Ernest Firth Iii Email & Phone Number

Atlanta, Ga, Us

Denver, Colorado, Us

I am responsible for the growth and development of the organization, leading our organizational strategy and relationships across sports and entertainment inclusive of athletes, coaches, sports professionals, agencies, sports teams and sports organiztions. Bringing the Sports World Home through innovative solutions and client engagement.- Experienced a lift of 50% of contracted relationships- Increased revenues 19% in 2023 and 10% in 2024- Exceeded all-time sales targets of volume, margins and revenues; on monthly, quarterly and annual basis.- Implemented new company-wide initiatives including but not limited to: sales architecture, partnership models, compensation plan, reporting suite, CRM, sales and marketing communication calendar.-Key Events: Super Bowl LVIII & NCAA Final Four 2024

Oversight of the South Region properties (14) and sales staff of (21) with emphasis on revenue generation for the largest region within the company. Managing multiple partners with multiple revenue streams, resulting in 22% YoY Growth. Conception & Implementation of new product offerings, including tailgate clubs & mini plans resulting in the highest sell through rate across company.Leading property expansion into new partnerships at University of Arkansas, Georgia Southern University and Nashville Superspeedway; resulting in $1.395 million of new business. Work collaboratively with regional properties to conceptualize, develop, price and package hospitality and other sellable inventory. Work with executive leadership budgeting, forecasting, pacing implementation and execution leading to exceeding company EBITDA goals.

Oversight of pre-game and premium and hospitality partnerships with Peach Bowl, Chick-fil-A KickOff Games, University of Georgia, Georgia Tech and Atlanta Falcons.Lead new growth within the region for new partnership agreements with SEC Championship, Chick-fil-A KickOff Games, Peach Bowl, University of Georgia and launching the Legends Series; resulting in $3/4million of new business.Achieving or Exceeding Property Revenue targets Atlanta (217%), Peach Bowl (125%) CFA KickOff (106.26%), UGA (100.66%).

Opelika, Alabama, Us

- Successfully led the expansion of Tailgate Guys & PRE Events into the Atlanta market by way of building the organizational foundation.- Strategic partner relations with Arthur M. Blank Sports & Entertainment, Atlanta Falcons, Atlanta United, Mercedes-Benz Stadium and Georgia Tech Athletics. Working collaboratively with multiple verticals on product launches, events and grassroots campaign.- Achieved both year 1 and year 2 sales targets. Resulting in high percentage (176%) to year end goal for 2020; while leading the business line to top 4 in the company, while becoming the #2 revenue producer company-wide.- Manage multi-million dollar budget- Recruit, hire and manage cross-functional team of both full-time and part-time employees; consisting of project managers, production managers, sales managers and production staff. Responsible for organization and execution of employee training, staffing schedules, meetings, day to day communication, workplace culture, employee morale and management reports.- Implementation of improved processes consisting of process management, quality control, inventory control, vendor communication, permitting, warehouse and fleet management.- Executed and conducted 83 premium game day hospitality for sporting events. Multiple simultaneous projects exceeding $20,000Major Events:-Georgia Tech Football Recruiting - Atlanta Falcons Alumni- Georgia Tech Letterwinners- Atlanta Falcons COVID-19 operations- Georgia Tech University COVID-19 Campus- Chick-Fil-A Peach Bowl COVID-19 Testing- Coca-Cola Atlanta United Pre-Match Party- Terrapin Atlanta Falcons Pre-Party - Mercedes-Benz Stadium PSL Members Tailgate- Georgia Tech Athletics "404 Tailgate"- Cal Ripken World Series- Emory Healthcare x Atlanta Falcons Ground Breaking and Ribbon Cutting- Deion Sanders Super Bowl LIII promotional video

