Strengths: Believer | Storyteller | Strategist | Philomath | CoachListening to right now: The Knowledge Project, Think Fast, Talk Smart, The Happiness LabReading right now: The Greatest Salesman in the World - Og Mandino Based in Melbourne, Elaina is a highly regarded strategic marketing leader with over a decade of diverse experience spanning professional services and not-for-profit sectors. Her expertise encompasses various channels and projects, including strategy development, campaigns, and content creation.Throughout her career, Elaina has demonstrated a strong track record of success in leading global technology initiatives and aligning comprehensive marketing plans with business objectives. She is adept at collaborating with senior leadership, supporting top 200 ASX companies, and cultivating technology partnerships.Known for her proficiency in cross-functional teamwork, Elaina leverages her skills in market research, campaign development, digital marketing, and data-driven decision-making to drive results. Her leadership, analytical skills, and creativity enable her to navigate dynamic landscapes, understanding consumer behavior to deliver impactful and innovative marketing solutions.With a strategic mindset, Elaina consistently ensures alignment with corporate vision, positioning brands for sustained growth in competitive markets. She possesses a remarkable ability to engage with thought leaders and subject matter experts, driving excellence in campaigns.Outside of her professional pursuits, Elaina is deeply passionate the environment and sustainability. She dedicates her time to volunteering for conservation and community groups in Victoria's surf coast, reflecting her commitment to making a positive impact beyond the boardroom.