Elizabeth Hargrove Lowman is a Marketing and Communications at Iou Financial Inc. She possess expertise in newsletters, marketing communications, editing, social media, public relations and 45 more skills. Colleagues describe her as "Liz was a key asset to our marketing team. She thrived in marketing operations, keeping our team in line and metrics in check. She was a decisive voice who spoke strategically with a lot of forethought. A data-driven marketer, Liz's skills were vast, something especially valuable at a young or high growth organization — she had little trouble pivoting or wearing multiple hats. I'm thankful to have been Liz's colleague and would be pleased to work with her again, should our paths cross in the future!" and "During our time working together Liz brought key experience to the table to support our team through many transitions. In addition to directing the cadence of our team's traditional digital and virtual marketing campaigns, she was an important sounding board for new ideas. Most recently she stepped in and thrived in a role that dug into our marketing performance metrics. She helped me think critically to set goals that tied my work to holistic and more meaningful results for the business, for example finding ways to assess our audience's quality. She also thought creatively in helping me define ways of measuring completely new virtual events. Her perspective focused the team around "north star" outcomes, and encouraged reflection on what we could do to improve. Her demeanor provided a calming effect to our collective efforts, as well as being a loyal colleague!"