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Professional non-executive Board Director,consultant,strategic adviser Board Safety Advisor,Virgin Australia Non Executive Director,Ngati Whatua Orakei WhaiRawaNon Executive Director,Christchurch Airport Former Chief Executive Officer, WestJet Ailrines Group Ed Sims has almost 40 years’ experience in aviation, logistics, transportation, and wholesale and retail industries spanning the private and public sectors of the UK, Australia, Canada and New Zealand.Ed has extensive transformation experience, notably within Air New Zealand in the early 2000s after the collapse of subsidiary Ansett Australia.As a member of the Air New Zealand Executive Leadership Team, responsible for the international airline, Ed restored the commercial strength and reputation of the long-haul operation while his work on aircraft interiors like the Economy Skycouch seat won global accoladesEd was appointed CEO of SOE Airways in 2011, managing 30 million kms of airspace for New Zealand’s air traffic controller. Over this time Airways built a world leading reputation for safety, operational efficiency and financial sustainability.In 2017 Ed moved to Calgary, Alberta to join WestJet, Canada’s second largest airline. Within months he was appointed as CEO of an organisation with more than 180 aircraft,14,500 employees, and a turnover of over $5bn CAD.The global pandemic hit shortly after Ed had driven the largest private equity deal in aviation history with the sale of WestJet to Onex for $5.5 bn CAD in late 2019.Ed returned to New Zealand in early 2022, and subsequently joined the Boards of KiwiRail,Ngati Whatua Orakei WhaiRawa and Christchurch Airport while taking on the role of Board Safety Advisor to Virgin Australia.Over the last decade his previous Board and governance experience has included organisations like New Zealand Police, the office of the NZ Auditor General, the Canadian Business Council and as Global Chair of CANSO, the Civil Air Navigation Services Organisation.
Christchurch International Airport Limited
View- Website:
- christchurchairport.co.nz
- Employees:
- 137
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Non Executive DirectorChristchurch International Airport Limited Sep 2023 - PresentNew Zealand -
Board Safety AdvisorVirgin Australia Aug 2023 - PresentBrisbane, Queensland, Australia -
Non Executive DirectorNgāti Whātua Ōrākei Whai Rawa Aug 2023 - PresentAuckland, New Zealand -
Non Executive DirectorKiwirail Feb 2023 - Jun 2024New Zealand -
Non Executive DirectorCarbonclick Feb 2023 - Aug 2023New Zealand -
Strategic AdvisorTe Manatū Waka - Ministry Of Transport (New Zealand) Apr 2022 - Aug 2023Wellington Region, New Zealand -
Chief Executive OfficerWestjet Mar 2018 - Feb 2022CanadaNow a self employed consultant and company director -
Evp, CommercialWestjet May 2017 - Mar 2018Calgary, Canada Area -
CeoAirways New Zealand 2011 - May 2017WellingtonI joined New Zealand's Air Traffic Controller,Airways in July 2011 as CEO with responsibility for safe air traffic management across 30m kms of airspace. Airways is a State Owned Enterprise, 100 % Government owned but 100 % funded by revenue from the aviation industry.Over the last three years the profitability of the organisation has risen by almost 200 %, capital investments have doubled and employment risen to 780 FTEs, all while Airways Safety record remains in the top 10 % of ATCs worldwide and our cost efficiency record remains in the top quartile.Airways have been the proud recipients of two Jane's Aviation industry awards for operational and customer service excellence over this period. -
Group General Manager International AirlineAir New Zealand 2006 - 2011Auckland, NzDrove significant financial,structural and product offering transformation across a $1bn business and 3000 staff. Responsibilities included all International flight and airport operations, offshore sales and marketing,revenue management and pricing ,and the cargo and freight businesses . Operational experience included crisis management, major disruption and significant industrial change and negotiation. On the commercial side, the International airline underwent substantial network, distribution and product development in this period.
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General Manager International AirlineAir New Zealand 2003 - 2006Auckland, NzImproved operational integrity and customer service delivery levels across the pilots and cabin crew of one of the world's premium airlines. Highlights of this period included the restructure of cabin crew contracts and leadership roles, major route inaugural launches and exits, and the overhaul of the airline's Premium product offerings , driving significant financial and yield improvements .Attended the Institute of Strategic Leadership in Queenstown, NZ in October 2004.
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Vice President Marketing & AlliancesAir New Zealand 2001 - Dec 2003Built brand image and reputation for innovation and commercial success of one of the world's highest rating airlines. Part of a small, internal " Business Transformation " team that drove the relaunch of the airline's Domestic and Trans Tasman businesses as a highly successful low cost carrier, with revamped product, loyalty and pricing propositions. Drove a total brand marketing revitalisation that won every major campaign award in New Zealand in 2003 including the coveted " Marketer of the Year " title.Prior to joining Air New Zealand previous roles included :Vice President Retail - Ansett Australia ( Melbourne )MD - Virgin Travelstore -( UK ) Sales, Marketing and Product Development Director - Airtours ( UK ) Sales and Marketing Director - First Choice ( UK )
Ed Sims Skills
Ed Sims Education Details
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English -
Bishop Gore Senior Comprehensive, Swansea
Frequently Asked Questions about Ed Sims
What company does Ed Sims work for?
Ed Sims works for Christchurch International Airport Limited
What is Ed Sims's role at the current company?
Ed Sims's current role is Ed Sims, Board Director, Consultant, Former Airline Chief Executive Officer.
What is Ed Sims's email address?
Ed Sims's email address is ed****@****jet.com
What is Ed Sims's direct phone number?
Ed Sims's direct phone number is +140353*****
What schools did Ed Sims attend?
Ed Sims attended University Of Oxford, Bishop Gore Senior Comprehensive, Swansea.
What are some of Ed Sims's interests?
Ed Sims has interest in Modern Literature, Welsh Rugby, Economic Empowerment, Environment, New Music, Arts And Culture, Disaster And Humanitarian Relief, Human Rights, Swansea City Football Club.
What skills is Ed Sims known for?
Ed Sims has skills like Airlines, Aviation, Airports, Business Strategy, Change Management, Tourism, Strategic Planning, Commercial Aviation, Team Leadership, Operations Management, Strategy, Management.
Who are Ed Sims's colleagues?
Ed Sims's colleagues are Vaughan Kirkland, Justin Watson, Julie Hawkins-Cochrane, Anita Norris, Annette Sylvia Sikora, Nick Wood, Stuart Sutherland.
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