Eileen Moore Email and Phone Number

* Led team behind IHOP “flip” to IHOb; generated >32B earned impressions, led to a 7MM% increase in social conversation and 440% increase in web traffic, saw double-digit sales growth * Launched Jibo, the world’s first social robot, earning 1.2B media impressions, cover of TIME Magazine as a Best Invention of 2017, and 2018 CES Innovation Award in robotics category* Grew Staples Inc. scope from single project to AOR role; managed Staples for Students programs w/ Katy Perry and Lady Gaga, generating >$4MM in donations, collectively earning 13B impressions * Oversaw award-winning P&G Thank You, Mom campaign and onsite activation at 2012 Olympics; awarded Global Sabre in Marketing to Women, Gold Sabre for Outstanding Consumer Media* Developed consumer awareness campaign for nonprofit American Cleaning Institute in response to CPSC demand for industry accountability around laundry accidents; directly influenced consumer behavior, demonstrated by decreased number of calls to Poison Control Centers * Managed P&G’s Fabric Care portfolio (Tide, Gain, Downy, Bounce) * Additional clients: Sherwin Williams, BJ’s Wholesale, Zippo, Sam Adams, ThermaCare, PUR and P&G Scale portfolios

Clients included: Luxottica Group/LensCrafters, Johnson & Johnson, Select Comfort Sleep Number Bed, Pfizer Inc. (Zrytec – Rx and OTC), Berlex Laboratories (Mirena, Yasmin), Bristol-Myers Squibb (Abilify) and DHL

Developed written communications including news releases, media pitches, corporate backgrounders, and case studies for company products, events and announcements. Coordinated executive speaking engagements, conferences and trade shows.

Taught conversational English and grammar to a diverse group of Japanese students including elementary children, high school and college students, and business executives.

Drafted radio scripts and print advertising copy for clients including Sesame Street, A&E, The History Channel, NBC Sports, Discovery Networks, Comcast and The WNBA. Drafted press releases to promote agency successes and milestones.