Elena Marchetto Email and Phone Number

As Marketing Manager at Equiline, I lead and execute the company’s comprehensive communication and marketing strategies, driving brand visibility and engagement across all channels. My key responsibilities include:- Managing Equiline’s social media platforms, crafting compelling content to enhance brand presence and customer interaction.- Developing and maintaining website content, acting as both content creator and copywriter to ensure consistent brand messaging.- Designing and implementing newsletter marketing strategies to nurture customer relationships and boost conversions.- Leading public relations and organizing key events, including trade fairs and brand activations.- Overseeing relationships with Equiline Ambassadors, ensuring alignment between brand values and ambassador initiatives.- Directing photo shoots and video productions to create engaging, high-quality visual content.- Conducting marketing analysis to assess campaign performance and optimize strategies for growth.This role has allowed me to combine creativity and data-driven insights to support Equiline’s market leadership in the equestrian industry.

In this role, I provided vital support to the Marketing Manager and Product Managers for the Flat TVs and Digital Cameras divisions. My responsibilities included:- Conducting comprehensive market, competitor, and price analysis to inform strategic decisions.- Assisting in the development and execution of promotional activities to boost product visibility.- Collaborating on the creation and implementation of communication campaigns across various channels.- Supporting the launch of new products, ensuring alignment with market trends and customer expectations.This experience enhanced my analytical skills and deepened my understanding of product management and marketing within a dynamic, global technology brand.

During my time at Contini Art Gallery, I supported a range of gallery operations, ensuring smooth daily activities and providing exceptional service to both clients and colleagues. Key responsibilities included:- Building and maintaining strong customer relationships, ensuring a positive gallery experience.- Assisting with marketing and communication initiatives to enhance gallery visibility and audience engagement.- Overseeing routine administrative tasks, ensuring the efficient management of gallery operations.- Preparing documentation for the sale and acquisition of artwork, including handling intra-Community invoicing and auction purchases.This role allowed me to develop my skills in client relations, marketing, and the art business, contributing to the gallery’s success.