Eddie Reynolds

Eddie Reynolds Email and Phone Number

CEO and GTM Strategy and Operations Consultant @ Union Square Consulting
New York, NY, US
Eddie Reynolds's Location
New York, New York, United States, United States
Eddie Reynolds's Contact Details
About Eddie Reynolds

Over +20 years in sales, customer success and marketing, I’ve developed a passion for data-driven strategy and process. I’ve always been fascinated by the edge it can give an IC or an entire company. Ten years ago, I joined Salesforce as an AE covering high-growth, VC-backed B2B SaaS companies. I met with hundreds of executives and revenue leaders and they all wanted this edge. They wanted to hear how Salesforce and my other customers operated, not how the software worked. Our consulting partners, however, were solely focussed on the software, often missing the broader strategy. This inspired me to start a unique consulting firm, merging system implementation with data-driven GTM strategy. Since then, I’ve seen some of the deepest ingrained revenue growth problems plaguing B2B SaaS – and we’ve developed a system to solve them.𝘾𝙍𝙊𝙨, 𝘾𝙈𝙊𝙨, 𝘼𝙉𝘿 𝙑𝙋𝙨:Does this sound familiar?💭“I don’t understand what my data is telling me. I’m not even sure it’s accurate.”💭“We’re getting tons of leads but they’re not converting enough to outpace churn.”💭“We’ve spent so much money on tech, marketing, training, etc. – but there’s no ROI.”Or maybe even…“I don’t want to end up like those guys ☝️ How do I get in front of this?”𝙔𝙊𝙐’𝙍𝙀 𝙄𝙉 𝙏𝙃𝙀 𝙍𝙄𝙂𝙃𝙏 𝙋𝙇𝘼𝘾𝙀I founded Union Square Consulting to help B2B recurring revenue brands increase profitability by targeting the source of their revenue engine issues (not just the symptoms).𝙒𝙃𝘼𝙏 𝙒𝙀 𝘿𝙊Fractional RevOps that delivers both systems implementation and go-to-market strategy.𝙒𝙃𝙊 𝙒𝙀’𝙑𝙀 𝙃𝙀𝙇𝙋𝙀𝘿High-growth brands from Series A to C and beyond like Techstars, Luminate, and Federato.𝙂𝙀𝙏 𝘼 𝙁𝙍𝙀𝙀 𝘾𝙊𝘼𝘾𝙃𝙄𝙉𝙂 𝙎𝙀𝙎𝙎𝙄𝙊𝙉Sit down with one of my Senior Revenue Strategists for a personalized Revenue Operations Coaching Session. Walk away with advice you can use immediately.👉 CLICK HERE: unionsquareconsulting.com/workshop𝙎𝙐𝘽𝙎𝘾𝙍𝙄𝘽𝙀 𝙏𝙊 𝙊𝙐𝙍 𝙍𝙀𝙑𝙊𝙋𝙎 𝙉𝙀𝙒𝙎𝙇𝙀𝙏𝙏𝙀𝙍Get actionable and practical tips on optimizing your marketing, sales, and customer success engines.👉 CLICK HERE: unionsquareconsulting.com/newsletter

