Erin Edgerton Norvell Email & Phone Number

Atlanta, Georgia, United States

As the Digital Director, I lead the digital strategy for the CDC Foundation, a nonprofit organization that helps the Centers for Disease Control and Prevention (CDC) save and improve lives by unleashing the power of collaboration between CDC, philanthropies, corporations, organizations and individuals to protect the health, safety and security of America and the world.

As the Executive Director of this new non-profit organization, I foster collaboration and information sharing among many of the nation's comprehensive schools of communication and journalism. At ASCCJ, we work to advance communication and strengthen society by uniting and supporting comprehensive academic communication programs in the U.S. and throughout the world in order to foster excellence, evaluation, collaboration, diversity, and integrity.

As the inaugural Executive Director, I worked to harness the power of our growing membership base to advance the field of communication. The Society focuses on bridging the gap between public health, healthcare, digital health, academia, and research. Without a strong community, the field of health communication risks becoming disconnected and diluted, resulting in duplicative work, slower progress, and a disparate workforce. To put it simply, the Society believes we're stronger together. That's why it's working to change the way health communication professionals collaborate and build a united voice in the field.

Atlanta, Ga

After more than 10 years working in public health, I founded and served as the Principal Strategist at Digital Edge Communications, a boutique consulting firm that brings together strategy, innovation, and health communication. We led federal government health agencies through a systematic process to develop and implement communication strategies, leverage health communication theories and evidence-based best practices, and advance innovation through the effective use of digital media and emerging technologies.

Atlanta, Ga

As Danya's Senior Director for Communication Strategy and Digital Solutions, I served as a member of the senior leadership team charged with elevating the company’s approach to integrated communications, building and maintaining partnerships, maximizing corporate efficiency, securing new business, and advancing the company’s mission to create positive social impact. In addition, I worked with a variety of clients to develop and implement innovative health communication strategies that demonstrated research-based and data-driven best practices and leveraged emerging technologies.

Washington, Dc

As part of ONDCP's Office of Public Affairs, I led the agency’s strategic communications and social media activities, including developing, implementing, and evaluating the agency’s overarching strategic communication plan and individual messaging strategies for priority issues. To achieve this, I developed long-lead communication strategies, strategic partnerships, and press materials, including news releases, speeches, and social media content. I also created digital media tools to increase engagement among key audiences, including establishing the first ONDCP website hosted on WhiteHouse.gov.

Washington, Dc

In order to support and amplify the President's messages, I developed and executed digital media strategies related to high-priority government initiatives, including healthcare implementation, the First Lady’s Let’s Move! campaign, the H1N1 digital emergency response strategy, food safety issues, and the Open Government initiative.

Atlanta, Ga

As part of the National Center for Health Marketing, I led the development the agency’s first centralized social media program, including launching some of CDC’s first social media profiles and developing internal policies and procedures. I also worked extensively with partner organizations to build cross-governmental collaborations to further innovation in government.

M.A., Health Communications

B.A., Public Relations