Étienne Garbugli

Étienne Garbugli Email and Phone Number

Revenue Strategy and CRM Architecture and GTM Ops and Lifecycle Growth @ Sliced
Montreal, QC, CA
Étienne Garbugli's Location
Montreal, Quebec, Canada, Canada
Étienne Garbugli's Contact Details

Étienne Garbugli work email

Étienne Garbugli personal email

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About Étienne Garbugli

You built a great product, but customer reaction is meh 🤷🏼‍♂️. Chances are, you have a product/market fit problem...If sales are low, you constantly have to remind customers you exist, they don't engage, and they're unlikely to renew, you *have* a PMF problem.If the product and the market don't fit, it doesn't matter how hard you press on the gas pedal. The foundations have to get fixed before you can accelerate.- -For the past 10 years, I've been helping tech companies Find, Re-Find, or Expand their product/market fits.▪ My books – Lean B2B, Solving Product, and Find Your Market – have helped thousands of startups find traction and reach PMF.▪ My individual coaching has helped founders focus, accelerate, and build accountability on their paths to PMF.▪ My team coaching helps action-minded teams align, accelerate, and keep their learning velocities high.If you need help finding PMF, download my free guide: leanb2b.co/pmfIf you need further assistance, book a call 👉 leanb2b.co/discovery

Étienne Garbugli's Current Company Details
Sliced

Sliced

View
Revenue Strategy and CRM Architecture and GTM Ops and Lifecycle Growth
Montreal, QC, CA
Website:
sliced.market
Employees:
4
Étienne Garbugli Work Experience Details
  • Sliced
    Revenue Strategy And Crm Architecture And Gtm Ops And Lifecycle Growth
    Sliced
    Montreal, Qc, Ca
  • Sliced
    Product/Market Fit Coach
    Sliced Jan 2023 - Present
    Montreal, Quebec, Canada
    Through active coaching, Sliced helps the action-minded founders of product companies find, re-find, or expand their product/market fits.We work remotely with the founding teams of European and Eastern US technology companies.
  • Lean B2B
    Lead Instructor & Author
    Lean B2B Mar 2014 - Present
    Montreal, Quebec, Canada
    Through popular books, courses, and online or in-person trainings, Lean B2B helps entrepreneurs and innovators build and grow successful B2B companies.With thousands of customers around the world, Lean B2B is the leading training organization for B2B entrepreneurs and innovators.
  • Venturetec
    Strategic Advisory Board Member
    Venturetec Sep 2014 - Sep 2020
    Melbourne, Australia
    Participating in bi-monthly board meetings. Helping with overall strategy and program curriculum elaboration based on The Lean B2B methodology.
  • Highlights
    Co-Founder (Acquired Nov 2019)
    Highlights Jan 2018 - Nov 2019
    The World
    Highlights is intelligent monitoring for your inbound marketing program. It shows you what is and isn't working, and helps you improve performance.* Highlights was acquired in November 2019. *
  • World Traveller
    World Traveller
    World Traveller Dec 2016 - Aug 2017
    The World
    Round-the-world trip. Travels to Argentina, Chile, Bolivia, New Zealand, Australia, India, Vietnam, China, Kyrgyzstan, Georgia, UAE, South Africa, UK, and Iceland.
  • Landr Audio
    Head Of Customer Engagement & Insights
    Landr Audio Feb 2015 - Dec 2016
    Montreal, Canada Area
    Responsible for helping the LANDR management team with monetization, user engagement (retention and activation) and overall clarity of business model:- Introduced « High Tempo Testing », running weekly product and marketing experiments.- Collaborated in the creation and optimization of a full customer lifecycle communication program.- Identified highest-performing customer segments, their needs, challenges and various opportunities for growth.- Helped implement pricing, engagement and retention optimizations leading to higher revenue and increased customer lifetime value.- Led a team of data analysts and customer success specialists working on understanding customer behaviours, consumption patterns and business drivers to improve the predictability of the business model.
  • Etiennegarbugli.Com
    Product Design & Marketing Consultant
    Etiennegarbugli.Com Aug 2012 - Feb 2015
    Montreal, Canada Area
    Helping organizations create impactful user experiences by understanding the needs of real users. Services offered:✔ User Experience Research (Interviews, surveys, analytics, persona creation)✔ User Experience Design✔ User Testing✔ Customer Development✔ Marketing Strategy
  • Ordre Des Conseillers En Ressources Humaines Agréés
    Ux Research & Strategy Consultant
    Ordre Des Conseillers En Ressources Humaines Agréés Feb 2012 - Feb 2015
    Montreal, Canada Area
    Responsible for helping the CRHA with their overall web and mobile strategy. Key functions:- User research- User experience design- Usability testing- Project management- Market research- Web & mobile strategy
  • Psykler
    Co-Founder
    Psykler May 2014 - Dec 2014
    Montreal, Canada Area
    Recruited by the initial company founders to take the solution to market and improve product engagement. Found a beachhead market in IT Security, built a customer validation group, identified value-increasing features, created the product roadmap and took the development team to major feature implementation milestone. The company ran out of capital.
  • Crim
    Usability, Ux Research & Ux Strategy Trainer
    Crim Dec 2012 - Dec 2014
    Montreal & Quebec
    Classes taught:- L’ergonomie et l’expérience utilisateur en contexte agile (ERG355)- Concepts et outils de l'ergonomie et du développement centrés sur l'utilisateur (ERG391)
  • Hirevoice
    Product Manager / Ux Researcher / Co-Founder
    Hirevoice Oct 2011 - Aug 2012
    Montreal, Canada Area
    HireVoice built products to help in-house recruiters hire better candidates faster. Key functions:- Market Research- Customer Development- Product Design and Strategy including customer interviews, wireframes, mockups, front-end integration- Leadership- SalesHireVoice was part of the Croissance Québec Techno MIT program.Read my post-mortem:https://www.etiennegarbugli.com/hirevoice
  • World Traveller
    World Traveller
    World Traveller Jun 2011 - Sep 2011
    Asia
    Travelled through China, Thailand, Malaysia, Singapore, Mongolia, South Korea, and Japan.
  • Thoughtworks
    Lead User Experience Designer
    Thoughtworks Jan 2011 - May 2011
    Beijing, China
    Responsible for helping build and improve the user experience practice by:- Improving current and future methodologies while consulting with local and offshore clients- Raising UX awareness and creating a testing culture- Helping define and sell a compelling user experience offering
  • Kotsego
    User Experience Strategist
    Kotsego Jun 2008 - Jan 2011
    Montreal, Quebec, Canada
    Responsible for creating optimal user experiences.Key functions:- Strategy- UX & Interaction Design- Usability Testing- Product Management- Information ArchitectureSome of our clients: Alengry Concept, Chenelière Education, DokDok, EA Mobile, Ordre des conseillers en ressources humaines agréés, Marketel, Reversible Media, Sid Lee, Spectra, Transcontinental Media, We Are Interactif, etc.
  • Reversible Media
    Product Manager / Ux / Ceo
    Reversible Media Mar 2009 - Jan 2010
    Montreal, Canada Area
    Reversible Media was the software company responsible for Flagback - The easy, effective and foolproof collaboration tool that allows you to post, share and synthesize contextualized comments with team members and clients anywhere on the Web.Flagback demo: http://vimeo.com/12401011
  • Utilisabilité Québec
    "5 À 7 Ux" Meetups Organizer
    Utilisabilité Québec Feb 2009 - Jan 2010
    Montreal, Canada Area
    I helped create the first bi-monthly UX networking event in Quebec to help rally the Montreal community.
  • Aeroplan
    Usability Analyst / Interaction Designer
    Aeroplan Jan 2006 - Jun 2008
    Montreal, Canada Area
    Responsible for creating optimal user experiences.Key functions:- Assess business needs and design a flight reservation system; - Manage stakeholder expectations and present quality deliverables;- Perform heuristic evaluations;- Help define the design strategy;- Lead a team of 2 to 4 interaction designers.
  • Bikini Village
    Web Coordinator
    Bikini Village Feb 2005 - Dec 2005
    Boucherville, Canada Area
    Responsible for the web marketing vehicles. Key functions:- Create and optimize the Bikini Village newsletter;- Storyboard the new Les Ailes de la Mode website (never released);- Plan several web advertising campaigns;- Maintain and improve the consumer websites and the Intranet.
  • Mediaplazza
    Web Designer / Marketing
    Mediaplazza Dec 2003 - Jul 2004
    Montreal, Canada Area
    Responsible for web design and copywriting.Key functions:- Create web banners, microsites and logos;- Write newsletters and press releases;- Market research, e-marketing;- Participate in the creation of a marketing plan to develop the North-American market.

