs, network infrastructure and help them increase operational efficiencies with less downtime.

Troy, Michigan

Partnered with small and medium sized businesses to provide them with telecommunications, and networking solutions designed to save them money and increase operational efficiencies. Built a bood of business clientele from scratch by prospecting, networking and generating referrals.

Madison Heights, Michigan

Managed a staff of four inside sales representatives. Directed work flow through the department. Supervised day to day activities of subordinates. Conducted departmental training. Interacted with manufacturing departments to ensure timely shipment of customer orders.Revamped and re-wrote training program for inside sales personnel. Developed consistent work rules and policies to conform with ISO9001 requirements. Served on ISO9001 committee to ensure company compliances with ISO9001, AS9000, and NADCAP requirements.Built solid working relationships with personnel in all departments to increase overall client satisfaction.Managed the accounts of our distributors, and large nationwide house accounts.

Warren, Mi

Responsible for the sale and service of industrial plastic materials to assigned accounts in a geographic territory. Averaged 10% revenue growth per year in territory. Signed on new accounts, and negotiated contract pricing for several large accounts during my tenure. Lead the branch in the sale of mechanical plastics and acted as SME on this product line. In this role, I trained other reps. in the branch on how to position and sell these products. I received several Salesperson of the Month awards. Developed Marketing a Promotion plans for several product lines to increase sales of those products.

Master Of Science, Management (Msm), Leadership And Strategic Management

Bachelor Of Business Administration (Bba), Marketing