Efrain R.

Efrain R. Email and Phone Number

Chief Marketing Officer, El Hempe Spirits @ El Hempe Spirits
Efrain R.'s Location
Los Angeles Metropolitan Area, United States
Efrain R.'s Contact Details

Efrain R. phone numbers

About Efrain R.

Life time focus on helping others grow and leverage the resources available. Dedicated to quality work and success. Most importantly leaving a footprint for others.With over 20-years experience in sales promotion, event/sports sponsorship and consumer engagement it's important to generate results. Deep knowledge of consumer motivations including grassroots marketing and public relations. Success in marketing, advertising, as well as managing accounts and developing sponsorship opportunities. Excellent written and verbal communication. Bilingual in English and Spanish. Hands-on and supervisory experience. Skilled at working with national accounts, strong team ethic and fostering open communication.

Efrain R.'s Current Company Details
El Hempe Spirits

El Hempe Spirits

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Chief Marketing Officer, El Hempe Spirits
Efrain R. Work Experience Details
  • El Hempe Spirits
    Chief Marketing Officer
    El Hempe Spirits Mar 2021 - Present
  • Consultant
    Consultant
    Consultant Apr 2022 - May 2022
    Experience in Marketing, Sales Promotion, Sports Marketing, Negotiation, Event Sponsorship and Activation with emphasis on consumer engagement and growth.Leadership experience in Digital Ticketing Marketing, Acquisition and Sales.Deep knowledge of consumer motivations from Brand Development, Grassroots Marketing and Public Relations.Excellent written and verbal communication. Bilingual, English and Spanish.Hands-on and supervisory experience.
  • Urban Advantage Insurance
    Agency Development
    Urban Advantage Insurance Apr 2018 - Mar 2022
    Los Angeles
    • Responsible for financial growth, network support, acquisition and repetitive participation.• Identify, secure, engage and support partner agencies.• Increased revenue among assigned network.• Key focus on personalized quick service for growth and customer retention.
  • Tikatap
    Chief Marketing Officer
    Tikatap Jan 2016 - Mar 2017
    Pasadena, California
    TIKATAP, LLC, Pasadena, CA 2015 – 2017www.tikatap.comChief Marketing Officer/Business DevelopmentDeveloped growth strategy and execution for new product in a crowded category.• Secured exclusive distribution agreements in 10 key markets poised for revenue growth• Invigorated and influenced the category throughout the US• Generated brand awareness among stakeholders and influencers• Increased brand production and product acceptance
  • Farmers Insurance Group
    Manager
    Farmers Insurance Group Oct 2006 - Jun 2015
    Greater Los Angeles Area
    Sr manager, responsible for acquisition and retention activity.• Generated strategic activities to engage and support 13,000+ agents throughout the 29 state footprint.• Increased participation and brand awareness through unique programs and campaigns.• Focus on local/regional partnerships across corporate footprint included traditional and non-traditional media (regional), grassroots.
  • La Agencia De Orci
    Director, Promotions And Retail
    La Agencia De Orci 2002 - 2006
    Greater Los Angeles Area
    Director, Retail & Community MarketingHeaded agency’s package goods initiative and public relation teams. Focus on increasing CPG client base while servicing existing accounts: Verizon, Dryers Ice Cream, Honda Motors, Just for Men, Allstate Insurance, Bacardi/Cazadores Tequila and CASA (Court Appointed Special Advocate)• Heavy focus on incremental sales and retailer commitment• Develop and execute event marketing, regional and national retail programs• Develop collateral and point of sale materials
  • Publicis Groupe
    Account Supervisor - Publicis - Sanchez And Levitan
    Publicis Groupe 2000 - 2002
    Greater Los Angeles Area
    Account SupervisorManaged Nestlé USA’s national Sales Promotions programs supporting Sales• Increased retailer participation by 25%• Initiated a grassroots marketing effort to reinforce brands• Developed collateral materials including in-store pos, fsi
  • Los Angeles Metropolitan Transportation Authority
    Project Manager/Marketing
    Los Angeles Metropolitan Transportation Authority Oct 1994 - Jun 2000
    Greater Los Angeles Area
    Communications OfficerSupport public transportation through targeted communication and marketing strategies• Increased in-kind partnerships for consumer benefits (Disney Films, Carl’s Jr., La Opinion, Fiesta Broadway, Paramount Films)• Negotiated in-kind and subsidize programs with corporate sponsors• Increased multi-language public information, advertising and collateral materials including way-finding points throughout the service area• Generated incremental revenue from Carl’s Jr. to subsidize and distribute 1st Countywide Transit map.
  • Cruz/Kravetz:Ideas
    Account Executive
    Cruz/Kravetz:Ideas 1992 - 1994
    Greater Los Angeles Area
    Clients included: CareAmerica, La Opinión, Nissan Motors• Increased Kraft USA sales through multi-brand co-marketing programs, tactics included radio, FSI coupons, print and in-store• Created collateral and point-of-sale• Generated grassroots marketing effort through event marketing and media events• Supported distribution of Kraft Lemon flavored mayonnaise in targeted markets, New Mexico, Arizona and California• Increased La Opinion newspaper circulation by 10% through in-paper promotions, reformatting layout and prioritizing content
  • Coronado Communications
    Account Executive
    Coronado Communications May 1991 - Jun 1993
    Greater Los Angeles Area
    Account Executive – Public RelationsClients included: Los Angeles MTA/LACTC, Lawry’s, Coca-Cola, Presbyterian Intercommunity Hospital, Santa Monica Bay Restoration Project, New Economics for Women, Riordan Foundation/Mattel Foundation, Upjohn Company.• Developed successful Hispanic public awareness programs resulting from qualitative research, grassroots marketing, community outreach, public education and event marketing• Generated press releases, wrote targeted stories, advertorials, organized press conferences and media appearances and media training

Efrain R. Skills

Integrated Marketing Advertising Relationship Marketing Direct Marketing Marketing Strategy Social Media Marketing Online Advertising Marketing Communications Digital Marketing Media Planning Marketing Social Media Public Relations Account Management Marketing Research B2b Direct Mail Retail Strategic Planning Digital Strategy Marketing Management Strategy Sales New Business Development Competitive Analysis Media Relations Market Planning Brand Development Brand Management Email Marketing Leadership Digital Media Strategic Partnerships Market Research Online Marketing Social Networking Management Event Management Creative Direction Mobile Marketing Interactive Marketing Sponsorship

Efrain R. Education Details

Frequently Asked Questions about Efrain R.

What company does Efrain R. work for?

Efrain R. works for El Hempe Spirits

What is Efrain R.'s role at the current company?

Efrain R.'s current role is Chief Marketing Officer, El Hempe Spirits.

What is Efrain R.'s email address?

Efrain R.'s email address is ef****@****age.com

What is Efrain R.'s direct phone number?

Efrain R.'s direct phone number is +162648*****

What schools did Efrain R. attend?

Efrain R. attended University Of California, Los Angeles, Oxford Study Abroad, Pasadena City College.

What are some of Efrain R.'s interests?

Efrain R. has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief.

What skills is Efrain R. known for?

Efrain R. has skills like Integrated Marketing, Advertising, Relationship Marketing, Direct Marketing, Marketing Strategy, Social Media Marketing, Online Advertising, Marketing Communications, Digital Marketing, Media Planning, Marketing, Social Media.

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