Ed Wu

Ed Wu Email and Phone Number

do hard things @ Premier Education Partners
Ed Wu's Location
Austin, Texas, United States, United States
About Ed Wu

Ed Wu is a do hard things at Premier Education Partners. He possess expertise in web analytics, analytics, e commerce, strategy, management and 45 more skills. He is proficient in English. Colleagues describe him as "Ed is an amazing leader and innovator. He was instrumental in building a world-class groundbreaking analytics and optimization team - something that's super hard to do and almost unheard of within a large company. Plus, Ed is a great person who's easy to work with, humble and friendly. Anyone is lucky to have talent like Ed on their team!", "As a member of the WAA Board of Directors, Ed provides strong leadership to the web analytics profession and industry. Ed's corporate and international experience and perspective on the WAA Board plays a key role in the association's success. The time that Ed dedicates to WAA illustrates the tremendous support by Dell for the web analytics industry. Ed is passionate about providing world-class educational programs to web analysts and bringing professional development opportunities to Dell employees.", and "Ed impresses me most with his management skills with the team he's built at Dell and his consistent ability to encourage his troops and put them forward into the spotlight. His unique perspective and unwavering enthusiasm adds a lot of strength to the Board of the Web Analytics Association. Ed's tireless contributions make him an important and valuable member of this growing community. It's a pleasure to work with him and an honor to call him my friend."

Ed Wu's Current Company Details
Premier Education Partners

Premier Education Partners

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do hard things
Ed Wu Work Experience Details
  • Premier Education Partners
    Founder & Ceo
    Premier Education Partners May 2014 - Present
    PREP is a premier education service provider, based in Austin, Texas. Our unique approach to integrate homestay management, scholastic placement, academic counseling, outdoor adventure, and community service helps develop international students to become the next generation of leaders with the character and capacity to impact the world.
  • Dell
    Marketing Director, Dell.Com
    Dell May 2010 - Jan 2014
    Round Rock, Texas, Us
    Led end to end Digital Optimization efforts for Dell.com globally across all BUs.Responsibilities include strategic planning, prioritization, operation, analytics andimplementationDelivered hundreds of millions of annualized revenue upside through continuousoptimization of customer purchase funnel and personalized experienceSupported strategic programs by providing actionable insights to inform future statedirection and mitigating business risksEstablished a best‑in‑class program with focus on people, process and technologyRecruited and developed one of the largest and best optimization teams in the industryEvangelized analytics & optimization inside and outside Dell. Presented in variousindustry conferences and won multiple testing awardsJob tags: Ed Wu, online analytics, A/B testing, multivariate testing, conversion funnel optimization, test & targeting, personalization, measurement strategy, leadership, global team management, talent acquisition, training and development
  • Dell
    Global Analytics Manager, Global Consumer And Smb Online
    Dell Dec 2009 - Apr 2010
    Round Rock, Texas, Us
    Responsible for delivering global analytics roadmap with identified strategic focus areasDeveloped and executed measurement strategy for innovative programs and capabilities launched on Dell.comConceptualized and led the creation of the first analytics framework at Dell - AMMO (Analyze, Monetize, Mobilize, Optimize)Job tags: Ed Wu, web analytics, analytics framework, virtual team management, cross functional program management, vendor management, measurement strategy
  • Dell
    Senior Web Analyst, Global Consumer Online
    Dell Aug 2008 - Nov 2009
    Round Rock, Texas, Us
    Responsible for analyzing clickstream, customer and competitive data to provide actionable insights and recommendationsIdentified optimization opportunities and led cross functional efforts to improve online customer experience contributed to hundreds of millions of annualized revenue upsideEnvisioned and created the first global KPI dashboard and led global transition of reporting from legacy Dell system to Omniture SiteCatalyst dataEvangelized web analytics globally through effective training and communicationJob tags: Ed Wu, Omniture SiteCatalyst, Omniture Insights, Executive Dashboard, Global Reporting, user training, clickstream, customer, competitive analysis
  • Dell
    Senior Marketing Consultant, Public Marketing
    Dell Apr 2006 - Jul 2008
    Round Rock, Texas, Us
    Analyzed a $5bn public business and recommended strategies to transform the sales coverage model with 30% incremental investment Built a comprehensive model to estimate the K12 market buying power at account level, enabling sales to do better account planning Conducted quarterly business reviews for marketing and sales executives
  • Dell
    Marketing Consultant, Transactional Center Of Competence
    Dell Jul 2004 - Apr 2006
    Round Rock, Texas, Us
    Led the development of Operational P&L tool, receiving significant achiever awardPerformed various competitive analysis and shaped desktop portfolio to compete in retail marketRecommended short/long term pricing strategies for DHS and SMBDeveloped strategies and tools to drive upsell in desktop business, resulting $5 per unit incremental margin
  • Dell
    Marketing Intern, Transactional Center Of Competence
    Dell Apr 2003 - Aug 2003
    Round Rock, Texas, Us
    Analyzed segment cannibalization, identified causes and recommended strategies to minimize customer transference between DHS and SMB
  • Domino'S Pizza
    Multidisciplinary Action Project
    Domino'S Pizza Mar 2003 - Apr 2003
    Ann Arbor, Mi, Us
    Defined relevant DMA-level variables and identify five key DMA market segments by using SPSS Factor & Cluster Analyses
  • Pwc Consulting - People & Organization
    Senior Strategy Consultant
    Pwc Consulting - People & Organization Oct 2001 - Jul 2002
    Neuilly-Sur-Seine, Fr
    Advised clients on market potential, marketing and sales strategy, sales channel management and new product launch strategy
  • Procter & Gamble
    Regional Sales Manager
    Procter & Gamble Jul 1995 - Sep 2001
    Cincinnati, Ohio, Us
    Promoted from Key Account Manager, to Unit Manager and Regional Sales Manager, responsible for the largest sales region in ChinaLed a high performing sales team with 25 managers, managed a $4.5M customer budget and delivered annual sales revenue of $120MInitiated strategy to reduce number of dealers from 25 to 10 and grow revenue by 15%Pioneered a new distribution model, enabling the company to launch new products to market two times faster
  • Huanggang High School
    Teacher Assistant
    Huanggang High School Sep 1987 - Jul 1990

