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Eric Hanson is a Vice President - Digital at the PGA TOUR at PGA TOUR. He possess expertise in digital strategy, interactive advertising, creative direction, integrated marketing, social media and 30 more skills. Colleagues describe him as "Eric's has to be one of the smartest Product Managers I had the pleasure to work with. Eric's focus on the customer, and doing the right thing is extremely inspirational. Eric's ability to work with different parts of the enterprise to showcase his vision and the ability to execute, is what sets him apart from others. His knowledge of customer experience and usability, and how he integrates it with the products he owns makes him an extremely valuable asset; being the product manager on a successful fortune 100 Company's Consumer Mobile Presence to now focused on their largest consumer engagement platform is very impressive! If you get a chance to, have a chat with him, his passion for helping the customer is one to be modeled after!", "Eric is incredible when it comes to gaining developers trust and being a buffer between the different departments and production. He is able to keep projects on track for success by being diplomatic and strategic in solving even the toughest problems. He understands developers and what it takes to do quality work. You always want this guy on your projects.", and "Eric has been one of the best Interactive Project Managers I've worked with. He is one of the few people outside of the web development team that truly understand how most of it works -- and he's never afraid to expand his knowledge of the web. Eric will always stand up for his teammates when deadlines get stressful. When you put in hours and hours of extra work, he's always by your side, even if that means staying late at night or working weekends. Eric gives 120% of his time and resources to whomever he's managing to make sure the project hits all deadlines, no matter how insanely short they can get."
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Vice President Of Product DevelopmentPga Tour Mar 2022 - PresentPonte Vedra Beach, Fl, UsLeads the team that builds and optimizes the TOUR’s digital products. Recently led the evolution of the PGA TOUR’s digital platforms, including the development of a new PGA TOUR app and a redesign of PGATOUR.COM. Also led the development of TOURCAST, the PGA TOUR’s 3D shot visualization platform, and the digital execution of Every Shot Live. -
Sr. Director: Digital Product DevelopmentPga Tour Dec 2018 - Mar 2022Ponte Vedra Beach, Fl, Us -
Sr. Director - Digital Product Management - Ecommerce & Mobile AppsLowe'S Companies, Inc. Mar 2018 - Nov 2018Mooresville, Nc, Us -
Director - Digital Experience & Product ManagementLowe'S Companies, Inc. Aug 2015 - Mar 2018Mooresville, Nc, Us• Oversaw the teams responsible for user experience and product management• Lead the product team directly responsible for the portfolio of digital properties including lowes.com, Lowe’s consumer mobile applications for iOS and Android and Lowe’s associate mobile applications that run on the company’s 62,000 iOS devices• Lead the user experience team charged with developing a cohesive digital experience framework in support of the product team and omni-channel experience integration -
Senior Product Manager - Lowes.Com And Mobile AppsLowe'S Companies, Inc. Apr 2014 - Aug 2015Mooresville, Nc, Us• Created customer-facing product strategy and product roadmap for Lowe’s desktop website, mobile website and mobile apps (iOS and Android) by working with cross-functional teams to determine alignment with corporate strategy, functional plans, ecommerce revenue objectives and user needs -
Senior Product Owner - Consumer Mobile AppsLowe'S Companies, Inc. Mar 2012 - Apr 2014Mooresville, Nc, Us• Lead the Lowe’s mobile website program and the mobile app program (iOS and Android)• Oversaw the strategy and development of a new mobile ecommerce experience that transformed the way customers shop Lowe’s via their mobile device• Optimized the mobile experience, resulting in double the revenue and conversion in one year; surpassing mobile revenue forecasts for 2012 and 2013 -
Senior Digital Producer/Product ManagerThe Martin Agency Jun 2007 - Mar 2012Richmond, Va, Us* Served as a primary client interface for technical and/or strategic projects* Developed digital strategy and digital roadmaps for clients* Developed product-specific documentation such as timelines, requirements, animation specs, deliverable lists and checklists** Clients and Project Work: ESPN X Games, Expedia, Hanes Brands, Microsoft, Tylenol, PING Golf, Pizza Hut, Sun Life Financial, Walmart -
Interactive Project ManagerThe Richards Group / Click Here Apr 2005 - Jun 2007Dallas, Texas, Us* Responsible for managing website development projects from initial discovery through definition, design, development and launch* Managed project timelines* Documented and communicated project issues/risks/concerns to the account team* Developed project documentation to ensure all requirements were known to clients and team** Clients and Project Work: AMD, Fruit of the Loom, Hyundai, Michael Kors, Nortel, Thomasville -
Marketing Coordinator - Performance Management GroupCountrywide Financial Company Aug 2003 - Mar 2005Charlotte, Nc, Us* Managed marketing of Six Sigma-based continuous improvement programs to executives and employees* Developed strategic marketing plans to promote initiatives * Managed vendor relations* Oversaw marketing expense budget* Designed and developed media collateral to supplement marketing campaigns
Eric Hanson Skills
Eric Hanson Education Details
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The University Of Texas At AustinCorporate Communication
Frequently Asked Questions about Eric Hanson
What company does Eric Hanson work for?
Eric Hanson works for Pga Tour
What is Eric Hanson's role at the current company?
Eric Hanson's current role is Vice President - Digital at the PGA TOUR.
What is Eric Hanson's email address?
Eric Hanson's email address is eh****@****ail.com
What is Eric Hanson's direct phone number?
Eric Hanson's direct phone number is +121441*****
What schools did Eric Hanson attend?
Eric Hanson attended The University Of Texas At Austin.
What skills is Eric Hanson known for?
Eric Hanson has skills like Digital Strategy, Interactive Advertising, Creative Direction, Integrated Marketing, Social Media, Interactive Marketing, Digital Marketing, Mobile Devices, Online Advertising, Mobile Marketing, Strategy, User Experience.
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