Consultant helping non-profits and universities tell great stories to connect with donors and prospects through marketing technology. Work directly with clients to build and maintain cross department systems to manage all parts of the prospect and constituent life-cycles. Developed fundraising strategies and plans using a variety of platforms including event planning and email and social media campaigns to build awareness. Directly developed and managed databases connecting platforms including WordPress, Salesforce and Donor Perfect ensuring information flows through systems and financial record keeping is compliant.

Responsible for establishing and maintaining the communications identity for this fledgling non-profit, and its 15 affiliated schools. Oversaw and executed creation, writing, design and production of printed and digital content including case statements, annual appeals, videos, social media, collateral materials, public relations and day-to-day front end and back end management for WordPress multisite. Specific projects include:• Deployed and maintained WordPress multi-site developing and implementing an integrated content strategy for this education non-profit and its network of 15 schools.• Developed content marketing strategy to support advancement and HR efforts including establishing email campaign usage in MailChimp, creation of editorial calendar, and working with team members to write and edit meaningful content to raise awareness and tell the story of the IMS organization and affiliate schools.• I worked to establish social media presence in Facebook, Twitter and LinkedIn, creating posts as part of content marketing strategy. Additionally, I work directly with all schools, acting as consultant to set up schools' unique social media presences to enhance community engagement, enrollment and fundraising at the local level. I provided training and instruction in content management and social media best practices to the affiliate schools.

As the Communications Associate I was responsible for: developing the digital communications strategy including design, development, launch and maintenance of new website; developing and implementing of content marketing strategy to promote ministry objectives, including establishment of social media usage; the design and production of printed marketing materials including working with leadership to develop and launch new concept for newsletter which included rebranding and design, creating editorial calendar, writing and curating content, and producing from design through printing 20 page ministry magazine; creating and executing annual reports and fundraising campaigns to meet organization objectives.

As a freelance Marketing and Communications consultant, I worked with clients in non-profit, biotechnology and financial services businesses to develop marketing strategies, designing and producing from concept through completion, a wide variety of marketing projects including direct mail campaigns, sales materials, promotional materials, print advertising and trade show signage. Additionally, I worked with vendors for estimating, production and fulfillment of marketing projects with a specialty in maximizing budgets. My clients included: Absorption Systems; OCBC Bank (Singapore), Samsung Credit Card (Korea), Hyundai Credit Card (Korea), and The Lutheran Theological Seminary of Philadelphia.

As a Technical Project manager for one of the largest online access providers, I utilized my project management skills localizing online products in the AOL brand for international partners. As a Project Manager, I led QA product testing and followed up on software fixes, ensured product specifications met partner needs, and managed partners feature requests and enhancements with Product Development. Working with key stakeholders from Management, Product Development and Technical Development, I established schedules and allocated resources to meet project development deadlines.

Established brand identity for new software product, developing and designing from concept through completion all marketing materials for product launch including product packaging, sales sheets, brochures, B2B direct mail campaign and print advertising; managed printing budget marekting department , working with vendors to cut costs which had a 25% year-over-year savings; developed, designed and produced trade show sales and promotional materials and signage; developed new marketing initiatives including interactive digital brochure for sales support; designed and produced feature review guides for press tours.

As Art Director for this boutique agency in the Metro DC market, I worked with clients in the B2B and consumer technology, food, banking and fashion industries to develop marketing materials for direct mail, sales collateral, print advertising and trade show displays. I developed printing specifications and worked with vendors for production and fulfillment of marketing projects, and met with clients to develop marketing strategies to fit their sales goals. Agency client list included: COMSTOR, GTSI, Hamilton National Bank, The Town of Leesburg, Dooney & Bourke Leathergoods, and Smithfield Lean Generation Pork.

Worked with clients in the B2B and consumer technology and automotive industries to develop marketing materials including direct mail, sales collateral print advertising and trade show displays; developed printing specifications and worked with vendors for production and fulfillment of marketing projects; met with clients to develop marketing strategies that fit their sales goals.