Elena Shaw Email & Phone Number

Phoenix, Az

As the founder of Cricket + Ruby, I led its growth into a leading online retailer with two thriving locations. My responsibilities included curating product selections, managing inventory, and overseeing a dedicated staff. Leveraging Shopify, I optimized our online presence, driving sales and enhancing customer experiences.Under my guidance, we cultivated a robust email and social media following, surpassing 18,000 followers. Through strategic initiatives, we solidified our brand's… Show more As the founder of Cricket + Ruby, I led its growth into a leading online retailer with two thriving locations. My responsibilities included curating product selections, managing inventory, and overseeing a dedicated staff. Leveraging Shopify, I optimized our online presence, driving sales and enhancing customer experiences.Under my guidance, we cultivated a robust email and social media following, surpassing 18,000 followers. Through strategic initiatives, we solidified our brand's position as a trusted destination for luxury lifestyle essentials. Show less

Scottsdale, Az

► Worked with Yelp's current enterprise clients to improve their online presence through search engine optimization, pay-per-click and reputation management tactics, specifically for 30-300 location businesses.►Built and maintained relationships with C-level senior executives, owners, and franchisors to develop custom media solutions and provide individual business solutions.► Facilitated and directed brands to create budgets for brand management and paid online advertising to exceed… Show more ► Worked with Yelp's current enterprise clients to improve their online presence through search engine optimization, pay-per-click and reputation management tactics, specifically for 30-300 location businesses.►Built and maintained relationships with C-level senior executives, owners, and franchisors to develop custom media solutions and provide individual business solutions.► Facilitated and directed brands to create budgets for brand management and paid online advertising to exceed their business goals. Show less

Scottsdale, Az

► Top Franchise sales rep in the Franchise org from 2015 - 2016► Prospect and build relationships for Yelp's customized franchise partnership digital ad products on both desktop & mobile platforms to franchise owners under an MSA. Franchise brands we work with range from 10 - 17,000+ locations. ► Develop custom media plans/solutions with franchisees to increase mobile and digital presence ► Facilitated and directed franchisees to create budgets for brand management and PPC… Show more ► Top Franchise sales rep in the Franchise org from 2015 - 2016► Prospect and build relationships for Yelp's customized franchise partnership digital ad products on both desktop & mobile platforms to franchise owners under an MSA. Franchise brands we work with range from 10 - 17,000+ locations. ► Develop custom media plans/solutions with franchisees to increase mobile and digital presence ► Facilitated and directed franchisees to create budgets for brand management and PPC advertising on Yelp to exceed their business sales goals► Helped Launch the Yelp Franchise segment our NYC office ► Worked directly with digital marketing representatives/CMOs & Yelp NAEs/NCPs/NAMs to grow a particular brand presence on Yelp► Exceeded revenue goals each quarter averaging 200% of quota. Show less

New York City, Ny & Scottsdale, Arizona

► Top 1% of Yelp's Local SMB advertising sales org ► Top Local SMB sales producer in the org (6 offices worldwide, 1500+ sales reps) from 2014 - 2015►Proven track record of digital ad sales in Yelp Local SMB advertising; averaged over 300% of monthly quota, earned 6 internal promotions► Yielded high metric, cold-call sales from SMBs in an assigned territory, managing the complete sale cycle from the first cold-call contact to close, using the Salesforce CRM platform► Monthly… Show more ► Top 1% of Yelp's Local SMB advertising sales org ► Top Local SMB sales producer in the org (6 offices worldwide, 1500+ sales reps) from 2014 - 2015►Proven track record of digital ad sales in Yelp Local SMB advertising; averaged over 300% of monthly quota, earned 6 internal promotions► Yielded high metric, cold-call sales from SMBs in an assigned territory, managing the complete sale cycle from the first cold-call contact to close, using the Salesforce CRM platform► Monthly guest speaker in training seminars for new hires► Participated in leading multiple Veteran­ Trainee Development and Training Programs. Show less

Greater Los Angeles Area

► Assisted producers with rotational responsibilities, including casting, field production, story, editing, music, preproduction, post production, new show development, business development, new media, and web design.► Supported the production and casting of reality shows such as Keeping Up with the Kardashians and Real World Season 26.

Greater Los Angeles Area

► Assisted in the planning and executing of the 2011 MTV Video Music Awards.► Assisted the management of talent, managers, and publicists at television commercial, music video, and promotional shoots, with the goal of creating and sustaining strong relationships between the network and the celebrity talents.

Phoenix, Arizona Area

► Researched and booked guest daily for a variety of show segments.► Wrote relevant stories, streamed video and created slide shows for ABC15.com.► Served as assistant to the on-set producer.

Costa Rica

► Assisted editor with research and communicated story ideas.►Wrote stories for the August publication and online publication of the bilingual newspaper.►Helped to inform locals and tourists of newsworthy information.

► Responsible for office and on-set duties for a primary live lifestyle program. ► Booked guests for multiple program segments, utilizing research, persistence and negotiation skills. ► Wrote program teases as well as scripts for a KPNX-sponsored drive.