Eddie Reyes

Eddie Reyes Email and Phone Number

Marketing, Community and Games User Research (Entertainment and Gaming) @ Eddie Reyes
Helsinki, FI
Eddie Reyes's Location
Helsinki, Uusimaa, Finland, Finland
About Eddie Reyes

Hi and welcome to my LinkedIn page!My name is Eduardo Reyes and I´m a creative communications professional, with a background in marketing coordination, digital channels strategy, community and PR management with a love for the entertainment industry, my goal is to foster passionate communities and be able to connect fans with brands and build meaningful connections. During my career, I was fortunate to work with some creative companies and agencies such as Rola Entertainment (Warner Bros. distribution), Balun Films (Disney, Lionsgate and PureFlix distribution), Comic Con El Salvador and more.You can view some of the work I've done at my portofilio page here: https://shorturl.at/fzBE2https://eduardoreyes.myportfolio.com/In his free time, Eduardo is an avid sportsperson and gamer who spends much of his time outdoors training, learning new hobbies, hanging out with friends and family and admiring entertainment and art. He also helps alongside Carlos Cuevas running the #1 LATAM Spanish speaking community of Ubisoft Assassins Creed fandom, AC LATAM. If you've made it all the way trough this textwall and want to chat about anything feel free to reach out!

Eddie Reyes's Current Company Details
Eddie Reyes

Eddie Reyes

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Marketing, Community and Games User Research (Entertainment and Gaming)
Helsinki, FI
Website:
iuxd.agency
Eddie Reyes Work Experience Details
  • Eddie Reyes
    Marketing, Community And Games User Research (Entertainment And Gaming)
    Eddie Reyes
    Helsinki, Fi
  • Self-Employed
    Entertainment Marketing Consultant
    Self-Employed Nov 2019 - Present
    El Salvador
    Consultant helping with entertainment products and services in Community/Social Media and Marketing Coordination:-Working closely with production and marketing teams to establish product strategy-Consultation on community and social media efforts for live events and live streaming of content-Social media and Community consultation for e-sports and gaming productsClients include: Gamers Club - Cinemark CA, Hiperbits webshow, Suprema beer, Mortal Kombat 2021 (Cinemark… Show more Consultant helping with entertainment products and services in Community/Social Media and Marketing Coordination:-Working closely with production and marketing teams to establish product strategy-Consultation on community and social media efforts for live events and live streaming of content-Social media and Community consultation for e-sports and gaming productsClients include: Gamers Club - Cinemark CA, Hiperbits webshow, Suprema beer, Mortal Kombat 2021 (Cinemark Avant Premiere) . Show less
  • Jaguar Games
    Communications Specialist
    Jaguar Games Feb 2023 - Feb 2024
    Finland
    Develop a comprehensive communications strategy for the studio and gameCreate strategies aimed at nurturing and expanding community across Twitter, YouTube, Facebook, Instagram, etc.Produce and host interviews with talents and guests in "Latino Game Changers", co-host in main programPlan, conduct, and report user studies. Organize demo events globally, moderating tests, analyzing data, and sharing reports based on feedback of current build
  • International Play Alliance
    Public Relations Communications Manager
    International Play Alliance Feb 2023 - Feb 2024
    Create, implement and oversee communications programs, be it internal or external, that effectively describe and promote the organization and its events.
  • Assassin'S Creed Latam Fan Community
    Community Manager
    Assassin'S Creed Latam Fan Community Aug 2020 - Dec 2023
    Mérida, Yucatán, Mexico
    Volunteer role:- Building and executing strategies that foster and grow the community around the franchise (Twitter, YouTube, Facebook, Instagram and website)- Content creation (screenshots, in-game footage, podcasts, videos, etc)- Video scripting, editing, rendering, and audio editing of content- Website administration and article creation- Help to coordinate events, such as workshops, community events, worldwide contests, livestreams, live chats with the dev team… Show more Volunteer role:- Building and executing strategies that foster and grow the community around the franchise (Twitter, YouTube, Facebook, Instagram and website)- Content creation (screenshots, in-game footage, podcasts, videos, etc)- Video scripting, editing, rendering, and audio editing of content- Website administration and article creation- Help to coordinate events, such as workshops, community events, worldwide contests, livestreams, live chats with the dev team, etc.- Translate and adapt the studio’s global communication (press releases, social media posts, etc.) to keep community informed about the franchise.www.assassinscreedlatam.com Show less
  • Universidad Francisco Gavidia
    Content Manager
