Edward Rodriguez

Edward Rodriguez Email and Phone Number

SaaS Sales Leadership | Start Up & Early-Stage | GTM Sales Strategy & Execution | Team Builder | Advisory @ CybSafe
Edward Rodriguez's Location
Atlanta, Georgia, United States, United States
About Edward Rodriguez

Senior sales leader with 20+ years of experience in selling, building, and leading field sales teams in startup and early-stage Cyber Intelligence, Incident Response, Enterprise Security, Third-Party Risk, and SaaS Security. Consistent quota & revenue growth achievement, strong customer relationships, solution selling, and adept at closing SMB, Mid-Market, and Enterprise business transactions. Leading teams from the front, recognized as a leader in developing sales playbooks, infrastructure, processes, and mentoring junior sales professionals while working across departments to create an effective sales culture in early-stage companies.

Edward Rodriguez's Current Company Details
CybSafe

Cybsafe

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SaaS Sales Leadership | Start Up & Early-Stage | GTM Sales Strategy & Execution | Team Builder | Advisory
Edward Rodriguez Work Experience Details
  • Cybsafe
    Vice President Of Global Sales
    Cybsafe Feb 2024 - Present
    London, London, Gb
    CybSafe is the human risk management platform designed to reduce human cyber risk in the modern, remote, and hybrid work environment, by measuring and influencing specific security behaviors. CybSafe is powered by SebDB—the world’s most comprehensive security behaviors database—and built by the industry’s largest in-house team of psychologists, behavioral scientists, analysts, and security experts. An award-winning, fully scalable, and customizable solution, it’s a smart choice for any organization.91% Reduction in high-risk phishing behavior55% Improvement in security behaviors4x more likely to engage in cybersecurity initiatives
  • Advisory
    Advisory - Sales
    Advisory Jul 2023 - Feb 2024
    Worked with Seed and Series A on Sales GTM.
  • -
    Family Sabbatical
    - Feb 2023 - Jul 2023
    Caring for Family Member.
  • Docontrol
    Vice President Of Sales, North America
    Docontrol Jul 2021 - Feb 2023
    New York, Ny, Us
    An international startup company selling SaaS application security software that provides granular data access controls, monitoring and visibility, and automated remediation.• Hired to build the sales infrastructure, sales processes, and sales playbook for the North American territory (U.S. and Canada). Oversaw a total business pipeline of more than 400+ prospective accounts.• Recruited, interviewed, hired, and trained a Field Sales Team that consisted of 6 Regional Sales Managers, 1 Channel Director, and 3 Sales Development Representatives.• Assigned geographic territories for each member of the Field Sales Team, created sales quotas, and built compensation plans to incentivize performance and retain talent. • Managed relationships with key accounts and provided ongoing coaching and development of the sales team.• Provided sales leadership and support cross-functionally to multiple departments including Marketing, Sales Engineering, Customer Success, Revenue Operations, and Product Management.• Performed forecasting and planning and led weekly meetings with the sales team as well as VAR/Resellers.Key Accomplishments• Developed and implemented a sales and a forecasting process that integrated business technology platforms, created a Go-to-Market sales strategy for North America, and built a VAR/Channel program for pipeline development.• Consistent quarterly revenue growth leading to a record Q3 to date, with new members of the sales team directly contributing within 90 days of onboarding.• 33 new customer logos year one.
  • Votiro
    Vice President Of Sales, North America
    Votiro May 2020 - Jul 2021
    Austin, Texas, Us
