Edward Rodriguez Email & Phone Number

London, London, GB

CybSafe is the human risk management platform designed to reduce human cyber risk in the modern, remote, and hybrid work environment, by measuring and influencing specific security behaviors. CybSafe is powered by SebDB—the world’s most comprehensive security behaviors database—and built by the industry’s largest in-house team of psychologists, behavioral.

Worked with Seed and Series A on Sales GTM.

Caring for Family Member.

New York, NY, US

• An international startup company selling SaaS application security software that provides granular data access controls, monitoring and visibility, and automated remediation.
• Hired to build the sales infrastructure, sales processes, and sales playbook for the North American territory (U.S. and Canada). Oversaw a total business pipeline of more than 400+ prospective accounts.
• Recruited, interviewed, hired, and trained a Field Sales Team that consisted of 6 Regional Sales Managers, 1 Channel Director, and 3 Sales Development Representatives.
• Assigned geographic territories for each member of the Field Sales Team, created sales quotas, and built compensation plans to incentivize performance and retain talent.
• Managed relationships with key accounts and provided ongoing coaching and development of the sales team.
• Provided sales leadership and support cross-functionally to multiple departments including Marketing, Sales Engineering, Customer Success, Revenue Operations, and Product Management.

Austin, Texas, US

• An international company that provides a SaaS platform for document content disarm and reconstruction (CDR) with operations in the U.S., Israel, and Singapore.
• Built and implemented a sales strategy for North America, and hired and onboarded a Field Sales Team.
• Worked directly with the CEO and Board Director to develop sales strategies, discuss VAR/Channel relationship development, and sales forecasting.
• Provided sales leadership to Four Regional Sales Directors, a Sales Engineer, and Field Marketing Manager.
• Performed strategic sales forecasting and planning, served as an individual contributor, and managed key account relationships.Key Accomplishments
• Led an enterprise-wide sales transformation that repositioned the company’s business model as a sales-driven company from a technical, product-led one along with a new SaaS delivery model.

• Provides the market's first SaaS cyber risk assessment exchange as a cost-effective, scalable solution to identify, assess, monitor, and mitigate third-party risk.
• Provides sales leadership to a team of 5 Enterprise Sales Representatives and 1 Solution Engineer responsible for developing new business across 24 states and EMEA.
• Built the territory and sales team and managed a total portfolio of 50 greenfield accounts that generated more than $4M in ARR.
• Hired, trained, supervised, and provided ongoing coaching and mentoring of the sales team.
• Assigned territories and accounts, established sales quotas, and gave annual performance evaluations.
• Performed sales forecasting and planning, served as an individual contributor, and managed key account and VAR/Channel relationships.Key Accomplishments

Dallas, TX, US

• Provides curated human and signal cyber risk threat intelligence to commercial enterprises.
• Performed new business development of a cyber risk threat intelligence solution to commercial enterprise companies across a Mid-Atlantic and Southeastern U.S. territory.
• Managed a personal portfolio of 50+ accounts that generated more than $10M in annual sales revenue.
• As Player-Coach directly supervised an Account Manager, Solution Engineer, and Customer Success Manager.Key Accomplishments
• Led the #1 Ranked Sales Team of the Year in 2015.
• President’s Club Award Winner in 2015.

South Jordan, Utah, US

• An $12M provider of Security Analytics, Cyber Security, and Network Forensics solutions acquired by Blue Coat Systems in March 2013. Responsible for field sales in the Mid-Atlantic and Southeast.Key Accomplishments
• Delivered the greatest number of new enterprise license deals (23) - 2013
• Sales Team of the Year - 2014
• Closed the Largest Multi-Million Dollar Commercial License Deal in Company History - 2014
• 140% of a $4M Sales Team Quota - 2014

B.A., Economics

Education record