Inês Coelho Email & Phone Number

Porto, Portugal

Brands: Uber Eats, Kasa, Yämmi, Hertz, Prio, Kia, KGM, Oculista das Avenidas, ShamirPlanning and strategy for social networks (Instagram, LinkedIn, TikTok and Facebook); Analysis of results and definition of KPIs for the brands' main channels;Evaluate and report results from social networks performance;Benchmark and weekly monitoring of trends;Development of texts for digital pieces (social media content, banners, newsletters and ads);Community Management across the social web.

Lisboa, Portugal

Brands: Mercedes-Benz Vans, Mercedes-Benz Cars, Bombay Sapphire, MAN Truck & Bus, Pingo DocePlanning and strategy for social networks (Instagram, LinkedIn, TikTok and Facebook); Analysis of results and definition of KPIs for the brands' main channels;Evaluate and report results from social networks performance;Benchmark and weekly monitoring of trends;Development of texts for digital pieces (social media content, banners, newsletters and ads);Community Management across the social web.

Lisboa, Portugal

Brands: Perfumes&Companhia, PUIG, Laboratoire Native, Cantabria Labs, Dona Rosa, Salus2Be, Altis Hotel, Valverde Clinic, Dormidina, Capricciosa Group, Benamôr.Copywriting (blog posts planning; writing blog posts and website pages (SEO); writing landing pages; keyword research; writing social media posts; writing google ads; UX writing);Planning and strategy for social networks (Instagram, TikTok and Facebook); Analysis of results and definition of KPIs for the brands' main channels;Benchmark and weekly monitoring of trends;Development of texts for digital pieces (social media content, banners, newsletters and ads);Community Management.

Lisboa, Portugal

Development of Social Media Marketing Strategy and communication plans.Development of Employer Branding Strategies with the objective of planning and developing advertising campaigns for the target audience to promote activities, attract and retain talent.Partner with hiring managers to understand the requirements for current openings, and manage end-to-end individual and ramp-up recruitment projects, supporting in better understanding and utilization of HR tools, processes, and policies.Develop a differentiated approach to the company’s University Relations Program,coordinating the presence in networking and recruitment events and filling the gapbetween students/recent graduates and Inetum Trainee Programs.Play an active role in data analysis and interpretation of HR indicators, reinforced bythe execution and analysis of Exit Interviews/Surveys, to define and implementretention measures.Analyze and report employee engagement results, and support in the creation of action plans to increase employees’ satisfaction levels.

Porto, Portugal

SuperBock Group.

Workshop Digital Copywriting 360º

Digital Marketing & Strategy

Activities and Societies: Social Media Marketing · Digital Strategy · Costumer Journey · Influencer Marketing · Facebook for Business ·.

Ba In International Relations L Minor Management