Eddie Reynolds's Current Company Details
Union Square Consulting

Union Square Consulting

View
CEO and GTM Strategy and Operations Consultant
New York, NY, US
Employees:
10
Eddie Reynolds Work Experience Details
  • Union Square Consulting
    Ceo And Gtm Strategy And Operations Consultant
    Union Square Consulting
    New York, Ny, Us
  • Union Square Consulting
    Ceo And Revenue Operations Strategy Consultant
    Union Square Consulting 2016 - Present
    New York, Ny, Us
    Union Square Consulting is a Revenue Operations as a Service consulting firm. I spend the majority of my time:1. Managing our Sales and Marketing Team2. Managing our VPs of RevOps Strategy and RevOps Systems3. Providing Revenue Operations Strategy Consulting to CustomersWe work with high-growth companies, primarily B2B SaaS companies to help them in five areas:1. Revenue Operations Strategy and Planning2. Go To Market Process3. Revenue Metrics and Insights4. Systems Implementation and Ongoing Optimization5. User Training and EnablementWe do this to help companies execute their Go To Market Strategy by:1. Making sure your systems are working2. Making sure your revenue team is using the systems properly3. Making sure they are executing the right process to attract and retain customers4. Analyzing the metrics to see what's working, what's not and what to do about it5. Creating a strategy and a roadmap for all of the above to actually get it done
  • Revops Corner
    Host
    Revops Corner Jan 2022 - Present
    RevOps Corner is a podcast we produce at Union Square Consulting to share best practices for Strategic Revenue Operations. We do this by interviewing amazing guests, ranging from Revenue Operations Professionals to Revenue Leaders to Venture Capitalists and many other experts in the B2B SaaS community. We also share what we're seeing in the trenches every day in our work as Revenue Operations Consultants here at Union Square Consulting.Listen to the Podcast on:Spotify: https://open.spotify.com/show/1CM3rmelcdtm6gJVL0PtMK?si=00aae750ea7a4937Apple: https://podcasts.apple.com/us/podcast/revops-corner/id1619571311
  • Pavilion
    Executive Member
    Pavilion Jun 2021 - Present
    New York, Ny, Us
  • Trumid
    Vp Of Revenue Operations
    Trumid 2016 - 2016
    New York, Ny, Us
    Trumid is a Unicorn Fintech Startup that has raised over $650 million in funding to date. I joined Trumid right when they had achieved Product Market Fit and relaunched their application. My role was to manage all our Revenue Operations:1. Systems Implementation and Management - Sales, Marketing, Service and Data Analytics2. Enablement - Provided training and enablement to the customer facing revenue team3. Insights - Worked directly with the Co-CEOs to provide daily insights on revenue metrics4. Process Mapping - Mapped our sales, marketing and service processes prior to architecting systems and data5. Strategy and Planning - Planned, managed and executed our revenue operations roadmap
  • Salesforce
    Account Executive
    Salesforce 2013 - 2016
    San Francisco, California, Us
    My role at Salesforce was to work with current and prospective customers to explore opportunities to leverage technology to find more prospects, win more customers, keep more customers and enable their business to scale.We helped customers accomplish this by improving business processes in marketing, sales, customer service and other departments, centralizing their data in one place and building operational efficiencies. This enables them to grow faster and gives leadership more visibility to make better strategic decisions.I accomplished this by beginning consultations with the objectives of the business and only then discussing technology. My role was to quarterback a number of resources within Salesforce and the client's team to work together to uncover the best business processes to help them overcome obstacles and reach their goals. Then, we would map out how Salesforce and related technologies could be used to execute those business processes.
  • Crossbay Capital Partners
    Vice President - Institutional Sales
    Crossbay Capital Partners 2012 - 2013
    New Canaan, Ct, Us
    CrossBay Capital Partners is a boutique placement agent. We raise capital for established alternative investment managers with a primary focus on private equity. - Sourced investments by soliciting private equity firms seeking to raise a fund - Distributed investments by building relationships with institutional investors - Designed and implemented Salesforce.com to support these efforts for the entire team
  • Altvia
    Account Executive - Private Equity Solutions
    Altvia 2009 - 2011
    Broomfield, Co, Us
    Altvia Solutions provides a solution, built on the Salesforce platform, for institutional investors and fund managers to manage investing and fundraising processes. - Managed sales process from initial prospecting to negotiation and close for new business - Acted as my own sales engineer to provide highly customized and tailored presentations - Oversaw marketing efforts by working closely with CEO and our advertising agency - Worked closely with implementation team to scope project - Helped implementation team customize solution for each new client
  • Yen Capital Management Llc
    Head Of Advisory Services – Healthcare Banking Team
    Yen Capital Management Llc 2008 - 2009
    Seattle, Us
    YEN Capital Management assists operating companies raising capital from private equity investors. - Built healthcare platform from inception by growing relationships with private equity investors and healthcare companies- Closed mandates to raise $25 million and $40 million for two pharmaceutical manufacturers
  • Wells Fargo
    Business Banking
    Wells Fargo 2006 - 2008
    San Francisco, California, Us
    Wells Fargo Business Banking provides lending and deposit solutions to small and medium-sized businesses.- Solicited and built relationships with hundreds of independent businesses across all industries- Achieved sales production in the top 1% of bankers in the company

Eddie Reynolds Skills

Business Development Private Equity Entrepreneurship Investments Leadership Finance Financial Analysis Relationship Management Management Salesforce.com Corporate Finance Loans Financial Modeling Credit Banking Funding Sales Presentations Customer Relations Capital Allocation Customer Satisfaction Sales Management Start Ups Strategy Customer Relationship Management

Eddie Reynolds Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Finance And Entrepreneurship Management

Frequently Asked Questions about Eddie Reynolds

What company does Eddie Reynolds work for?

Eddie Reynolds works for Union Square Consulting

What is Eddie Reynolds's role at the current company?

Eddie Reynolds's current role is CEO and GTM Strategy and Operations Consultant.

What is Eddie Reynolds's email address?

Eddie Reynolds's email address is ed****@****lds.com

What is Eddie Reynolds's direct phone number?

Eddie Reynolds's direct phone number is +121263*****

What schools did Eddie Reynolds attend?

Eddie Reynolds attended Indiana University - Kelley School Of Business.

What are some of Eddie Reynolds's interests?

Eddie Reynolds has interest in Languages, Entrepreneurship, Emerging Markets, Cars, Anything New And Different, Travel, Meeting New People.

What skills is Eddie Reynolds known for?

Eddie Reynolds has skills like Business Development, Private Equity, Entrepreneurship, Investments, Leadership, Finance, Financial Analysis, Relationship Management, Management, Salesforce.com, Corporate Finance, Loans.

Who are Eddie Reynolds's colleagues?

Eddie Reynolds's colleagues are Sarah Ra, Rachael Bueckert.

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