    An international company that provides a SaaS platform for document content disarm and reconstruction (CDR) with operations in the U.S., Israel, and Singapore.• Built and implemented a sales strategy for North America, and hired and onboarded a Field Sales Team.• Worked directly with the CEO and Board Director to develop sales strategies, discuss VAR/Channel relationship development, and sales forecasting.• Provided sales leadership to Four Regional Sales Directors, a Sales Engineer, and Field Marketing Manager. • Performed strategic sales forecasting and planning, served as an individual contributor, and managed key account relationships.Key Accomplishments• Led an enterprise-wide sales transformation that repositioned the company’s business model as a sales-driven company from a technical, product-led one along with a new SaaS delivery model.• Developed a sales playbook along with an effective Go-to-Market strategy that focused on mid-market and enterprise clients, which was approved by the Votiro Board of Directors.• Increased North America sales revenue during COVID by more than 80% over previous year for a $2.3M ARR.• Successfully closed the company’s first Fortune 100 customer while leading five direct sales reports in 2020.• Developed the first Commercial and Federal business partner/reseller relationships in North America, which led to the development of a $3M pipeline and 2 significant Federal deals.
  • Cybergrx (Acquired By Marlin Equity Partners)
    Vice President Of Sales, East U.S. & Emea
    Cybergrx (Acquired By Marlin Equity Partners) 2017 - 2020
    Provides the market's first SaaS cyber risk assessment exchange as a cost-effective, scalable solution to identify, assess, monitor, and mitigate third-party risk.• Provides sales leadership to a team of 5 Enterprise Sales Representatives and 1 Solution Engineer responsible for developing new business across 24 states and EMEA.• Built the territory and sales team and managed a total portfolio of 50 greenfield accounts that generated more than $4M in ARR. • Hired, trained, supervised, and provided ongoing coaching and mentoring of the sales team.• Assigned territories and accounts, established sales quotas, and gave annual performance evaluations.• Performed sales forecasting and planning, served as an individual contributor, and managed key account and VAR/Channel relationships.Key Accomplishments• Led the #1 Ranked Sales Team in 2018. Grew top-line sales revenue from $330K to more than $5.4M ARR and exceeded quota by 140%. East sales team generated more than 85% of the total company revenue.• Exceeded sales quota 3 of 4 quarters and delivered the company’s first multimillion-dollar quarter in Q3 2018.• Recruited, interviewed, hired, and trained five 5 Enterprise Account Managers and 1 Sales Engineer in 2019.• Successfully closed 25 new Fortune 500 client logos in 2019
  • Isight Partners  (Acquired By Fireeye In 2016)
    Director, Sales - Mid-Atlantic & Southeast
    Isight Partners (Acquired By Fireeye In 2016) 2014 - 2017
    Dallas, Tx, Us
    Provides curated human and signal cyber risk threat intelligence to commercial enterprises.• Performed new business development of a cyber risk threat intelligence solution to commercial enterprise companies across a Mid-Atlantic and Southeastern U.S. territory.• Managed a personal portfolio of 50+ accounts that generated more than $10M in annual sales revenue.• As Player-Coach directly supervised an Account Manager, Solution Engineer, and Customer Success Manager.Key Accomplishments• Led the #1 Ranked Sales Team of the Year in 2015. • President’s Club Award Winner in 2015.• 135% of a $4M Sales Team Quota - 2015.• 124% of $5M Sales Team Quota - 2016.
  • Solera Networks (Acquired By Blue Coat Systems - 2013)
    Director Of Sales, Mid-Atlantic And Southeast
    Solera Networks (Acquired By Blue Coat Systems - 2013) Feb 2013 - Oct 2014
    South Jordan, Utah, Us
    An $12M provider of Security Analytics, Cyber Security, and Network Forensics solutions acquired by Blue Coat Systems in March 2013. Responsible for field sales in the Mid-Atlantic and Southeast.Key Accomplishments• Delivered the greatest number of new enterprise license deals (23) - 2013• Sales Team of the Year - 2014• Closed the Largest Multi-Million Dollar Commercial License Deal in Company History - 2014 • 140% of a $4M Sales Team Quota - 2014

Edward Rodriguez Education Details

  • Virginia Military Institute
    Virginia Military Institute
    Economics
  • The John Carroll School
    The John Carroll School

Frequently Asked Questions about Edward Rodriguez

What company does Edward Rodriguez work for?

Edward Rodriguez works for Cybsafe

What is Edward Rodriguez's role at the current company?

Edward Rodriguez's current role is SaaS Sales Leadership | Start Up & Early-Stage | GTM Sales Strategy & Execution | Team Builder | Advisory.

What schools did Edward Rodriguez attend?

Edward Rodriguez attended Virginia Military Institute, The John Carroll School.

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