Lead an integrated strategy to effectively communicate across multiple stakeholders, including colleagues, customers and the community through informational and motivational messages to employees and creative tactics to stakeholders that drive revenue for multiple business units. Reinforce corporate messages and standards and assist with developing localized messaging and tactics for disseminating news content to internal and external audiences. Coordinate communications efforts for major change management programs, and initiatives. Create organizational announcements, leader messages, blogs, talking points, presentations, and media responses.

Collaborated with major corporations, startups and nonprofit organizations to provide strategic guidance and insight on communications across multiple channels (digital, social, print, face-to-face and video). Developed and edited content and provided design input, including high-level thought leadership pieces, website content and social media.

Oversaw internal communications, media relations and thought leadership outreach for a major pharmaceutical services organization. Developed traditional, digital, and social media content for product announcements, advertising and general informational purposes. Led communications for employee engagement and recognition program.

Developed and curated internal and external communications across global business units. Created traditional, digital, and social media content. Managed honors and accolades program to recognize company and employee achievements while boosting external reputation. Served as community relations liaison, planning and promoting annual PPD Beach2Battleship Triathlon and associated events.

Drove development of media releases, advisories, white papers, byline articles, video scripts, digital content, executive talking points and client presentations. Produced C-suite communications, change management materials, and digital media. Created internal communications content for multiple business units.

Rendered strategic guidance with media relations and community outreach that promoted and assisted the mission, vision and values of the college. Showcased college achievements by coordinating with the campus news services. Collaboratively worked with the dean and faculty leaders to establish communication priorities and leverage resources to achieve success. Prepared script of remarks for the Dean, faculty and university leaders for internal and external stakeholders.

Displayed competency in preparing and managing targeted communications to inform and engage the university community. Efficiently fulfilled wide range of duties, such as facilitating, designing, writing, editing and supervising the staff of the University Gazette in print and online forms. Demonstrated solid expertise in directing initiatives to promote dialogue on key topics and utilizing technology tools in collaboration with various schools and business units within the campus. Composed speeches and briefings for events and appearances related to chancellor and various administrators. Proficiently guided and counseled campus community members in effective communications.

Led internal communications for a $1.5 billion international corporation. Managed creative content, edited and proofed The Conveyor, the company’s monthly magazine, winning multiple awards. Represented the company while traveling extensively to visit sites, conduct interviews, research information and photograph events and locations. Coordinated budget, design, printing and distribution of magazine. Crafted a weekly electronic newsletter to inform employees about company activities and initiatives. Designed, wrote and proofed multiple newsletters, brochures and pamphlets to meet company goals and objectives. Originated feature articles for company website and assisted with conceptual efforts, planning and writing for annual report.

Provided unique articles and columns on student athletes, teams and events of the University of North Carolina at Chapel Hill. Served as staff photographer as needed at multiple events.

Directed all phases of internal communications publishing – from editing and layout, to printing and mailing. Responsible for managing the scheduling, layout, design content identification, writing and editing of 28 specialty newsletters, each issued quarterly. Organized and prepared materials for desktop publishing. Served as assistant editor of award-winning North Carolina Lawyer, a bimonthly magazine. Wrote, edited and proofread articles. Managed two-person staff and oversaw progress of all publications, including reports, pamphlets, brochures and event programs.

Supervised the layout and design of NCBA publications, including newsletters and North Carolina Lawyer. Showcased NCBA activities by taking promotional materials from concept to production.

Designed, proofed and edited the daily news section, including the front page. Managed a team of eight reporters and assigned coverage of local events. Conferred with management and editorial staff members regarding features and developing news stories. Determined article and image placement based on local significance, available space and knowledge of layout principles.

Directed the design and layout of a daily sports section using original, staff-written and Associated Press content. Contributed reports, features and columns on athletics ranging from NFL, NBA and NASCAR to collegiate and scholastic sports.