Eileen Baston Email & Phone Number

Scottsdale, Az, Us

Scottsdale, Arizona, United States

As Director of Business Development Eileen will spearhead MODE's efforts to enhance visibility and expand the company's portfolio. Eileen has been involved in various aspects of commercial real estate, including marketing, leasing, sales, and site selection for major national chains. Her experience in transaction management for landlord and tenant representation, particularly in the office, industrial, and retail sectors, underscores her proficiency in the field.

Phoenix, Arizona, United States

Velocity Retail Group is a full-service commercial real estate company, specializing in the retail market. They are a recognized leader throughout the West, providing complete retail solutions in tenant representation, shopping center leasing and transactions, and investment advisory services.With a deep level of combined experience, Velocity Retail’s professionals utilize their expertise in market knowledge, technology, resources, and industry relationships. As a full-service firm, Velocity Retail offers development services through their affiliate company, Accelerated Development Services. They are also a member of X Team Retail Advisors, a platform of 400 retail professionals in 38 different offices nationwide that provides relevant market updates from experienced industry professionals.

Scottsdale, Arizona

Phoenix, Arizona, United States

Responsible for HomeKey's marketing, and communication efforts with an emphasis on press relations, social marketing and branding. I had the privilege of previously working with both co-founders Shane Ettestad and James Carr during the height of the internet boom where I led their company’s and clients’ public relations and marketing efforts.

Scottsdale, Az

* Contributed to the implementation of the marketing infrastructure for this start-up company.* Copy writing for all collateral, including website and press releases.* Defined short-term goals and long-term market development plans for Marketing Department.* Provided creative direction for all ads and collateral materials.* Media Relations, planning and placement and promotional opportunities.* Conceptualized press releases and handling media inquiries.* Targeted promotional opportunities to increase market share.

Scottsdale, Az

* Wrote all press releases for company and for client partners including, Hyatt, Wolfgang Puck, Venetian Resort and Casino, Caesars Palace to name a few.* Integrated traditional marketing programs with online vehicles in coordinating the company’s marketing/public relations efforts.* Developed and implemented company's marketing budget/marketing plan, which included public relations, trade show events, and Web Site initiatives and media placement.* Managed all aspects of trade show planning for key industry events, including positioning, strategy, booth, and participation in industry events.* Drove client requirements to specific deliverables through working directly with both clients and internal web designers incorporating the latest web marketing techniques on all web sites.* Directed the development and execution of client strategic marketing and communication programs, which enhanced sales initiatives, increased revenue and web traffic and achieved Search Engine placement success.* Identified appropriate strategic partners and business development opportunities to enhance online visibility. Accomplished by identifying industry partners, developing online promotions and e-mail advertising campaigns, resulting in significantly increased revenue for clients.

Carefree, Az

* Researched and compiled demographic data to target new and existing markets.* Tracked and reconciled revenue from all corporate accounts.* Compiled and analyzed data for the development Marketing Plans, including media planning and placement as well as established several successful cross marketing opportunities with American Express, Conde Nast, The New York Times, Travel & Leisure and several European media outlets.* Prepared Sales & Marketing Profits & Losses Reports.

Ma, Journalism

Activities and Societies: AEJMC, PRSA

Master Of Mass Communication, Walter Cronkite School Journalism, Journalism

Master'S Degree, Communication, Journalism, And Related Programs