Versatile executive across a wide range of marketing, strategy, business development, and operations functions. Demonstrated and recognized senior leadership capabilities, effective communications skills, and collaborative work-style resulting in a proven track record of bringing businesses to the next level required for growth. Accomplished and acknowledged for bringing both strategic leadership and tactical execution acumen to organizations of all sizes and stages.
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Chief Marketing OfficerUmotif Nov 2023 - PresentLondon, United Kingdom, Gb -
Vice President MarketingUmotif Jun 2022 - Nov 2023London, United Kingdom, Gb -
Senior Director, Product Marketing And Business Development, Global Business UnitsOracle Dec 2013 - Jun 2022
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Senior Director, Global Marketing, Oracle Health SciencesOracle Oct 2010 - Dec 2013• Led global marketing for $300 million business unit focused on life sciences and healthcare. • Developed and executed marketing campaigns in support of global sales objectives. Key responsibilities included: lead generation, awareness, thought leadership and public relations. • Managed $6 million marketing budget and 10-person team located in US, EMEA and APAC. • Integrated 2 major SaaS-based acquisitions into business unit portfolio. • Member of 15-person business unit Leadership Team.
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Director, Global MarketingPhase Forward (Acquired By Oracle) Dec 2005 - Oct 2010Waltham, Ma, Us• Led marketing for $200 million publicly traded SaaS company serving the clinical R&D and drug safety markets.• Developed and implemented updated corporate messaging to align with company growth including tagline, comprehensive website/collateral upgrades and third-party event property revamp.• Integrated 4 acquisitions (purchase price of $40 million and below) over 2-year period. Acquired company solution focus included: phase one trials, subject randomization and drug supply management, post approval monitoring, and clinical data warehousing.• Increased thought leadership profile including 2 CEO awards, 4 product awards and World Economic Forum Innovators award. Delivered approximately 10 press releases per year.• Redesigned and executed 3 annual user conferences in US, UK and Japan. • Work history demonstrates consistent achievement with 3 promotions in 5 years. -
Interim Project ManagerMit Entrepreneurship Center 2004 - 2004Cambridge, Ma, Us• Developed launch plans for alliance-building events among biotech companies, venture capitalists, and academia including compilation of a sales database, sponsor and customer acquisition and development of all marketing collateral.• Commenced 2 senior-level biotechnology community networking events, US and UK based, with 800 and 400 person attendance at each. -
Product Research ManagerBitpipe Inc. (Acquired By Techtarget) Jul 2002 - Dec 2003• Initiated 2 product line enhancements to grow small-to-medium business sales channel by 10%.• Trained 22-person sales forces regarding competitive positioning and systematic ways to respond to customer/prospect inquires regarding competitive products/firms. • Developed messaging to ensure consistent responses to client questions regarding expectations for product performance.• Authored and launched first company client satisfaction survey.
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DirectorSenechal, Jorgenson, Hale & Company Oct 1994 - Dec 2001• Led third party evaluations of business issues through market, financial, competitive and internal company situation analysis.• Managed all aspects of client relationships including: sales presentation delivery, proposal writing, engagement negotiation, project management and on-going relationship maintenance.• Led 7-11 consulting assignments/year with average engagement length of 2-4 months.• Managed 4 staff members including: hiring, performance reviews, salary recommendations and promotions.Representative Project Experience: • Managed due diligence project for the 6th largest US life science company in its acquisition of a business unit of the 8th largest player. Provided in-depth analysis of the expected future acceptance of genetically modified products. The offer price was lowered as a result of this work.• Served as the lead negotiator regarding issues of technology transfer, licensing arrangements, and marketing synergies for an 8-member client team seeking a strategic alliance with a $300 million French protein separation technology company.• Identified strategies to grow market share by 5% for a $1.2 billion industry association. Initiated customer assessments in 5 European countries and managed co-located staff in South and Central America.
Elaine Maynard Education Details
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Emory UniversityEconomics
Frequently Asked Questions about Elaine Maynard
What company does Elaine Maynard work for?
Elaine Maynard works for Umotif
What is Elaine Maynard's role at the current company?
Elaine Maynard's current role is Chief Marketing Officer.
What schools did Elaine Maynard attend?
Elaine Maynard attended Emory University.
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