Elena Daniela Rapiteanu Email & Phone Number

Bucharest, RO

Bucharest, Romania

• Provided consultancy on integrating entertainment in brand strategy and content creation for clients;
• Managed contract negotiations and advertising projects;
• Business development: raised company profile through securing press coverage, attending key events, and client presentations;
• Built relationships within the industry and secured partnerships to drive company growth leading to a 100% increase in sales.

Bucharest, Romania

• Managed PR & events for adidas Runners Bucharest, exceeding KPI's at RFTO 2020 and spearheading a CSR initiative for a delivery app.
• Cultivated relationships with influencers, editors, and stylists to enhance brand visibility.
• Developed communication strategies, crafted press releases, and orchestrated social media campaigns generating 100K+ impressions.

Bucharest, Romania

I was responsible for developing client strategies, managing social media accounts, and implementing innovative campaigns to enhance brand visibility and customer engagement. Through my efforts, I successfully maintained a positive brand image and increased customer interaction, ultimately contributing to the growth of our online presence.

Bucharest, Romania

• Developed digital & PR client strategies, managed social media accounts, and monitored campaign effectiveness to drive successful digital marketing initiatives.
• Reported on coordinated digital marketing efforts, integrating data analysis to optimize campaign performance.
• Created and optimized ad campaigns to increase click-through rates by 30% and reduce cost-per-click by 15%.

• Conducted interviews for the development of podcasts, articles, and a report on social impact/CSR best practices worldwide;
• Managed a LinkedIn group on Social Innovation and created marketing assets;
• Researched and established MQLs via LinkedIn.

Other

• Developed visual branding guidelines and executed content marketing campaigns across email, social media, and paid search platforms;
• Produced engaging photo and video content to enhance brand visibility and drive increased audience engagement.

Buzau County, Romania

• Managed projects and accounts for maintenance services in the local tramway market, meeting KPI targets.
• Conducted Customer Satisfaction Analyses leading to a 3% improvement in customer satisfaction score for FY 2015/16.
• Supported the implementation of the group's Performance Measurement System and coordinated cross-selling strategies.

London, United Kingdom

• Organized the Feb 2014 Techstartup Jobs Fair in London, UK with over 100 participants;
• Managed event websites and social media accounts for event promotion;
• Coordinated with event staff to ensure smooth operations and a high-quality event experience.

Master Of Science (Msc), Strategic Marketing, 65

Activities and Societies: Executive Development Programme aimed at enhancing the soft and hard skills required in Marketing;• Dissertation.

Bachelor'S Degree, International Business And Economics, 8.5/10

Activities and Societies: University’s Scientific Sessions (Economic History section).• Bachelor Thesis Title: „Multicultural Marketing.