Edward "Ted"​ Theobald Email and Phone Number

• Responsible to increase sales of Novartis portfolio products to Rheumatology health care professionals, by optimizing current portfolio with growth and launching new products in the market. • Represent and promote Novartis Pharmaceuticals Corporation as a leader in Rheumatology and specifically Cosentyx with key accounts in the territory. • Develop/maintain deep understanding and relationships with local medical experts and practices with high volume rheumatology patients.• Develop strong knowledge of treatment algorithm and business dynamics within accounts and collaborate with other functions to meet customer needs.

• Maximize territory sales of Lilly products in the outpatient and hospital space by building preference for Lilly as a partner in Rheumatology.• Proactive management of key clinical, quality and economic influencers in the outpatient and hospital settings to achieve sales targets. • Delivered top 25% national sales performance in 2017.

• Maximize territory sales of Lilly products in the hospital and retail space by managing patient, product, and dollar flow for ACS-PCI and Insulin markets in the territory. • Proactive management of key clinical, quality and economic influencers in the hospital setting to achieve sales targets. • Promoted to Senior Executive sales Representative, 2015.• Kansas City District MVP, 2015• Central Area’s Director’s Council 2013, 2014.

Built and led high-performing, customer-centric, and accountable sales team to generate $48M in annual sales, meeting and exceeding district targets. Engaged sales reps in promoting neuroscience products to psychiatry specialty, primary care physicians, internal medicine, pediatrics, pediatric neurology, rheumatology, endocrinology, pain, and OB/GYN. Contributed to development and field execution of promotional materials, brand messages, incentive plans, and/or long-term strategies. • Led district through six reorganizations in 13 years and realized Top 16% national ranking for portfolio sales performance for four of those years by effectively managing teams through change.• Gained recognition as the only district nationwide to exceed quota on every product in portfolio in 2010. Ranked Top 3% for overall portfolio. • Attained Top 15% district ranking for product pull through for Anthem in 2009.• Ranked among the Top 10% of all districts nationwide for new product trial rates in 2004 and Top 15% in 2005 by developing, refining, and leading execution of launch plans. • Transformed newly formed expansion district from bottom 50% to Top 20% portfolio performance nationwide by onboarding 16 new reps in two years, aligning reps and territories with district vision and goals, and developing/instituting formal mentoring, Fast Start, and situational coaching programs.• Achieved 106% of line extension product launch quota and ranked in top 33%. • Developed and motivated top talent with six reps achieving President’s Council and nine reps earning promotions to management positions.• Commended with honors and awards including: President’s Council, 2010; Area Management Team Peer Award, 2003, 2005, 2007, 2009; Master Performer, 2005, 2007; Vice President’s Advisory Board, 2004; National Coaching Champion, 2002, 2003, 2004.

Led sales teams in both Brooklyn and Long Island districts to promote products to targeted specialists, increase share of market, and drive sales growth to meet/exceed district goals.• Turned district around from a bottom half district in portfolio performance to Top 3% of districts nationwide by recruiting, developing, and retaining top talent, working with reps to develop targeted action plans, and realigning district with new team and customers.• Launched new product to achieve Top 6% national ranking by targeting top osteoporosis specialists, developing customer action plans and routing schedules, driving call activity in first three months of launch to gain initial trials, and adjusting plans after three months to expand use.• Built and led high-performing team of sales reps with three achieving President’s Council and five earning promotions to specialty positions in 1997 and 1998.