Edwin Lai Email & Phone Number

Hong Kong

- Managed all aspects of office operations and administration, ensuring smooth and efficient functioning- Developed and maintained strong client relationships to drive business growth and revenue- Collaborated with artists, designers, and retailers to create innovative products and designs- Managed projects from conception to completion, ensuring timely delivery and within budget- Successfully launched our new product, Teno, on Kickstarter, achieving nearly US$ 400,000 in investment- Successfully launched Teno at premium retailers, design stores, and museums worldwide, increasing revenue and brand recognition- Oversaw customer service to ensure a high level of satisfaction and loyalty among customers- Performed bookkeeping duties, including accounts payable, accounts receivable, and financial reporting

Hong Kong Sar

- Successfully co-founded a tea and bakery company with online and offline presence- Developed business and opened retail outlets in K11 and Hysan Place shopping malls- Set up, planned, and operated pop-up stores at Central Market, The Murray Hotel, K11 Musea, and Sogo, to increase brand recognition- Helped manage retail outlets for inventory, staffing, and visual merchandising, ensuring efficient operations- Led new product development for our offerings from testing flavors, sourcing, packaging and marketing

Hong Kong Sar

- Started an online infused spirit and bottled cocktail company- Responsible for website development, product and packaging development, sourcing, logistics, product photography and marketing- Developed business with creative strategies by delivering to quarantine hotels, providing for junk boat trips, birthday parties, bartending at events and producing cocktail mixology videos, resulting in increased brand awareness and customer engagement

Hong Kong

- Oversaw the successful integration of Eastern Journeys into Abercrombie & Kent's company structure, processes, and systems- Operated and managed Eastern Journeys as a profitable business unit, responsible for all operations including client relationships, hotel and supplier contracting, itineraries and product, sales and marketing, and customer service- Retained 98% of confirmed business and 90% of existing clients following acquisition, demonstrating exceptional customer relationship management skills- Contributed business worth 40% of annual revenue in just six months following acquisition, highlighting a strong ability to drive revenue growth and business success

- Responsible for overall operations of the company with annual revenue of over US$ 2m- Managed and trained teams for day-to-day operations, resulting in increased efficiency and productivity- Built and maintained strong client relationships, overseeing their individual needs and generating new business- Organized successful familiarization trips, managed supplier relationships and contracts, and prepared material for sales trips and tradeshows, resulting in increased revenue and brand recognition- Generated new products and marketing strategies, leading to increased sales and revenue- Led project to create a client analysis tool and used data generated to increase profit margins and operational efficiency- Developed business from a newly joined travel consortium to becoming the fourth biggest client by revenue in just three years

- Planned customized, luxury travel itineraries into China and Hong Kong, adapting to individual clients and travelers- Ensured all aspects of clients' trips and services met high standards and demanding expectations, resulting in high client satisfaction rates- Solved problems under pressure and offered customer service solutions when guests encountered issues or had urgent requests- Oversaw clients' individual needs, including familiarization trips, contracting, and promotions

- Taught English at Chinese language secondary school- Organized and led activities to enhance the English language environment and encourage the use of English, resulting in increased student engagement and fluency- Developed lesson plans and teaching materials to meet the needs of diverse learnersProvided individualized support and feedback to students to improve their language skills and academic performance

Bachelor Of Commerce - Bcom, International Business

Business/Commerce, General