Currently, I am the Head of Sales and Marketing at the company, driving consistent growth to become the top solution for Sustainable Computers in Panama.Sales:• In 2023, the company experienced a 49% year-over-year sales growth, followed by a 63% year-over-year growth in 2022.• During 2023, we launched our B2B strategy promoting the "Sello Verde Sostenible" as a sustainable solution to reduce IT waste and maximize investment for our business customers. This led to closing several B2B sales, including a new hospital with more than 50 Sustainable Computers.Marketing and Brand Strategy:• Through our social media efforts, we have achieved a 10% monthly growth on Instagram, reaching a total of 18.5k followers by the end of 2023.• The Frankie Gamer Brand, which I created, has emerged as the top Gaming Brand in Panama in 2023. We have proudly sponsored prominent gaming industry events, such as PixelBox arena at Comicon and the LATAM Pro Gamers League.Event Sponsorship:• We have actively sponsored various IT industry events, collaborating with other top industry brands as co-sponsors. Notably, in 2023, we became the Bronze International Sponsor of the World Robotics Olympics (WRO 2023) held in Panama, supporting 2,000 competitors from 88 countries.Funding and Investment:• I successfully obtained funding support from the Ciudad del Saber Incubator Program in 2023. Additionally, I manage the relationship between our company and Fundación Ciudad del Saber.• Currently, I am actively engaged in working with international programs to secure further funding to drive the company's growth.

Global Product Group – Latin America • Orchestrated the McAfee brand and partnership strategy across Dell Latin America; managed relationships with sales channels, sales incentives, and the marketing budget. • Developed weekly, monthly, and quarterly reports on the ROI of incentives and marketing campaigns, as well as product training and other business-related tasks. • Spearheaded the preparation of the Latin America OEM software sales forecast for the year, negotiating initiatives with other groups, such as crafting specific bundles to drive unit sales. • Oversaw compliance and agreements between Dell and McAfee in the region to maximize Marketing Development Funds (MDF) and other incentives every fiscal quarter.

Global Partner Development•Led the development of a new reporting structure for key partners such as Microsoft, McAfee, Intel, and others, catering to the Public and Large Enterprises Segment on a global scale.•Achieved recognition by winning Gold and Silver Awards for the creation of the current reporting process utilized by the MPO group in generating Microsoft Global Reports.•Pioneered the design and implementation of new reports aimed at delivering comprehensive business ROI insights for Intel Seed units and analogous programs.•Internationally, my reports were utilized across Dell's software division and served as the foundation for significant improvements in the company's reporting processes.

Dell - Latin America (Alliances Marketing)•Spearheaded the successful launch of new Microsoft products for LATAM regions, including Windows Vista, Office 2007, Windows Server 2008, and Office 2010.•Served as the highest escalation point for Microsoft products, doubling as the Product Manager for Windows, Office, and Server in the LATAM region. Collaborated extensively with Worldwide Marketing Teams, developing compelling business cases for the introduction of new products in the region.•Managed the end-to-end Vendor Funds process for Microsoft, Intel, AMD, and other partners for two years, overseeing agreements, invoicing, and POP management.•Expertly navigated Microsoft and Intel Partner Funding Programs, including Intel IIP, JMP, and Microsoft JMA, Jumpstart, EMRP.•Pioneered the creation of the Alliances Reporting Tool, earning the project a Yellow Belt BPI (Six Sigma Certification). Currently, this process serves as a best practice replicated in organizations worldwide.•As the New Business Development Manager, successfully established new alliances such as Symantec Client (Norton), with LATAM achieving the highest AR sales of Norton Client Units.•Conducted Quarterly and Monthly Business reviews to assess Alliance Performance with Sales Teams, sharing insightful metrics and identifying areas of opportunity.

Dell - Americas Transactional Group•Conceptualized and implemented Incentive Programs aimed at heightening sales reps' awareness of service products, leading to increased sales engagement.•Utilized internal tools like D3 to meticulously track Sales Performance Reports, ensuring data accuracy and informed decision-making.•Formulated a comprehensive Call Quality Control sheet, a lasting contribution adopted by the organization for several years, enhancing the overall quality of customer interactions.•Garnered multiple awards for outstanding performance as a Quality Coach and Program Manager, highlighting significant contributions to the improvement of business processes.•Consistently ranked as a Top Performer as a Sales Representative, achieving over 120% attainment month over month, showcasing an exceptional commitment to exceeding sales targets.

•Acquired proficiency in assembling and maintaining computers efficiently.•Provided technical support to clients, resolving hardware and software issues.•Developed strong skills in the assembly and disassembly of components, as well as in the installation of operating systems and software.•Cultivated a proactive approach to problem-solving, enhancing customer satisfaction.•Collaborated closely with the team to ensure the delivery of quality technological solutions.