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Strategic marketer specializing in building and executing integrated marketing communications plans for world-renowned brands spanning multiple industries and categories. Proven track record of leading diverse teams to deliver best-in-class marketing programs that build brand equity and drive bottom line results.
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Sr. Manager, Global Marketing & Brand PartnershipsThe Lego Group Mar 2024 - PresentBillund, DkResponsible for leading the strategic direction of global brand marketing priorities between the LEGO Group and Merlin Entertainments, including end-to-end ownership, development and management of marketing campaigns and activations across LEGOLAND theme parks and Discovery Centers worldwide. -
Communications Partner, Lego Agency - AmericasThe Lego Group Oct 2023 - Mar 2024Billund, DkSimilar to an Account Manager at an external advertising agency, acted as the liaison between our marketing partners and the internal agency, leading teams through project life cycles to ensure Agency output delivers against marketing campaign objectives.
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Us Brand ManagerThe Lego Group Oct 2018 - Oct 2023Billund, DkLed brand marketing for multiple product lines, including marketing campaign development and activation, go to market plans and differentiation, budget ownership, media planning, customer selling-in, and sales performance analysis.
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Regional Marketing ManagerThe Lego Group Sep 2016 - Sep 2018Billund, DkDrove marketing strategy for kids owned channels (LEGO Life app, LEGO Life Magazine, LEGO.com, and LEGO TV) in North America, partnering with US, Canada and LATAM market teams to build and activate integrated campaigns that deliver consumer engagement KPIs.
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Marketing & Content Strategy ManagerHealth New England Mar 2015 - Sep 2016Springfield, Ma, UsHeaded the content marketing team (3 direct reports) in the full company rebrand and accompanying development and execution of all marketing communications materials across paid, owned and earned channels. -
Digital Media ManagerUtc Aerospace Systems Jul 2012 - Mar 2015Charlotte, Nc, UsLed web council (project team of ~40) and three external agencies to launch new brand website and official social media accounts following largest aerospace merger in history. -
Public Relations ManagerHamilton Sundstrand Feb 2011 - Jul 2012Windsor Locks, Ct, UsManaged media relations for Hamilton Sundstrand: wrote and edited press releases, coordinated media interviews, responded to media inquiries, supported major trade shows, developed company fact sheets and developed strategy and launch of company's social media presence. -
Internal & Executive Communications ManagerUnited Technologies 2008 - 2011Farmington, Ct, UsProvided strategic communications counsel to CEO and senior executives for Fortune 50 company, including speechwriting, event briefing materials, video messages, e-mail campaigns, digital content, and all hands meetings. -
Communications Leadership ProgramUnited Technologies 2006 - 2008Farmington, Ct, UsPlanned and executed UTC’s first fully integrated global internal marketing campaign for 220,000 employees, resulting in four-point increase in job satisfaction and six-point increase in management communications.
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Graduate Intern, Advertising & Market ResearchMarc Usa 2005 - 2005Pittsburgh, Pa, UsDeveloped the agency’s suite of internal branding services (employee ambassadors, recognition and empowerment programs) and identified corresponding new business opportunities. -
Marketing AssociateCigna Healthcare 2003 - 2004Bloomfield, Ct, UsAs a sales consultant, managed incoming RFPs for national accounts, wrote customized B2B marketing proposals, briefed sales team on customer selling points, and identified sales collateral to accompany pitch. -
Copywriter & Graphic DesignerThe Boston Globe 2001 - 2003Boston, Ma, UsWrote & designed print sales collateral to promote The Boston Globe’s advertising sections to regional and national customers across industries such as travel, entertainment and real estate.
Elaine Mann Skills
Elaine Mann Education Details
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Northwestern UniversityIntegrated Marketing Communications -
Northeastern UniversityJournalism
Frequently Asked Questions about Elaine Mann
What company does Elaine Mann work for?
Elaine Mann works for The Lego Group
What is Elaine Mann's role at the current company?
Elaine Mann's current role is Integrated Marketing Communications.
What is Elaine Mann's email address?
Elaine Mann's email address is el****@****utc.com
What is Elaine Mann's direct phone number?
Elaine Mann's direct phone number is +141378*****
What schools did Elaine Mann attend?
Elaine Mann attended Northwestern University, Northeastern University.
What are some of Elaine Mann's interests?
Elaine Mann has interest in Environment, Arts And Culture.
What skills is Elaine Mann known for?
Elaine Mann has skills like Internal Communications, Marketing Communications, Media Relations, Social Media, Corporate Communications, Integrated Marketing, Strategy, Public Relations, Press Releases, Social Media Marketing, Marketing, Project Management.
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