Ed Wu Skills

Web Analytics Analytics E Commerce Strategy Management Leadership Cross Functional Team Leadership A/b Testing Marketing Online Advertising Online Marketing Business Strategy Business Intelligence Omniture Strategic Planning Analysis Seo Conversion Optimization Team Leadership Vendor Management Product Marketing Multi Channel Marketing Digital Marketing Business Analytics Product Development Team Building Market Analysis Sem Business Process Improvement Lead Generation Data Analysis Behavioral Targeting Executive Level Presentations Social Media Measurement Google Analytics B2b Global Management Strategic Thinking Radian6 Negotiation New Business Development Online Analytics Ecommerce Business Case Test&target Online Business Optimization E Commerce Optimization Online Marketing Analysis Customer Intelligence Communication

Ed Wu Education Details

  • University Of Michigan - Stephen M. Ross School Of Business
    University Of Michigan - Stephen M. Ross School Of Business
    Marketing & Strategy
  • Peking University
    Peking University
    Political Science
  • Huanggang High School
    Huanggang High School

Frequently Asked Questions about Ed Wu

What company does Ed Wu work for?

Ed Wu works for Premier Education Partners

What is Ed Wu's role at the current company?

Ed Wu's current role is do hard things.

What is Ed Wu's email address?

Ed Wu's email address is ed****@****ail.com

What is Ed Wu's direct phone number?

Ed Wu's direct phone number is +151285*****

What schools did Ed Wu attend?

Ed Wu attended University Of Michigan - Stephen M. Ross School Of Business, Peking University, Huanggang High School.

What are some of Ed Wu's interests?

Ed Wu has interest in Leadership, Innovation, Social Services, Christianity, Children, Yoga, Disaster And Humanitarian Relief.

What skills is Ed Wu known for?

Ed Wu has skills like Web Analytics, Analytics, E Commerce, Strategy, Management, Leadership, Cross Functional Team Leadership, A/b Testing, Marketing, Online Advertising, Online Marketing, Business Strategy.

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