Elan Castell

Elan Castell Email and Phone Number

Digital Marketing Systems Manager | Brand Marketing | CRM | SEO | Paid & Organic | Web Content | PIM/PXM | Analytics @ U Brands
san juan capistrano, california, united states
Elan Castell's Location
Aliso Viejo, California, United States, United States
About Elan Castell

With over 5 years of experience in digital marketing, I am a passionate and creative professional who strives to deliver engaging and effective campaigns for U Brands and Smead Manufacturing Co.As a digital marketing systems manager, I am responsible for creating, proofing, and managing digital assets, content, and metadata across multiple platforms, including Meta Technologies, Klaviyo, and Facebook Ads Manager. I develop strategic plans for organic and paid media. I plan, strategize, and execute CRM and social media campaigns, analyze KPIs and metrics, and assist with Google Ads and SEO optimization. I spearheaded the asset coordination and copywriting for the rebranding of Smead Est.1906, and contributed to the expansion of a larger audience with increased traffic and positive engagement for both Smead and U Brands. I enjoy working with a diverse and dynamic team, and learning new skills and technologies to enhance my performance and professional growth.

Elan Castell's Current Company Details
U Brands

U Brands

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Digital Marketing Systems Manager | Brand Marketing | CRM | SEO | Paid & Organic | Web Content | PIM/PXM | Analytics
san juan capistrano, california, united states
Website:
ubrands.com
Employees:
36
Elan Castell Work Experience Details
  • U Brands
    Digital Marketing Systems Manager - U Brands And Smead Manufacturing Co.
    U Brands Feb 2023 - Present
    Laguna Hills, California, United States
  • U Brands
    Digital Marketing Coordinator - U Brands And Smead Manufacturing Co.
    U Brands Feb 2022 - Present
    San Juan Capistrano, California, United States
    Creating/proofing copy, Digital Asset Management, PIM/Meta description/Governance/Taxonomy, planning/strategizing/executing CRM and Social Media campaigns, fabricating creative content for Social Media and Email, spearheaded the rebranding of Smead Est.1906, analyzing KPIs and metrics for both Smead and U Brands, assisting with Google Ads, Facebook/Meta Ads Manager, and SEO optimization. Conclusively contributing towards the expansion of a larger audience with increased traffic and positive engagement within the meta world of both The Smead Manufacturing Co. and U-Brands.
  • Alterra Mountain Company
    Digital Marketing Support Specialist
    Alterra Mountain Company Aug 2021 - Feb 2022
    River North, Co
    Alterra Destinations guru sharing knowledge of all affiliated Ikon Pass ski destinations via social media ,web, sms, and integrated soft phones. Communicating with current and future pass holders through CRM platforms, thus creating synergy between the mountains, humankind, and the digital world.
  • Hakkasan Group
    Vip Services Mixologist
    Hakkasan Group Sep 2019 - Aug 2021
    Greater San Diego Area
  • Cornerstone Craft Beer & Live Music
    Live Venue Bar Manager (During University)
    Cornerstone Craft Beer & Live Music Jul 2017 - Jun 2019
    Berkeley, Ca
    Promoted specific brands and new products for vendors with clients Supported artist management and ensured a well established relationship between the artist and the venueDiscussed top selling beverages with management and recommended enhancements to the bar menuResponsible for entire bar’s inventory and performed weekly calculations for necessary ordersPrepared alcoholic or non-alcoholic beverages for bar and patronsAssessed bar customers' needs and preferences and making recommendationsMixed ingredients to prepare cocktails Checked customers’ identification and confirm it meets legal drinking age
  • Ten Nightclub
    Vip Relations Lead
    Ten Nightclub May 2015 - Feb 2016
    Newport Beach, Ca
    Provided a professional and efficient level of customer service to all guestsTrained all new VIP assistant employeesPromoted certain brands and companies for special occasions and eventsCommunicated with servers and management regarding any concerns or issues throughout the night Responsible for daily floor plan assignments for bottle service assistantsSet up bottle service room and bar with proper equipment and drinksEnsured the setting up of a safe and secure outside entrance for ticket entry and bottle service receptionOrganized and constructed the setup of the bottle service tables including the VIP areaTook reports on inventory of and submitted daily counts to CorporateOpened and closed store daily
  • Mammoth Mountain
    Customer Relations Department Manager (Quiksilver Retail Store)
    Mammoth Mountain Oct 2011 - May 2013
    Mammoth Lakes, Ca
    Received the "Black Diamond" award for superior customer serviceCertified Marker, Look, Tyrolia, Elan, Rossignol and Salomon expert technician Trained as a customer sales rep for Libtech, Gnu, Roxy, Quiksilver, DC Handled customer service situations and found solutions to purchase discrepanciesValidated total daily profits at the end of the day and handled closing dutiesOverviewed the tasks of employees to ensure the success and appearance of the store Followed up on emails and any matters that were specified by the store managerPerformed weekly stock reports and counted inventory on all items shipped inKey holder and responsible for everything inside and/or belonging to the storeManaged scheduled breaks and lunches for employees
  • Howie'S Game Shack
    Assistant Store Manager/Tech Support
    Howie'S Game Shack Feb 2009 - Sep 2011
    Mission Viejo
    Trained on various tech brands such as Razor, Insignia, Microsoft, Steam (Valve Co.), CyberPower, and MSIOrganized Howie's website with promotional events, weekly tournaments, and monthly contestsPromoted special events and competitions online via the official website, Facebook, and additional social media outletsHandled store ops in correlation to voicemails, email and phone queries Set up store competitions, private functions, and organized game sponsored eventsWorked on technical difficulties with Microsoft and Xbox systems via remote desktop, mobile and on-site troubleshootingValidated interim statements and financial counts of daily store totalsControlled the operations of 300 computer systems and Xbox 360sResponsible for staff management, team building, and employee reviewsTook reports on inventory of gaming products and company merchandise and submitted daily counts to Corporate
  • Blockbuster
    Assistant Retail Sales Manager
    Blockbuster Sep 2006 - Jan 2009
    Laguna Niguel, California, United States

Elan Castell Education Details

Frequently Asked Questions about Elan Castell

What company does Elan Castell work for?

Elan Castell works for U Brands

What is Elan Castell's role at the current company?

Elan Castell's current role is Digital Marketing Systems Manager | Brand Marketing | CRM | SEO | Paid & Organic | Web Content | PIM/PXM | Analytics.

What schools did Elan Castell attend?

Elan Castell attended University Of California, Berkeley, Uc Leuven-Limburg, Saddleback College, Dana Hills High School.

Who are Elan Castell's colleagues?

Elan Castell's colleagues are Sofia Esna- Ashri, Jessica Summers, Travis Wagner, Brittany Coil, Kellirae Obermeyer, Danny Pantoja, Daria Zakharchenko.

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