    Universidad Francisco Gavidia Jan 2020 - Sep 2021
    El Salvador
    Entertainment & Gaming Sections on Hiperbits webshow:- Writes entertainment and gaming reviews for Hiperbits Digital Magazine - Writes articles and opinion pieces about movies, streaming services and game design - Produce show and distribute audio/podcast. Curate main topic and subtopics for discussion.- Serve as ocasional host for live podcasts and show- Build and maintain a network of contacts, featuring local media outlets, content creators, talents, etc- Produce… Show more Entertainment & Gaming Sections on Hiperbits webshow:- Writes entertainment and gaming reviews for Hiperbits Digital Magazine - Writes articles and opinion pieces about movies, streaming services and game design - Produce show and distribute audio/podcast. Curate main topic and subtopics for discussion.- Serve as ocasional host for live podcasts and show- Build and maintain a network of contacts, featuring local media outlets, content creators, talents, etc- Produce and host interviews with talents and guests- Assist in social media management and content strategies Show less
  • All Access Latam
    Community And Pr Manager
    All Access Latam Dec 2017 - Dec 2019
    El Salvador
    I founded and stablished a digital magazine because I wanted to bring gaming and entertainment news to Spanish speaking Latin American audiences:- Designed, developed and maintained one of the top entertainment (cinema, gaming, tech, etc) digital magazines in the country (El Salvador).-Content creator, web editor and creative design of digital magazine that ran for 3 years. -Manage and oversee the content produced for publications and website. This includes reviewing all content… Show more I founded and stablished a digital magazine because I wanted to bring gaming and entertainment news to Spanish speaking Latin American audiences:- Designed, developed and maintained one of the top entertainment (cinema, gaming, tech, etc) digital magazines in the country (El Salvador).-Content creator, web editor and creative design of digital magazine that ran for 3 years. -Manage and oversee the content produced for publications and website. This includes reviewing all content produced, such as articles and photographs, developing strategies and style guidelines, and representing the brand at social events throughout the year. - Organizing local gaming events and mini conventions for fans and community management of forums and social media. Show less
  • Comic Con El Salvador
    Social Media & Pr Manager
    Comic Con El Salvador Jul 2019 - Nov 2019
    El Salvador
    Community and PR Management for ExpoSecurity El Salvador and Comic Con Sonsonate 2019:Main tasks in this position were:-Work closely with community and marketing teams to drive the design and execution of all communication efforts of the brands (events) across owned platforms and social media channels-Design and manage community projects related to owned brands-Collaborate with other departments (communication, partnerships & press) to manage reputation-Manage and… Show more Community and PR Management for ExpoSecurity El Salvador and Comic Con Sonsonate 2019:Main tasks in this position were:-Work closely with community and marketing teams to drive the design and execution of all communication efforts of the brands (events) across owned platforms and social media channels-Design and manage community projects related to owned brands-Collaborate with other departments (communication, partnerships & press) to manage reputation-Manage and produce internal reports on community reaction, activities and output.-Generating and sharing content daily that builds meaningful connections with our target-Act as the public-facing representative of the event in PR strategies-Responsible for setting up and executing influencer strategies – including, but not limited to, developing campaign briefs, influencer list research and validation, asset distribution, reviewing content, etc. Show less
  • Comic Con El Salvador
    Community & Pr Manager
    Comic Con El Salvador Feb 2019 - Jul 2019
    Col Campestre Cl Circunv No 557 San Salvador - San Salvador
    Main tasks in this position were:-Manage event content for COMIC CON 2019 -Develop and execute community content tactics that support the overall marketing strategy for Comic Con 2019 event and others-Communicate as one of the spokespersons for the event, creating and managing conversations with the community online and at events.-Define and report on content KPI’s to demonstrate success and ROI of content tactics and other strategies.-Act as the public-facing… Show more Main tasks in this position were:-Manage event content for COMIC CON 2019 -Develop and execute community content tactics that support the overall marketing strategy for Comic Con 2019 event and others-Communicate as one of the spokespersons for the event, creating and managing conversations with the community online and at events.-Define and report on content KPI’s to demonstrate success and ROI of content tactics and other strategies.-Act as the public-facing representative of the brand in PR strategies-Collaborate with other departments (communication, partnerships & press) to manage reputation-Identify key players and coordinate actions, setting up and executing influencer strategies – including, but not limited to, developing campaign briefs, influencer list research and validation, asset distribution, reviewing content, etc.-Generating and sharing content daily that builds meaningful connections with our target. Show less
