Efthymios Paraskevopoulos Email & Phone Number

As an SEO Specialist at XM, I am passionate about utilizing my skills to drive online growth. With a background in Chemical Engineering from the Aristotle University of Thessaloniki and a deep understanding of optimization, I have a unique perspective on search engine optimization.My love for data analysis and content optimization started in 2015 when I first dipped my toes into the world of SEO, working with Hamed Farhadian's German agency to conduct keyword research and create content. My engineering studies provided me with a solid foundation for crafting data-driven content that delivers results.In late 2020, I joined traumacare, one of Greece's leading medical suppliers, as the SEO Specialist - Digital Marketing Manager and was able to achieve phenomenal results within just a few months. - I was able to drive monthly visitors from 1869 to 7458 and reduced the bounce rate from 60.68% to 27.19%. -In the first year, the impact of my work in SEO, data analysis and the importance of data-driven strategies delivered a whooping revenue increase, which was further increased by 300% at the end of my second year on the job.- I have also managed the development of a new "closed-code" e-commerce site for traumacare, ensuring that it was built according to the latest SEO and UX best practices.In addition to my role as a digital marketing manager and SEO expert at traumacare, I also utilized my skills as an SEO copywriter and consultant for MarketUp, a Greek digital marketing agency. Since 2020, I have been working with MarketUp in my free time to provide SEO optimization and content creation services to their clients.Recently, I have been deeply dedicated to advancing my knowledge in the field of data science. I have completed multiple bootcamps at WorkEarly and Aegean University, to deepen my understanding of the subject. Through these programs, I have received training in data warehousing, SQL, Tableau, Power BI, R, Python, and TensorFlow. My education has allowed me to create informative models and visualizations to update pricing strategies and monitor performance at traumacare.When I'm not developing SEO strategies or analyzing data, I love listening to and creating music as well as throwing parties as a DJ. Oh, and playing RPGs with my friends.

• 

  Aristotle University Of Thessaloniki (Auth)

  Chemical Engineering