Efrosini Karabelas Email & Phone Number

Chicago, Illinois, United States

● Spearheaded marketing initiatives, collaborating with stakeholders to develop and implement strategic marketing plans. Directed complex projects, ensuring timely execution and alignment with business objectives.● Developed comprehensive improvement plans based on data analysis and operational insights, enhancing performance and achieving measurable growth. Established robust reporting mechanisms to track project progress and made necessary adjustments to strategies.● Led marketing efforts for a new construction veterinary hospital build, designing a communication strategy for clients and the community, organizing launch events, and implementing ongoing marketing tactics to meet performance targets.● Partnered with practice leaders to create tailored marketing strategies that align with specific goals. Utilized a blend of practice-specific and enterprise-level platforms to address marketing challenges, implementing solutions like website development, automation tools, and SEO strategies.● Worked with local practice teams to ensure adherence to best practices in location-based marketing, including social media management and reputation oversight. Actively contributed to company-wide marketing initiatives, such as newsletters and workshops, fostering collaboration and innovation.

Chicago, Illinois, United States

● Oversaw the workflow of the marketing team by developing comprehensive organizational plans to optimize departmental efficiency and performance.● Extracted and synthesized data from various platforms to create detailed reports and summaries, providing actionable insights to drive strategic decision-making.● Managed and tracked departmental budgets, ensuring effective allocation of resources and adherence to financial targets.● Monitored and maintained a large volume of data and information, ensuring accuracy and accessibility to support marketing initiatives.● Led the management of practice social media channels and online reputation, enhancing brand visibility and engagement.● Spearheaded a pilot program for search engine marketing, evaluating its effectiveness and providing recommendations for future implementation.

Downers Grove

● Direct and manage the daily workflow of client search programs, including search engine optimization and pay-per-click advertising● Monitor and report program financials, budgets, and fees to management● Create and maintain positive client relationships and communicate program results● Interface with other department leads to share ideas, communicate service offerings, and to identify and deliver optimal search results for clients● Research and stay well-informed of current industry best practices and trends, develop and maintain digital search best practices, and promote digital search optimization techniques

Elmhurst, Il

● Led the rebranding campaign by redesigning advertisements using Photoshop, Illustrator, and InDesign, enhancing visual impact and brand alignment.● Created and implemented monthly product design banners showcased prominently on the website, driving engagement and promoting featured offerings.● Analyzed Google Analytics data to track the frequency of key search terms, providing insights for optimizing digital marketing strategies● Conducted comprehensive research on competitors' social media presence, generating innovative ideas to enhance our social media strategies and improve audience engagement.

Student, Marketing

Activities and Societies: Phi Mu Fraternity- Rho Theta Chapter, Phi Beta Delta- Zeta Pi Chapter (Honor Society for International.

Bachelor'S Degree, Marketing