Strategic Marketing Manager for the Caribbean, Central America, Mexico and the Miami Exporters. Responsible for managing budgets, local marketing teams and ensuring we hit marketing metrics such as MAU, Marketing Influenced Revenue, Demand Generation, etc. -Deliver an annual strategic marketing plan to support regional objectives and priorities within the 5 pillars. Update strategic initiatives on a quarterly basis to support investment guidance and changes to regional needs.- Own total Marketing promotional budget for assigned region(s) and approve marketing and marcom regional plans- Communicate marketing strategy to regional/country leadership and field Secure Power Division managers to enable aligned marcom planning- Lead customized market research as needed, utilizing both central resources as well as external research and consulting support. Together with Marketing Program Management ensure right prioritization and follow-up of marketing leads, maximize conversion rate to opportunities and ROI

This dual role position is responsible for ensuring increased rate of return on all IT Division marketing investment available within the assigned region by defining an annual and quarterly country marketing strategy to to drive dominant awareness and preference for IT solutions and programs among key market segment decision makers, partners and influencers as well as Channel Marketing metrics (ARB, CPP, Sales in/our, etc). Definition of an annual and quarterly marketing strategy to support IT Data center, Distributed Networks and Industrial markets, including end user verticals; Finance, Telecommunication and Datacenter collocation leveraging IT Tier 2 campaigns, go to market playbook and regional/country strategic annual plans. Responsible to drive corrective action on key business metrics for sales and marketing funnel, sales, Marcom, services and channel within country by leveraging the Market to Order process tools. • Deliver a country marketing strategy to support the country strategic annual plan and approve on a quarterly basis the Integrated Marketing plan in alignment with growth initiatives, iFigure of Merit, country needs and developments with IT Division campaigns and Programs• Channel Programs Deployment, Partner Recruitment, deployment of product offers while developing second tier• Define value proposition of solution set based on customer needs and segment terminology • Funnel creation with Field Marketing and CCC teams to ensure objectives of Marketing contribution to orders

The Role of Marketing Communications Specialist, Miami Exporters, Central America and the Caribbean Region, consists of extending Schneider's measured awareness, share of voice and preference by delivering strategically sound and tactful communications to targeted markets using all media. Task include:- Develop, manage and execute the integrated communication plan and events in local countries according to company guidelines - Control Macro Budget by customer segments within assigned business area- Design and Execute strategic and operational macro plans and programs against measurable goals using the most effective mix of channels and media for the target audience- Integrate, Implement, and help improve Global Marketing processes in country while ensuring seamless alignment with local business priorities - Analyze, measure and report KPI and ROI of all activities and programs. Based on ROI outcome, drive spending optimization and implement go to market strategy- Proactively work with Sales, Partners and Management to provide first hand support to improve market strategies and tactics

Acts as a marketing consultant for internal and external clients. Develops, and sells creative, effective marketing activities and plans that meet the business objectives outlined by the clients. Assists with the execution of multiple marketing activities and events, ensuring client/stakeholder satisfaction. Manages budgets and monitors the performance of the marketing activities to ensure financial goals and ROI are achieved. Understands industry trends and is aware of new product launches in order to develop appropriate marketing activities. Works in a fast-paced environment with multiple clients within the LA Marketing and Sales teams.

Supports and manages the coordination of material collection for the marketing activities purchased by Tech Data's Vendor Partners. Notifies and gathers the necessary marketing information needed in order to execute Business Partner participation within marketing activities, programs and campaigns for the Marketing Services Department. Ensures client/stakeholder satisfaction.

Self employed as the Marketing Manager for Dream Vacation Getaways, LLC which consists of three business services/divisions: Property Management, Vacation Home Rentals, and Furnishing division. Our company specializes in property management of rentals of short term vacation properties in Orlando, Fl, Daytona Beach, Fl, Jensen Beach, Fl, and Gatlinburg, Tennessee.