Elif Koseoglu Email & Phone Number

İstanbul, Türkiye

Istanbul, Turkey

Destination Marketing Management as;• Promoting a location as an attractive travel destination• Conduct Destination Marketing Strategies• Branding the destination• Dijital Platforms and Social Media

Istanbul, Turkey

City Brand Management for the region covering Aegean Region. 360 degree marcom activities for tourism products and services.Tracking all infrastructural work on new/current tourism assets of the cities, reporting in-house if the asset is ready to promote.Coordinating ATL/BTL marketing activities of the cities in collaboration with the marketing team & Provincial Culture and Tourism Directorate.Reporting indirectly to minister of culture & tourism for ongoing/upcoming promotion activities of the related tourism products.

• Main role is to be the key communication hub via COLIN’S Global communication team, ATL&BTL agencies, and COLIN’S Turkey teams about all brand campaigns.• Developing, implementing and report 360 degree media and communication planning of Season Campaigns (Spring-Summer / Autumn-Winter). • Lead and brief all the ATL and BTL advertising agencies (advertising, media, PR, digital, event, other 3rd party agencies)• Strategic Media Planning (TV, Outdoor, Radio, Digital plan studies)• TV commercial film production phase; Photographing; Lookbook printing and design process; • Press release and PR studies • Influencer event marketing• Sponsorship, partnership and event management• Management of Media Projects and Product placements• Developing campaigns to increase the traffic of the e-commerce channel and store• Corporate communication studies• Preparation of sales and promotion campaigns • Special magazines with fashion magazines, execution of press works• Planing grand opening events for stores • Brand strategy and positioning management (advertising, media, PR, digital, event, other 3rd party agencies)• Execution of market research• Institutional organizations, conducting media sponsorship activities• Social responsibility projects and brand partnership communication studies• Planning of annual marketing budget, follow-up of processes• Reporting of marketing communication processes

İstanbul

• Digital platfroms websites traffic’s controlling in daily and reporting in both weekly and monthly• Competitor analysis and reporting• Digital marketing campaign and special projects to provide sales and measure and evaluate performance reports of all digital marketing campaigns• Strategic media planning and reporting• Social media management and reporting (Developing and implementing new social media strategies to build brand awareness and generate product interest) • Monitoring and analyzing effectiveness of social media campaigns• Researching on social media trends,• Develop, implement and manage brand social media strategy• Performing the annual brand marketing plan• Google Adwords, mobil applications and web site developments • Performing the developments of brand communication campaigns (360 corporate advertising campaigns)• Experienced in managing the media, creative and digital agencies

Istanbul, Turkey

• Development, implement and report media planning (ATL & BTL) both Renault and Dacia • Performing annual budget planing and reporting• Management of media projects and product placements• Sponsorship, partnership and event management• Regularly track competitor activities and reports to analyze market• Tracking of KPIs and ROI of communication campaigns• Lead and brief all the ATL and BTL advertising agencies (advertising, media, PR, digital, event, other 3rd party agencies)

Intern

Istanbul, Turkey

Responsible candidates interview planning and assistant of recruitment procurement procedure and career development.