Strategic marketing, branding & communication consultancy providing fractional CMO services for clients in telecommunication, technology, entertainment, media, and social enterprises in the US, APAC, and LATAM.

LIGHT CoCreative is a global purpose-driven innovation consultancy and venture studio focused on sustainable solutions to basic human needs: Food, Water, Shelter, Air + Care

• Managed the development of an award-winning brand and corporate culture to reposition the business as a social enterprise and lifestyle brand.• Created a center of excellence and shared service model for the business intelligence and communication functions to drive thought leadership and integrate the brand throughout the business.  • Increased revenue by 50% and profitability by 800% through the establishment of a Business Intelligence function.• Drove 35% market… Show more • Managed the development of an award-winning brand and corporate culture to reposition the business as a social enterprise and lifestyle brand.• Created a center of excellence and shared service model for the business intelligence and communication functions to drive thought leadership and integrate the brand throughout the business.  • Increased revenue by 50% and profitability by 800% through the establishment of a Business Intelligence function.• Drove 35% market share growth in the first 18 months through the launch of the new brand and redesigned products, pricing & services portfolio. • Designed and implemented a comprehensive Retail & Customer Service transformation initiative which reduced sales operating costs by 10% while increasing Net Promoter Score by 25%. • Developed new product lines and sub-brand architecture to support business diversification, including entertainment, media & fintech.• Developed a Corporate Social Responsibility platform and led more than 100 strategic and tactical community development initiatives.• Managed public relations and stakeholder engagement for the board of directors, government ministries, regulatory authority, and community partners.• Created the Progresif Start-Up Lab to support government entrepreneurial initiatives which incubated and supported more than 40 start-ups. Show less