Eli Rosenberg Email & Phone Number

Frisco, Tx, Us

As VP of Marketing at Googan Squad, House of Outdoors, I'm driving digital marketing optimization and growth across our entire brand. My focus is on optimizing digital marketing strategies, including SEM, Email & SMS, and Organic Social Media, to enhance brand visibility, engagement, and conversion. I'm responsible for managing our amazing and super talented marketing team, and building authentic connections with our passionate angler community.Additionally, I oversee our sponsorship portfolio, forging strategic partnerships that align with our brand values and resonate with our target audience. To drive sales and customer satisfaction, I'm leading the optimization of our D2C e-commerce store, implementing data-driven strategies to enhance user experience and conversion rates.I'm passionate about creating innovative marketing campaigns that capture the vibes of the outdoor lifestyle and inspire our customers to embrace their passion for fishing.

Chicago, Illinois, Us

Creating amazing fishing brands, products, & shopping experiences for the modern angler

Chicago, Illinois, Us

Mystery Tackle Box is the leading subscription commerce company in the fishing space. We are transforming the way America's 45 million anglers discover new fishing products and learn new techniques through a personalized, interactive and fun platform.As the director of PR and Media Partnerships I lead the expansion of the Catch Co & Mystery Tackle Box influencer program, develop strategies to increase press exposure and recruit influencers and affiliates. I work closely with the marketing team to align on messaging, to increase exposure of content across influencers, increase subscriber acquisition and generally support the marketing team goals.

Chicago, Illinois, Us

Mystery Tackle Box is the leading subscription commerce company in the fishing space. We are transforming the way America's 45 million anglers discover new fishing products and learn new techniques through a personalized, interactive and fun platform.Scaling customer acquisition strategies for the largest and highest rated subscription e-commerce business focused on the fishing vertical. We help anglers of all experience levels and all styles discover new products that help put more fish on the line, and more fish in the boat.With hundreds of new products coming out each year, many anglers feel overwhelmed in their purchasing decisions. We make it easy for them to find new products they will love. We also help manufacturers introduce their products to tens of thousands of anglers in a powerful and cost effective marketing channel that has been proven to drive repeat purchases and brand affinity.

Chicago, Illinois, Us

Chicago, Illinois, Us

Operations and business development for restaurant menu big data analytics company based in Chicago.Analyze opportunities for partnerships with other well aligned companies and services. Collaborate and develop new service and business offerings. Interface with advisors, investors. Manage operations and develop strategy in conjunction with senior leadership and board of directors. Consult with team on product development decisions and b2b marketing execution.

Manage all CPC/CPM campaigns for major Health Lead Gen domains, +$1.4MM Monthly budgetSearch campaigns are responsible for generating 2/3rd of all leads produced dailyEffectively manage ad testing using 2x2 statistical contingency model for measuring confidenceAnalyze revenue patterns on hourly basis to effectively adjust supply to align with buyer demand intra-dayUpdate daily lead tracking system utilized by upper management to determine, plan and prioritize monthly goals