Elaine Ng Email & Phone Number

Sing

• Lead the comms support for membership acquisition communications in strengthening sales messaging and visuals, in driving member acquisition and engagement. • Comms representative in Trust Workgroup to launch Trust Bank Singapore’s products to existing members and had supported in content creation such as eDMs , Facebook posts, landing page to drive card sign-up.• Supporting the creative design initiatives which include: working with in-house designers to develop new design for digital collaterals for tactical campaigns. • Work closely with Sales & Marketing team to promote new deals, promotion and creation of materials that promote and engage with existing members. • Liaised with media agency to do media buy for Facebook ads boost. • Experienced in using Microsoft Dynamic 365 Marketing to set-up and send out marketing email to members.

Singapore

• Conceptualize, manage and execute local marketing & communication activities for Instax brand.• Manage the process from the start to finish for the development and execution of the 360 marketing plan for product launches and brand campaigns. Had successfully launched 7 instax cameras, 2 instax printers & Don't Just Take, Give global campaign in Singapore.• Prepare post-launch report, budgeting, monthly marketing activities for Marketing Manager and other ad-hoc reports for Fujifilm HQ.• Work closely with Sales team to update and refresh content on the ecommerce stores such as Lazada & Shopee. • Assisted in the creative direction and execution of marketing collaterals for use at promotional events, major tradeshows and social media platforms• Liaised with external vendors to plan and execute in-store & out-of-home promotions• Conceptualized and wrote the project briefs to jump start work with influencers for new product campaigns and managed them directly without agency• Managed the social content for Instax Singapore Instagram and Facebook account• Worked with various brand partners to run cross collaboration social campaigns to boost brand presence and social engagement.• Part of workgroup to work closely with HQ and Malaysia team to launch Fujifilm Prints & Gifts online store in Singapore• Work across multiple teams collaboratively to ensure all supporting processes are in place to support the transition from project to running business

Singapore

• Create cohesive brand guidelines to ensure brand consistency throughout all collateral• Manage brand social media accounts by constantly update information and replying enquires • Conceptualize and create visual content for social media posts to build engagement • Design and proofread copy for marketing materials, and ensure that brand identity is adheres to all campaigns and communication channels.• Provide marketing and creative support to regional distributors for events and promotional materials.• Plan and coordinate workshops and exhibitions in Asia Pacific region (Malaysia, Indonesia, Hong Kong)• Seek collaborative projects with dental group partners and influencers.• Liaise with vendors and suppliers for promotional materials.

Singapore

• Provide administrative support between marketing and customer support department.• Conduct phone interview with learners to follow-up on their learning progression.• Conceptualize for creative event ideas and to ensure all events are executed within proposed budget, timeline and objectives.• Assist marketing manager to gather marketing intelligence on competitors to support in decision-making. • Design marketing collaterals, newsletter, and basic video editing.• Maintain the corporate website and support the execution in sending out EDM to learners on bi-weekly basis.

Singapore

• Prepare and coordinate event logistics, to prepare materials and follow-up with participants for every events. • Assist facilitator to manage and interact with participants during events.• Conceptualize ideas for learning and motivational events for existing learners• Responsible for creative works such as learning materials, posters and other ad-hoc design duties.

Bachelor'S Degree, Marketing

Education record

Semester exchange from Sept - Nov 2010

Industrial And Product Design