Elaine Starborg Email & Phone Number

Kingston Upon Thames, GB

I specialise in Strategic Social Media Management, which means I can set and deliver a clear plan to meet strategic goals, enabling businesses to focus on other key aspects of their job. I can also work with you on day-to-day management of social media activity and campaigns. I am currently working with three creative agencies on their social media.

THE BIGGEST MARKETING CHALLENGE BUSINESSES FACE IS ENGAGEMENT.You can have stories to tell, facts and figures, lots of content, tons of sales materials. But none of it has value unless it engages people.We use insights gained from data to better understand how to engage with your audience. We then use creativity as a tool to develop engaging communications.

United Kingdom

United Kingdom

Kingston Upon Thames, United Kingdom

Developed the social media marketing for new and existing consumer clientActed as a member of the senior leadership teamOversaw campaigns, events, digital marketing, and PR.Worked closely with the Company’s services team; enabling them to meet their objectives by providing them with appropriate tools, materials and presentationsGuided the day to day.

London, United Kingdom

• My role working with the CLARITY team included:
• Strategic social media management to build community and engagement.
• Designing and managing campaigns to increase community members and engagement.
• Creating and curating content for all channels.
• Engaging with customers and influencers.
• Creating analytical reports.In summary, the results in my efforts to increase engagement with their followers has been successful (Oct - Dec 2016):Facebook progress:

London, United Kingdom

• Responsibilities:
• Developed and implemented three promotional campaigns for key client ensuring timelines and budget were met across all agreed media touchpoints including social media, online paid for advertising and partner promotions
• Secured ongoing business with a new client in the Entertainment sector
• Worked closely with the senior team to open up new business opportunities both within the existing client base and new contactsAchievements:
• Seconded client side on two occasions, both for six months, to deliver marketing campaigns across two different Services, including the management and creative delivery of a £7million advertising campaign

Hammersmith, London

• Planned, developed and implemented targeted and tailored customer campaigns to maximise retailer support and sales for Home Entertainment releases and licensed products
• Managed marketing relationships between Disney and their retail partners / licensees
• Worked closely with Brand Marketing, Sales & Planning to deliver added value for the retailer whilst meeting Disney’s trading strategy and maximising revenue opportunities
• Supported Category and Franchise Marketing Teams with retail plans and strategy

London, United Kingdom

• Devised and managed marketing campaigns across EMEA territories including the co-ordination of print, outdoor, radio and online and the launch of new TV channels
• Co-ordination of PR coverage, press junkets and listings across EMEA territories
• Worked with and supported trade marketing and sponsorship teams including events management and publication of online and print collateralAchievements:
• Launched Discovery Networks’ first ever free to air channel (DMAX, Germany)
• Created and rolled out Discovery Network’s revised brand identity on and of air working extremely closely with the Marketing Director, On-air Creative and Ad Sales teams in the UK and local teams in market

Ba Hons Publishing (1St Class), Publishing

Strategic Social Media Manager Programme

A comprehensive training programme focusing on strategic social media management and which covered key social media platforms, development.

4 A-Levels And 9 Gcses