Seasoned marketing executive specializing in branded entertainment, brand development, digital branding, grass roots/viral promotions and development of integrated marketing solutions. Experience in forging strong business relationships, alliances, partnerships, and joint ventures that have helped numerous companies transform and grow their brands. Managed campaigns for many industry-leading companies such as Allrecipes.com, Hyundai, Toyota, USA Networks, FX Networks, Dreamworks, NBC Universal, Katalyst Films, ABC, Disney, NASCAR, Greyhound Lines, PepsiCo, Hasbro, Hilton Hotels, Samsung, JC Penney, SBC Communications and numerous others. Over 15 years of combined experience in advertising, interactive/traditional marketing, experiential and event marketing, broadcast production, promotions and business development.Specialties: partnership marketing, strategic alliances, branded entertainment, licensing, event marketing, youth marketing, brand management, social media, promotions, sweepstakes, experiential, consumer engagement, digital strategy, mobile marketing, online community development, interactive marketing, digital branding, web development
Listed skills include Digital Strategy, Integrated Marketing, Advertising, Digital Marketing, and 27 others.