Digital Design Lead
Current• Design and develop digital & print marketing materials including web design, brochures, newsletters, email templates/graphics, social media graphics, landing pages, flyers, and editing images• Develop and maintain brand standards and guidelines across all design assets, ensuring consistency and alignment with business goals for company’s 4 brands• Lead the design and the implementation of the Email Marketing campaigns, resulting in an increase in open rates/click-through rates and sales• Coordinated and managed office photoshoots to enhance visual content for company branding and marketing purposes.• Managed multiple projects simultaneously, prioritizing tasks and meeting deadlines • Identify target audience, produce emails lists, and create content for email marketing campaigns, ensuring the company’s high standard were met• Analyse and evaluate the campaigns’ performance, conduct monthly reports, and present results to managers• Research, plan, optimise, and evaluate the content for the blog website • Member of the CSR Team (planning Social Events, design all the flyers for the company’s events)