  • Imprecen Media Group
    Pr & Marketing Specialist
    Imprecen Media Group Jul 2019 - Sep 2019
    San Salvador, La Libertad, El Salvador
    Assist in executing franchise strategies and marketing initiatives in support of core franchises and individual properties (for PURE FLIX titles)-Manage digital and social media content strategy and calendar in partnership with PURE FLIX-Participate in the development and implementation of PR communication plans in relation to movie releases in events such as charities, fundraisers, talk shows and radio shows.-Research, write and edit all press releases and press communications… Show more Assist in executing franchise strategies and marketing initiatives in support of core franchises and individual properties (for PURE FLIX titles)-Manage digital and social media content strategy and calendar in partnership with PURE FLIX-Participate in the development and implementation of PR communication plans in relation to movie releases in events such as charities, fundraisers, talk shows and radio shows.-Research, write and edit all press releases and press communications (Press release, speeches, Q&A, presentations)-Partner with International marketing teams to develop local campaign assets and ensure territory initiatives are on strategy.-Supervise Brand Partnerships.-Act as the public-facing representative of the titles in PR strategies. -Responsible for setting up and executing influencer strategies – including, but not limited to, developing campaign briefs, influencer list research and validation, asset distribution, reviewing content, etc. Show less
  • Universidad Dr. José Matías Delgado
    Associate Professor
    Universidad Dr. José Matías Delgado Aug 2017 - Feb 2019
    El Salvador
    Part-Time Professor, lecturer, reader, researcher the Faculty of Communication and Marketing Sciences on Night Schedules
  • Warner Bros. Discovery
    Marketing & Communications Coordinator
    Warner Bros. Discovery Jan 2017 - Dec 2017
    Los Angeles
    In this position my responsibility rested in the management of all WB titles within the region and the execution of their individual marketing campaigns for the specific territory. Following tasks were the framework of my job:-Achieve expected revenues and benefits for every title-Manage budgets and maximize allocation in different movies / products -Coordinate production and product location in our market as well as brand partnerships -Evaluate all marketing tie-ins… Show more In this position my responsibility rested in the management of all WB titles within the region and the execution of their individual marketing campaigns for the specific territory. Following tasks were the framework of my job:-Achieve expected revenues and benefits for every title-Manage budgets and maximize allocation in different movies / products -Coordinate production and product location in our market as well as brand partnerships -Evaluate all marketing tie-ins and brand partnerships requests regionally-Plan and communicate marketing strategies for every theatrical release title-Concentrate on new launching titles and in the catalog with the objective of maintaining the value of the franchise -Develop and implement innovative activities to improve the digital and physical aspects of the campaign -Supervise, plan and execute all marketing campaigns-Provide fast and accurate reporting and support to executives, HQ and stakeholders international.And always challenge myself to make disruptive and creative campaigns for the region. Show less
  • Importadora Shanghai
    Community & Pr Manager
    Importadora Shanghai Jan 2013 - Feb 2017
    El Salvador
    -Create a community-focused strategy and content to serve both the community needs and marketing activities.-Build relationships with community partners such as tv hosts, influencers, and radio.-Monitor and execute brand partnerships and campaigns with local media/TV/Radio-Manage brand reputation on social networks and manage brand seasonal campaigns

Eddie Reyes Education Details

Frequently Asked Questions about Eddie Reyes

What company does Eddie Reyes work for?

Eddie Reyes works for Eddie Reyes

What is Eddie Reyes's role at the current company?

Eddie Reyes's current role is Marketing, Community and Games User Research (Entertainment and Gaming).

What schools did Eddie Reyes attend?

Eddie Reyes attended Tampere University, Dr. Jose Matias Delgado University, Garcia Flamenco.

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