Ekemini Dickson Email & Phone Number

Create compelling, audience-specific, and engaging content pieces to drive business objectives of customer acquisition and lead generation.

• Owned and handled content for website and app from the ground up while collaborating with product developers and digital teams to ascertain optimization and deployment of content strategy.
• Guided the content/creative team in executing multiple projects simultaneously and within timelines.
• Ideate, review and approve team deliverables through content Marketing to address market challenges, while ensuring marketing goals, copy quality and visual interpretation are up to standard.
• Developed content to promote key capabilities of Tolaram's fintech division, including micro-loans and mobile lending platforms.
• Networked with people and culture teams to optimize positive internal staff experience thus boosting productivity.

• Appointed to spearhead planning, development and implementation of clear marketing copies, including slogans and taglines on the brand's website, brochure, and promotional materials.
• Authored informative, error-free, and engaging articles for Konga Blog according to SEO best practices.
• Appraised online content by simplifying complex ideas into compelling print materials before uploading
• Collaborated with creative designers to produce copies with consistent and harmonized visual designs.
• Entrusted with team member training and development on industry best practices and tools.
• Identified prospects and sequencing requests with OEMs to maximize opportunities and meet targets.

Lagos, Nigeria

• Responsible for planning, developing, implementing clear marketing copies including slogans, and taglines that appear on brand’s website, brochure, and promotional materials.*Managed day-to-day activities associated.
• Worked closely with cross functional teams including creative designers to oversee creative processes while ensuring copy and visual designs were consistent and in harmony.* Managed and wrote informative, error free.
• Achieved the highest organic traffic views of ~900 within 7 months of resumption hence increased organic search revenue.
• Measured and managed online content as well as proofread copies before they are deployed.
• Research competition, investigate benchmarks and provide suggestions for improvement.Worked closely with cross functional teams to execute all marketing related activities and project innovations.*Wrote and Developed.
• Achieved over 40% increase in Newsletter Open rate through attention-grabbing subject lines and content for Email.*Worked with top OEM brands such as; Mouka, Ariston, Coca-Cola, Diageo, Samsung, Haier Thermocool, Itec.

• Supported efforts to curate content on national export trends and financial topics that suit the target audience.
• Oversee marketing communication programs in support of high-profile business lines, interfacing with subject matter experts and writing articles for internal communications.
• Ensured the Nigerian Export Promotion Council brand was consistent across all marketing assets.
• Assisted with maintaining marketing tools and systems to optimize workflows across the firm.

Reviewed and Edited Manuscripts from authors to improve readability and detect errors in syntax before publishing.Worked on editorials and general content management within the organization to ensure uniformity in communication.

Post-Graduate Diploma In Professional And Digital Marketing

Product Marketing - Tinyuka Session

Copywriting And Strategic Communications, Advertising

Bachelor Of Arts - Ba, English Literature (British And Commonwealth) 2Nd Class Upper Division, Cgpa: 4.19

Advanced Training In Digital Marketing, Digital Marketing