Mindfully meet clients where they are using a strengths-based, wellness perspective to encourage inspired action.Coaching high-functioning women through anxiety, relationship challenges, career exploration, and life transitions using SMART goal-setting and weekly accountability meetings held over Zoom.

Maintained a diverse client caseload and fulfilled all clinical-related duties including facilitating individual and couples therapy sessions, treatment planning, and clinical documentation within a group private practice setting.Provided individual and couples counseling for 8 to 12 clients per week with clinical concerns including stress, anxiety, depression, sexual abuse and assault, complex trauma, identity and career exploration, life transitions, and relationship conflict using an integrative approach that is humanistic and relational while also focusing on strengths and solutions.Acted as first point of contact for new clients seeking to engage in therapy by responding to inquiry emails and phone calls.Worked independently and proactively to build caseload through direct one-on-one contact with potential clients.Conducted client intake interviews over the phone and in-person.Completed insurance billing tasks and clinical notes in a timely manner.Participated in psychoeducational relationship workshops hosted by the practice.Created marketing collateral materials for career assessment services.Helped practice owner mobilize and transition to telehealth during COVID-19 crisis.

Led paid social advertising efforts for Pfizer, a multi-million dollar direct-to-consumer account. Concurrently managed a team of six employees, overseeing professional development, strategy, and process.Executed multiple deliverables under tight timelines while troubleshooting issues and triaging team priorities.Responsible for account budget management and billing processes.Developed and delivered client presentations showcasing actionable business insights and results.Created complex media plans involving multiple tactics and targeting while maintaining budget efficiency.Served as main point of contact for social platform partners: Facebook, Twitter, Snapchat, and Pinterest.

Created a distinctive brand voice to position the College as vibrant, intellectual, and approachable.Consistently collaborated with editorial, web, design, and video specialists to produce relevant content.Strategically used social advertising to amplify the power of national media hits and in-house web and video pieces.Built social media channels that were continually a top referral source to the Lafayette website.Launched the President’s Challenge for Financial Aid by raising $1.2 million in one day using digital channels.

Managed 25 social media accounts and all daily email marketing.Monitored and responded to feedback from more than 150,000 social media constituents.Produced and coded content for six WordPress websites.Purchased targeted Facebook advertising and coordinated all other digital advertising placements.Wrote and edited content for web, email, InQ magazine, and Musikfest iPhone/Android app.

Communicated with 17,000 local alumni and 7,000 prospective students via direct email, social media, print collateral, billboards, and in-person interaction at University events.Project managed all admissions print materials, marketing, and social media campaigns while acting as a liaison between various departments including admissions, development, university relations, and student life.Trained and supervised 75 alumni board members, student workers, and student volunteers annually.

Wrote and edited pitch letters, press releases, newsletter articles, bylined pieces and media alerts.Secured media placements with TIME, Miami Herald, New York Daily News, Philadelphia Inquirer and local affiliate TV stations in major markets.