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@mediamath.com
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5 phones found area 646, 908, and 732
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Edward Rashba is listed as B2B SaaS marketing executive | Growth strategist at FADEL, based in New York, New York, United States. AeroLeads shows a work email signal at mediamath.com, phone signal with area code 646, 908, 732, and a matched LinkedIn profile for Edward Rashba.
Edward Rashba previously worked as VP Growth Marketing at Fadel and VP - Head of Demand Generation at Enfusion. Edward Rashba holds Mba, Marketing And Strategy from Columbia Business School.
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AeroLeads found 1 current-domain work email signal for Edward Rashba. Compare company email patterns before reaching out.
I’ve been fortunate to lead marketing teams at 4 B2B SaaS companies- from startups to public companies ($10M-$150M in ARR).I’m inspired by marketing that engages customers, delivers value and drives bottom line impact. While my playbook has constantly evolved (strategy, content, creative, channels, tools, etc.), I’ve delivered growth consistently, e.g.; In the 3 quarters leading up to its NYSE IPO, I increased marketing-sourced bookings at Enfusion by 600%.In communicating plans and outcomes to the ELT and Board, I couch narratives in data; how leading indicators translate into outcomes that matter to the business (usually that means pipeline and ARR). Increasingly, it’s important to look at what’s working across marketing, sales, inside sales and partners that the business can align on go-to-market strategy and where to invest.One of the most counterintuitive things I’ve discovered about data is how it fuels creativity. Having the means to measure outcomes gives marketers more leeway to experiment with new approaches.I value transparency and clear communication. I take great joy in leading and mentoring teams, especially in fostering individuals' career growth. My viewpoint is global, having spent a few years living in Europe, managing across geos, and speaking French and German fluently. For balance, I bike, fish, ski and practice martial arts.Specialties: • Demand generation• Brand communications• Content creation• Digital marketing • Sales and Inside Sales enablement • Partnerships
Listed skills include Strategic Partnerships, Start Ups, Strategy, Business Development, and 49 others.
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New York, NY, US
FADEL, a London Stock Exchange AIM listed (LSE: FADL) innovator of brand protection, rights management, and royalty billing software. We empower brands like Marvel, L’Oreal, Coke, Pepsi, P&G, Bose, Gucci and Pearson to make the most of their content and innovations. By automating rights management for digital media (video, photos, and music etc.) and.
Chicago, IL, US
Enfusion (NYSE: ENFN) delivers award-winning SAAS solutions, managed services and analytics to more than 800 investment managers and hedge funds from eight offices spanning four continents.- Increased marketing-sourced bookings by 600% leading up to Enfusion’s IPO in October 2021 by improving efficiency of demand capture programs and follow up on.
New York, NY, US
RapidRatings is a SAAS fintech transforming the way the world’s leading companies manage enterprise, financial, and supply chain risk.In leading Marketing at RapidRatings, developed and executed marketing strategy across brand campaigns, digital channels, demand gen, comms/PR, content, and events.- Grew pipeline 2.3x and improved velocity by 50%, leading.
New York, NY, US
MediaMath is the leading privately-held advertising platform for 3500 brands worldwide with 700+ people in 15 offices on 5 continentsDeveloped and executed overall North America marketing strategy including brand, content and event marketing for MediaMath’s largest region by sales (70% of $150M revenues)- Increased marketing influence on revenue by +796%.
New York, NY, US
FADEL is the leading enterprise SaaS rights & royalty management solution for brands, publishers and agencies.- As part of Marketing leadership team, owned go-to-market strategy; including demand gen, inside sales and partner marketing- Created co-marketing programs and enablement processes for FADEL’s partners. Led.
New York, NY, US
- Led demand generation and go-to-market initiatives, building a pipeline of qualified opportunities- Recruited, trained and coached FADEL's first Inside Sales team- In launching FADEL's first SaaS product for digital rights, led acquisition efforts that resulted in first major brand wins
New York, NY, US
Nielsen operates The Demand Institute (TDI), a think tank and market research venture with The Conference Board. As part of the launch team, developed marketing strategy and executed go-to-market campaigns for TDI's first major research data offering.
Piscataway, NJ, US
Established a technology incubator and new revenue streams by launching products, industry alliances, standards and partnerships. IEEE, the worlds' largest technical professional organization, is best know for it's IEEE 802.11 (Wifi®) or IEEE 802.15 (Bluetooth®) standards which bring connectivity to billions. Led market research activity and launched.
Piscataway, NJ, US
Initiated 50 new standards in areas as diverse as cyberscecurity, virtual reality, nanotechnology, eLearning, RFID, wireless mobile charging, voting machines, connected medical devices and automobile black boxes.
TEDxGotham brought together thought leaders in technology, business, and the arts to spark discussion, connection and inspiration. Recruited talent such as Reggie Watts (polymath comedian/musician), Ira Flatow (NPR's Science Friday), and Scott Belsky (Founder of Behance). In the spirit of ideas worth spreading, organized one day conferences featuring live.
Founded and co-organized TED's first ever TEDx event in NYC. Had Perry Chen, founder of Kickstarter and Rachel Sterne Haot, Founder of GroundReport and NYC's first Chief Digital Officer and other innovators share their stories. In November, 2009 over 200 TED-minded folks gathered for a half day of speakers, TEDTalks, music and dance.
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Edward Rashba works for FADEL.
Edward Rashba is listed as B2B SaaS marketing executive | Growth strategist at FADEL.
AeroLeads has found 1 work email signal at @mediamath.com for Edward Rashba at FADEL.
AeroLeads has found 5 phone signal(s) with area code 646, 908, 732 for Edward Rashba at FADEL.
Edward Rashba is based in New York, New York, United States while working with FADEL.
Edward Rashba has worked for Fadel, Enfusion, Rapidratings, Mediamath, and Nielsen.
You can use AeroLeads to view verified contact signals for Edward Rashba at FADEL, including work email, phone, and LinkedIn data when available.
Edward Rashba holds Mba, Marketing And Strategy from Columbia Business School.
Edward Rashba is listed with skills including Strategic Partnerships, Start Ups, Strategy, Business Development, Business Strategy, Management, New Business Development, and Leadership.
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