In a joint responsibility of Columbia Road's business overall.My primary use of time: Visiting our clients and leading companies in Nordics, Germany and Benelux and discuss current themes, challenges and opportunities around digital sales.Key expertise areas: ecommerce (B2B & B2C), CRM, digital sales architecture, strategy, operative models, and digital growth tactics.

Revenue is moving to digital.Companies and consultancies have to adapt.World has had enough of IT and tech oriented projects, it's time to focus on digital business.This typically requires, in big picture, proper sales transformation and, in hands-on level, continuous growth hacking.Columbia Road aims to be the nr. 1 advisory in the world that helps companies achieve concrete revenue impact through digital means. We are a group of superb business minded:… Show more Revenue is moving to digital.Companies and consultancies have to adapt.World has had enough of IT and tech oriented projects, it's time to focus on digital business.This typically requires, in big picture, proper sales transformation and, in hands-on level, continuous growth hacking.Columbia Road aims to be the nr. 1 advisory in the world that helps companies achieve concrete revenue impact through digital means. We are a group of superb business minded: developers, designers, marketers and strategists.I'm in charge of our Helsinki office that consists of 70+ (08/19 figures) digital commerce specialists. As a part of my work, I have planned and co-hosted the first Growth Hacking course in Aalto University and given presentations and trainings about digital commerce and growth hacking in numerous events and companies.My daily work is consist in big part of discussing and sensing the latest trends of digital growth with our experts and major company leaders in Finland and Sweden - and planning required actions. Show less

Some highlights of my experience:- Lead hands-on a growth team that increased the revenue of a customer's web store by 400%.- Lead a project that defined the operating model that would enable digital growth for a bank.- Lead an a eCommerce strategy project for a global Finnish B2C service firm.- Through daily work helped a B2B firm to define their approach and, consequently, investments for digital sales as well as directed the consecutive digital development… Show more Some highlights of my experience:- Lead hands-on a growth team that increased the revenue of a customer's web store by 400%.- Lead a project that defined the operating model that would enable digital growth for a bank.- Lead an a eCommerce strategy project for a global Finnish B2C service firm.- Through daily work helped a B2B firm to define their approach and, consequently, investments for digital sales as well as directed the consecutive digital development projects.Plus many other projects that have helped our clients to define their approach for digital growth from the perspective of IT architecture, strategy, operating model, and organisation as well as hands on work for making a service grow. Show less

At Accenture’s Technology Strategy team we help clients to enable their business objectives with digital, IT, and enterprise architecture strategies as well as providing the understanding of latest digital technologies. On top of that, we help clients' top management to formulate how their business strategies and tactics should evolve in the grips of digital disruption. In this role, I have helped clients to exploit digital disruption by:- In collaboration with client’s top… Show more At Accenture’s Technology Strategy team we help clients to enable their business objectives with digital, IT, and enterprise architecture strategies as well as providing the understanding of latest digital technologies. On top of that, we help clients' top management to formulate how their business strategies and tactics should evolve in the grips of digital disruption. In this role, I have helped clients to exploit digital disruption by:- In collaboration with client’s top management, building strategies for utilizing the latest digital opportunities- Reformulating clients’ enterprise architecture strategies on different levels as well as ensuring the business relevancy of the architecture strategiesIn addition, I have participated massive business and IT transformation efforts of major Finnish companies related to:- Full restructuring of client’s all main business operations and IT solutions- IT service organization ramp-up starting on the day one of a massive outsourcing effort. Show less

Contributed to the deployment of a new version of a large online portal into numerous countries. Responsible: Content deployment and management. Transferred customer requirements into development instructions in one of the largest IT system development projects in Finland.

Modelled and developed main processes of a major Finnish high tech instrument manufacturer.Approximately 15/300 applicants got selected for this trainee program.

- Managed a process improvement project with two team members. The focus of the project was on improving customer-to-supplier process of a major global IT organization and a global Finnish manufacturer. Involved arranging and facilitating a workshop where managers from many continents participated.- Participated two projects with similar approach as above in the context of a public sector merger and a global IT merger - Research related to organizational knowledge management… Show more - Managed a process improvement project with two team members. The focus of the project was on improving customer-to-supplier process of a major global IT organization and a global Finnish manufacturer. Involved arranging and facilitating a workshop where managers from many continents participated.- Participated two projects with similar approach as above in the context of a public sector merger and a global IT merger - Research related to organizational knowledge management, collaboration, and mergers & acquisitions- Master Thesis and co-writer of scientific publications related to knowledge gaps in post-merger integration Show less

Supporting, developing and testing DNA's online store.Assisting in online marketing.

Mystery shopping in retail stores. Evaluating the quality of service.

Defining needs and reviewing prospects for Wetzel's online store development.