Étienne Garbugli Skills

User Experience Usability Testing User Experience Design Web Analytics E Commerce Strategy Marketing Strategy Product Management Information Architecture Interaction Design Start Ups Entrepreneurship B2b Agile Methodologies Online Marketing Lean Startup Customer Development Customer Experience Lean B2b User Research Open Heart Surgery Web Design Business To Business Conversion Optimization Web Marketing Time Management Content Marketing

Étienne Garbugli Education Details

Frequently Asked Questions about Étienne Garbugli

What company does Étienne Garbugli work for?

Étienne Garbugli works for Sliced

What is Étienne Garbugli's role at the current company?

Étienne Garbugli's current role is Revenue Strategy and CRM Architecture and GTM Ops and Lifecycle Growth.

What is Étienne Garbugli's email address?

Étienne Garbugli's email address is eg****@****ail.com

What is Étienne Garbugli's direct phone number?

Étienne Garbugli's direct phone number is +151429*****

What schools did Étienne Garbugli attend?

Étienne Garbugli attended Concordia University, Université De Montréal - Hec Montréal.

What are some of Étienne Garbugli's interests?

Étienne Garbugli has interest in Tourism, Marketplaces, Mobile, Badminton, New Technologies, B2b, Social Dynamics, Hockey, Lean Startup, Networking.

What skills is Étienne Garbugli known for?

Étienne Garbugli has skills like User Experience, Usability Testing, User Experience Design, Web Analytics, E Commerce, Strategy, Marketing Strategy, Product Management, Information Architecture, Interaction Design, Start Ups, Entrepreneurship.

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