Atlanta, Georgia, Us

- B2B/B2C SaaS sales for Blue Sombrero, while utilizing Salesforce CRM to organize, maintain and process my opportunities pipeline.- Manage territory’s activity, development, and sales; through consultative sales channel.- Achieve sales goal of closing 30 accounts on a monthly basis. - Execute the sales process, by aggressively prospecting, evaluate and identify opportunities through multiple channels of email, phone and demo of products.Accomplishments:Sales Leader:- March 2018- August 2018- October 2018Sales Competition Winner:- September 2018

Louisville, Ky, Us

- Tasked with managing and implementing a sales strategy and marketing campaign pre-event and activating and executing on site for the Baseball Youth All-American Games. - Tasked with managing and implementing a successful sales strategy and marketing campaign pre-event and activating and executing on-site for the Baseball Youth All-American Games.- Independently lead all sales and marketing efforts for the nation’s largest youth baseball network and media brand's premier event.- Implemented text marketing campaign resulting in a 70% conversion rateAccomplishments *340 participants from 39 states and 4 countries; resulting in the largest Baseball Youth All-American Games to date.*

Aberdeen, Maryland, Us

- Manage all accounts in Southern market (Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi) from pre to post sales consisting of 150 accounts resulting in a $1 million annual target. - Grassroots B2B marketing- Direct and spur revenue growth in the Southeast market; by managing all sales, marketing and business development opportunities.- Responsible for directly selling and managing $1 million in accounts.- Plan and activate 20+ events for 5,000+ participants at The Ripken Experience locations.

Aberdeen, Maryland, Us

- Member of national sales and marketing team conceptualizing and implementing strategic sales and marketing strategies resulting in over $7 million in sales, directly selling $750,000 in youth baseball programming annually.- Initiate and manage youth baseball client relationships that spur revenue growth.- Create a dynamic and aggressive sales and marketing plan, resulting in a territory growth rate of 28.33%.- lead generation, prospecting/ researching, pipeline development, closing sales and following up - Collaborate with team to execute all functions necessary to deliver The Ripken Experience to 32,000 participants nationwide to two event properties.- Prospect new business through 150+ daily outreach strategies including calls, emails, referrals, prospecting and networking with focus on youth baseball programming sales.- Assist in various operations duties including sponsorship activation, event and brand marketing and baseball operations.- Grassroots B2C Marketing

• Develop and manage an operating budget exceeding $25,000. • Planned and executed grassroots sponsorship package for organization’s profitability resulting in $10,000 in trade and sponsorship.• Managed all aspects of scheduling and implementation of programming.

• Developed new programs and strategic partnerships resulting in an increase of business of 110%.• Executed initiatives to increase social media, as well as produced content for social media that integrated the benefits of the program.• Directed baseball programming including staffing and supervising 10 instructors.• Responsible for the evaluation and recruitment of athletes including providing feedback to athletes regarding individual development.

Aberdeen, Maryland, Us

• Executed on-site activation of 75+ events representing Chevy marketing campaigns and platforms.• Responsible for event logistics including sales, registration and set up and breakdown.• Communicated effectively with clinic personnel, athletes and parents, with the focus of developing and maintaining client relationships.• Instructed the “Ripken Way” training module, over the course of a 14-week nationwide baseball tour ensuring that an experience was delivered to the client’s satisfaction.

Us

• Made 200+ monthly cold calls to prospective businesses to market appearances for entertainment and professional clients.• Participated in contract negotiations and various client service projects.• Managed team of 5 interns to execute projects on time and on budget to exceed client expectations.

Us

• Managed talent, including travel schedules, appearance requests and credentials at events such as 2009 NFLPA Rookie Premiere and the 2010 Under Armour Senior Bowl.• Instrumental in the recruitment & signing of Glen Coffee [3rd round pick, 2009 NFL Draft, San Francisco 49ers].• Recruited potential NFL clients by creating player profiles, consisting of compiling and organizing player statistics as well as updating and maintaining recruitment materials.• Utilized market research to create database of sports industry trends to assist with client development and endorsements.