An Engineer turned Marketing Girl. Experienced Digital Marketing professional with strong exposure to Digital Marketing Strategy, Digital Media Planning, Buying, and Optimisation.Holds a B.Tech focused in Information Technology from Anna University (BIT), TrichyKey Achievements:- Grew the last 3 months' traffic and sales by 72% increase for the online sale by blog content. - Increased Q2 2022 traffic by 300%+ increased for the Indian Market using content strategy.- Ranked in SERP Features (Image Pack, Featured Snippets, People also ask, Reviews, Knowledge panel) 46% increased in Google (IN) & 32% increased Google (US).and the story continues…See you around! 🙂
Springbord Systems Pvt Ltd
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Content WriterSpringbord Systems Pvt Ltd Oct 2023 - PresentGreater Chennai Area
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Content WriterCookr Oct 2022 - Sep 2023Chennai, Tamil Nadu, India -
Content Marketing SpecialistB&B Organics Mar 2022 - Oct 2022Chennai, Tamil Nadu, IndiaAssisted Website, Flipkart, JioMart, Bigbasket, and Amazon team with content writing to improve performance, rewriting existing content, and driving revenue gains. Managed facebook and Instagram campaigns & Social Media management content to optimize results and improve brand awareness, and sales conversion.Key Qualifications & Responsibilities:- Planning copywriting strategy planning for products (Comparing with Amazon, Jio Mart, and Big Basket).- Responsibility for planning keywords and content audit control of all product pages & blogs.- Responsible to deliver working reports, performance reports, and website traffic on time.- Launching and managing Facebook campaigns copywriting to maximize engagement and social media pages as well (Facebook, Instagram, and Quora).- Worked closely with the business development team to develop a new content strategy and SEO content strategy, replacing old content with a focus on engagement and conversion.- Tracking traffic and ranking improvement using Ahrefs, SEMRush tool.Key Achievements:- Grew the last 3 months' traffic and sales by 72% increase for the online sale by blog content. - Increased Q2 2022 traffic by 300%+ increased for the Indian Market using content strategy.- Ranked in SERP Features (Image Pack, Featured Snippets, People also ask, Reviews, Knowledge panel) 46% increased in Google (IN) & 32% increased Google (US). -
Seo InternDfy Links Dec 2021 - Feb 2022Solihull, England, United KingdomKey Qualifications & Responsibilities:> Worked closely with the digital marketing team to outreach links and specialized in analyzing, optimizing, and ranking a website for client key phrases. -
Jr.Digital Marketing ExecutiveVisual Kiwi Jun 2021 - Dec 2021Chennai, Tamil Nadu, IndiaAssisted SEO and SMM team on client website technical development (Analysing ranking algorithms), traffic, and ROI. Accountable for improving performance, reducing errors, and driving revenue gains. Managed clients’ outreach plans, Facebook and Instagram campaign strategies to optimize results and improve brand awareness, and In-depth research planning (Market and Profitable keywords). Led team of 2 and $3k budget.Key Qualifications & Responsibilities:> Having updated knowledge of Google’s search ranking algorithm updates like Penguin, Panda and Hummingbird, and Penalty.> Launching outreach strategy planning for client’s website including prospects creation and follow-up.> Responsibility for planning keywords and budgetary control of all digital marketing projects.> Responsible to deliver working reports, performance reports, ROI, and website traffic on time.> Managing Paid and Non-paid Tools for Website Analysis and competitive website analysis. Adwords, Webmaster Tools, Ahrefs, SEMRush, MajesticSEO, KWFinder, Moz tools, etc for website analysis. Multiple social media account management tools like Hootsuite, Buffer App, etc.> Launching and managing Facebook campaigns to maximize engagement and revenue for client projects.> Worked closely with the business development team to develop a new social media strategy and SEO strategy, replacing overt sales pitches with a focus on engagement and customer care.> Tracking traffic and ranking improvement using Ahrefs, SEMRush tool.> Attending digital marketing conferences and webinars to improve connection.
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Deputy ManagerIcici Bank Feb 2020 - Jun 2021Coimbatore, Tamil Nadu, IndiaKey Qualifications & Responsibilities:- Handled financial and non-financial operations for corporate clients.- Managed outward remittance bulk entry for privileged corporate customers.
Elakiya M Education Details
Frequently Asked Questions about Elakiya M
What company does Elakiya M work for?
Elakiya M works for Springbord Systems Pvt Ltd
What is Elakiya M's role at the current company?
Elakiya M's current role is 📣 Content Marketing Practitioner - Algorithm Analyst, Facebook Ads, Quora Specialist (Copywriting).
What schools did Elakiya M attend?
Elakiya M attended Anna University Of Technology, Tiruchirappalli - Ariyalur Campus.
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