Edwin Gutiérrez Email & Phone Number

Santa Monica, California, US

• Manage multiple territories for content, editorial collections, featured banners, buy pages and lead development of creative assets
• Manage production of Audio Visuals for international use, which include dubbing and subbing TV Spots, Trailers, cutdowns for all digital channels
• Establish campaign strategy for subscription growth in partnership with Growth Marketing for direct response on Snapchat, Facebook, YouTube and other social platforms.; including, production/localization of AV and.
• Manage communication and brand guidelines across departments: programming, creative services, localization, post-production, digital, Growth, CRM and OTT
• Worked on CRM campaigns - winbacks, retention, drop-offs and push notifications
• Lead strategic development, production and deployment of multiple global brand campaigns for Originals: Serpent Queen, Gaslit, Becoming Elizabeth, Outlander, Shining Vale, The Girlfriend Experience, Blindspotting.

Burbank, CA, US

• Oversee all global campaign creative materials such as logos and localizations, one-sheets, living one-sheets, out of home, in-theater, print collateral, trailers, TV Spots, EPKs, A/V cutdowns for international markets.
• Work daily with global cross functional teams to ensure strategic planning, asset creation, execution and production of print and A/V advertising materials deliver on time for more than 40 markets globally
• Latest work: Jungle Cruise, Soul, Mulan, Star Wars: The Rise of Skywalker, Free Guy, The King's Man, Underwater, Lucy in the Sky, A Hidden Life, Spies in Disguise and Ready or Not

New York, NY, US

• Oversee International campaigns in collaboration with internal teams: Marketing, Publicity, Digital, Creative Content, Promotions and Regional Offices: Asia-Pacific, Europe, Latin America and Pan-Regional
• Service international TV spots, trailers, radio ads and optimize/caption digital TV spots/trailers
• Traffic creative assets: electronic press kits, digital billboards, living one sheets, bumper ads, toolkits, greetings, featurettes, tune-ins, clips; including, print ready files/mechanicals
• Oversee production and international shipping logistics for promotional assets: one-sheets, standees, banners, resins, action figures and other promotional items
• Manage language localization for marketing assets as needed by international territories
• Archive all international sample posters and manage worldwide orders on approved for release assets

Westlake Village, CA, US

• Focus on the executional side of the digital team and responsible for the successful launch of media campaigns. Oversee the day-to-day creative and trafficking needs by creating timelines, setting expectations.
• Responsible for aligning project needs across internal teams and external partners
• Manage multiple production projects simultaneously
• Manage changes to project scope and schedules
• Partner with teams to successfully manage internal and external expectations
• Communicate effectively and efficiently across all execution stakeholders

Westlake Village, CA, US

• Manage marketing campaigns and related projects from inception to completion while keeping an open line of communication with project owners/stakeholders, Marketing Team, Brand Team, designers, Photo Team, copywriters.
• Responsible for all operational aspects of a campaign including workflow, timelines, asset development and budget tracking.
• Anticipate needs and constantly update priority list and project tracking systems
• Recommend most cost affective solution to meet set budget/goal, deadline and delivery
• Lead project meetings to address job progression, concerns and recommend/discuss solutions
• Manage production timelines with internal and external teams

Burbank, CA, US

• Organized domestic and international high security print media for entertainment industry clients
• Traffic projects through multiple teams: Creative, Color Management, Pre-press, and Fulfillment
• Assist in color correction for sample creation and print production: one sheet, retail display, in-theater display, product packaging, DVD packaging, bus wrap, large format; including die/laser cut file set-up
• Create electronic file package/mechanicals for domestic and international print productionClients include: Disney Theatrical International, Marvel Entertainment, Disney Home Entertainment Worldwide, Warner Bros..

Burbank, CA, US

• Create packaging samples for entertainment industry client presentations
• Work alongside Color Department for all color matching and spot colors
• Hands on print and art placement on multiple substrates to best achieve visual effect on packaging; for example, The Avengers Blu-ray/DVD cover Tony Stark/Iron Man burst effect and Turbo Blu-ray/DVD Combo Pack with.
• Adjust press to accurately deliver spot color combination using CMYK for packaging and/or on one-sheet sample proofs
• Organize and maintain proofing room paper stock and paper options: Cover, Text, paper weight and finishes

• Closely assist Producer and production team in print and digital advertisement photo shoots
• Create production estimate, negotiated rates to effectively implement and set budgets
• Organize castings to fit the look/feel required by each client for advertisement campaign
• Book studios, hair/make-up artists, photo assistants, digital technician and others
• Coordinate logistics: meeting times, hotels, client pick-ups/drop-offs, book flights and catering
• Assist in set design, prop pick-ups and purchases

Sold in 2010.

Business has moved to the United Kingdom in an effort to work along side sister company Boarderco.DBA: AJ Soule