Was in charge of ATL, BTL and digital marketing and communication of Coty Brands (Max Factor, Koleston), Ferrero Brands (Kinder, Nutella), Turkcell Mobile Services (Fizy, Lifebox, Dergilik), Mercedes, and P&G brands such as; P&G Corporate, H&S, İpana, Oral-B, Orkid and Prima. ➢ Responsible for overall leadership and management of client – agency relationships.➢ Supporting overall brand development. Driving long-term business and account growth through the development of comprehensive brand and tactical interactive plans.➢ Guide and contribute in the development of creative ideas and deliverables. ➢ Leading the account management team, responsible from strategic support, scope development, execution and account profitability ➢ Responsible for whole projects – campaign budgets from scratch till finish➢ Colloborating with production companies, managing full life-cycle of productions from photo, film&video shootings and post-production. Leads briefing and planning meetings with agency, client and production companies. Determine creative direction, production timelines, financial budgets and unique requirements for each projects.➢ Ensuring strategic expectations and creative deliverables are met➢ Motivating accont management team to maintain a solid knowledge base of client brand, competitive landscape and market activity➢ Responsible for monthly forecast updates and reporting➢ Ensuring senior management is aware of any potential problems➢ New business development

Was in charge of digital marketing and communication of P&G brands such as; P&G Corporate, Alo, Ariel, Blendax, H&S, İpana, Koleston, Oral-B, Orkid and Prima. ➢ Leading and managing the client/agency relationship and fostering collaboration with the cross functional agency team ensuring both client and agency needs are well served➢ Being a member of P&G “Marketing Development Organization”. Execute the initiative plans developed by the Global Business Unit.➢ Planning and organizing online marketing and advertising campaigns, adaptation of global executions.➢ Working closely with the client marketing director and brand operation team to increase brand attributes on online mediums.➢ Leading account executives while they are operating relations between creative team, the production companies and clients.➢ Creating a productive atmosphere for the creative team, working closely with them to be able to make the outstanding creative ideas.

Was in charge of Seat, Porsche, Yudum, Boyner, Binboa, Kulüp Rakı, Altınbaş Rakı, İzmir Rakı, Sinpaş brands. • Coordinating the relationship between client and agency. • Preparing briefs for creative team in order to satisfy client expectations. • Being a part of planning, organizing marketing and advertising campaigns. • Preparing competitive analysis together with strategy department. • Taking responsibility of the brands marketing budget in the agency.

Was in charge of Sabancı, Unilever (Lipton, Knorr, Algida, Cornetto) brands. • Leading brand strategies, expertise on guerilla, direct marketing, HR marketing, WOMM, social media and event marketing. • The execution of the relationship with current and potential customer brands, development of new businesses. • Preparing and operating the marketing communication plans of clients. • Supervising the briefing, strategic planning and project management processes which consists of: - Creative idea development and creative work supervision - Budgeting and budget management - Operation management processes out on field with operation team

Was in charge of Atlasjet, Sinpaş GYO, Roche, Ode, SinemaTV brands. • Coordinating relationship between client and agency. • Preparing briefs for creative team in order to satisfy client expectations. • Being a part of planning, organizing marketing and advertising campaigns. • Preparing competitive analysis together with strategy department.